2 Successful Auto Loan Promotions

CFE Federal Credit Union takes advantage of Florida’s pent-up demand for cars.

CFE Federal Credit Union ($1.4B, Lake Mary, FL) aimed for a sexy, wow factor in its marketing with a giveaway of a new Jaguar. As a result, the credit union closed $2.7 million in loan volume, booking 160 loans throughout the promotion. It’s average loan was $17,203.

May 12, 2014

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