Impact/Purpose

Our Purpose page is your central resource to explore strategies that elevate products and services from run-of-the-mill commodities to powerful tools that support members and communities and set credit unions apart from competitors.

Top Impact/Purpose Articles

Features

Tracy Verner Is Breaking Barriers In St. Louis Finance

The community development manager at Alltru FCU turned in her barbells for bank accounts and is building access one account at a time.
Features

90 Years + 1,000 Volunteer Hours In 90 Days

Education Credit Union launched “90 Days, 900 Ways to Serve” in honor of its 90th anniversary. The institution surpassed that goal thanks to widespread employee ...
Features

Game On: Inside A Financial Escape Room At Hanscom FCU

The Massachusetts cooperative’s 2,300-square-foot full-service financial wellness office features fun and free interactive challenges that bring financial concepts to life.
Features

School’s Out For Summer, But Financial Education Continues

Abound Credit Union has supported Western Kentucky University’s Personal Finance Summer Camp, an immersive, overnight, multi-day experience.
Features

Credit Human Scores Staff Satisfaction

Internal NPS scores and employee experience surveys help the San Antonio cooperative measure worker sentiment.
Features

Interns Inspire Innovation At California Credit Union

The West Coast cooperative supports local education through a summer internship program, and alumni have left their mark on the credit union’s operations.
Features

Americans Are Anxious. How Do Credit Unions Respond?

Credit unions are leaning into their values and fine-tuning outreach strategies to meet the emotional and financial needs of worried members.
Features

¿Habla Finance? At WECU, Employees Are Learning.

Language training at the Pacific Northwest credit union is laying the groundwork to better serve Spanish speakers in the region.
Blogs

All Eyes On MX

CreditUnions.com is all about MX this week.
Features

Purpose, Priorities, And The Power Of Letting Go

How exiting non-core business lines has helped UFCU sharpen its edge in consumer banking and build a future-ready organization.
CreditUnions.com
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