Credit Union Savers Favor Flexibility Over Returns
Members are changing the way they deposit their money, saving more and opting for lower-yielding, more liquid account types.
Members are changing the way they deposit their money, saving more and opting for lower-yielding, more liquid account types.
Long-rumored economic headwinds came to fruition in the second quarter of 2025. The job market stalled and tariff-driven inflation creeped up, creating a double whammy for Americans and credit union members. Now as much as ever, credit unions must strive to make a difference in the lives of everyday Americans. Understanding the credit union landscape
Quarterly performance reports from Callahan & Associates highlight important metrics from across the credit union industry. Comparing top-level performance and digging into the financial statement has never been easier.
With the academic year over, students across the country are moving into internships — some of those young workers will be the future of the industry.
The community development manager at Alltru FCU turned in her barbells for bank accounts and is building access one account at a time.
Rising costs, limited staffing and evolving compliance expectations are pushing leaders to reevaluate how and who should handle collections.
Credit union internship programs address equity and access, offering the extra credit students need as they prepare to enter the workforce.
Education Credit Union launched “90 Days, 900 Ways to Serve” in honor of its 90th anniversary. The institution surpassed that goal thanks to widespread employee buy-in and strong community ties.
The Massachusetts cooperative’s 2,300-square-foot full-service financial wellness office features fun and free interactive challenges that bring financial concepts to life.
Abound Credit Union helps keep financial literacy alive through a dynamic summer camp that blends campus life with real-world money skills.

New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.

For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.

People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.

Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.

A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.

Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.

Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.

Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.

After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.

The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.