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Just as assimilation was integral to Roman expansion, to build a successful community relations program, credit unions must assimilate the ways of its potential membership.
Simple credit cards, with member-friendly features and appropriate pricing, have broad appeal in the market today. If your credit union sold its portfolio, it might be time to consider issuing credit cards again.
As credit unions navigate their way through the current economic storm, I'd like to suggest that they revisit one of their most basic foundations.
CEO John Dolan-Heitlinger of Keys FCU asks: Should an examiner be allowed to require a credit union to have a greater net worth than the level required by regulations?