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Timothy Kolk is a 15-year-veteran of the credit card industry.Today, he runs TRK Advisors in Peterborough, NH. He has been managing partner at Brookwood Capital and head of finance for M&T Bank’s credit card program. He has analyzed more than 300 credit card programs and is considered a leading expert on credit card program design, portfolio optimization, and program profitability management.
These partnerships can serve members and the credit union, or they can damage the cooperative. There is no one right answer for everyone, but there is a wrong approach.
Credit unions will face headwinds in the coming year, but a well-managed credit card portfolio can weather the storm.
More than 75% of credit union credit card issuers grew at a below-average rate in 2017. How can cooperatives buck this trend in 2018?
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A razor-sharp focus on four areas of credit card lending helps credit unions operate a program that supports critical priorities, provides income, and deepens member relationships.
There are three broad credit card management options that carry their own advantages and considerations.