Marketing

Member Onboarding

By NCR Terafina | April 26, 2022

Digital onboarding starts with understanding the evolving needs of your members. Members want a unified experience that proactively anticipates their needs and simplifies the onboarding process across digital, call center, and branch channels.

By Member Loyalty Group LLC | May 27, 2021

Member Loyalty Group shares insights gleaned from tracking member feedback and sentiment on the topic of onboarding.

By Phylicia Atkins | May 7, 2019

The first few days of membership can make or break the entire member experience. Follow these steps to provide lasting value that fosters a long-term relationship.

 

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By Marc Rapport | July 9, 2018

When Advia Credit Union adopted a new digital banking platform, it used multiple channels to share upcoming changes and post-conversion updates.

By Samantha Cristobal | March 5, 2018

As the movement adds members, relationships and market share also increase.

By Rebecca Wessler | Sept. 18, 2017

Five can't-miss data points featured this week on CreditUnions.com.

By Erik Payne | Sept. 18, 2017

MSUFCU looks inward to identify sticky products and save members millions.

By Sharon Simpson | Jan. 2, 2017

Five ways credit unions made the most of marketing budgets in the past 366 days.

By Marc Rapport | Nov. 28, 2016

The Memphis credit union has improved retention, electronic services, and accounts per household by delivering the right messages to the right members.

By E.C. Harrison | Sept. 26, 2016

The marketing director of Affinity Plus FCU talks about micromanaging, leadership vulnerability, and onboarding new members after the Ditch Your Bank campaign.