Digital banks and fintechs continue to dominate the new account opening landscape. In the previous year, only 5% of new accounts were opened at a credit union. To succeed in this increasingly competitive environment, credit unions must offer a seamless, digital-first account opening experience—whether in-branch, online, or out in the field.
Dupaco Credit Union, a $3B institution headquartered in Iowa, is proving that you can compete – and win – in a Fintech-dominated market. By partnering with MANTL, Dupaco Credit Union increased the volume of new member accounts opened online by 300% and the majority of deposits entering their institution are from a leading fintech. Dupaco also became one of the first credit unions in the country to digitize the business member account opening process. Today, Dupaco can open a new business account in just thirteen minutes in-branch with a 98% approval rate.
In this dynamic conversation, Tami Brandenburg, Vice President, Member Service at Dupaco Credit Union, joins David Carlson, VP of Sales at MANTL, to share how a modern, omnichannel approach to account opening has transformed Dupaco’s member experience and fueled business and retail deposit growth. Together, they’ll explore how turning digital transformation into a competitive edge, boosting acquisition, improving the member and employee experience, and driving efficiency across all banking channels will allow you to compete in a digital-first account opening landscape.
Key takeaways:
- How to Win in a Fintech-Dominated Market: Discover how a fully integrated, digital-first account opening strategy can help your credit union compete with leading fintechs.
- Modernize the Branch Experience: Why a reimagined in-branch experience is no longer optional—and how Dupaco is saving up to four hours per day on in-branch account opening.
- Frictionless Business Member Onboarding: Learn how to digitize business member onboarding to strengthen ties with local businesses and the broader community.
- Efficiency That Scales: Discover how the right digital tools enhance both the employee and member experiences, resulting in efficiency gains across your entire institution.