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Callahan & Associates and Amanda Lunger, chief marketing and sales officer for Central Willamette Community discuss the credit union's campaigns designed to attract deposits and keep up with it's eight consecutive quarters of double digit loan growth.
Callahan & Associates and Katie Grindeland, Senior Vice President of Marketing and Communications at TruStone Financial discuss how the credit union conceived and executed their “Neighborgood” campaign.
Listerhill Credit Union's marketing director, Chris Anderson, and Callahan & Associates discuss how the credit union re-defined their brand and educated employees at all levels on how they could have a positive impact on that effort.
Callahan & Associates and Jessica Schindel, marketing specialist and Your Voice spokesperson for Community 1st, discuss the history of the credit union's young adult efforts.
Callahan & Associates and Susan Green, SVP of Marketing for Elevations Credit Union, discuss Elevation's Adventures in Localism campaign, including how Elevations sets goals and measures success in social media.
Callahan & Associates wanted to help you prepare to meet and engage your credit union clients and prospects at the CUNA Governmental Affairs Conference (GAC).
This must-attend quarterly event for credit union leaders covers performance trends, industry success stories, and areas of opportunity.
Callahan & Associates and Gene Pelham discuss how Rogue identified the opportunity in a high-yield loyalty program, how it determined the parameters of the program, how it positions the program, and what it expects from 2017 and beyond.
Callahan & Associates and Betsy Pruitt, online marketing manager at Redstone Credit Union, discuss how the cooperative's small marketing staff used email analytics and automation to help sell thousands of new checking accounts.
Callahan & Associates and Stephanie Sievers, of ANECA Federal Credit Union, discuss how the credit union works with its local startups and the commitment it has made it its community.
The benefits are endless!