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City-County Uses Their boom! Program to Attract Younger Members

One of the largest challenges facing the credit union industry today is attracting a younger membership. The graying of the movement is no secret, and the average age of a credit union member has now edged up to 47. Credit unions are consistently asking how can we make ourselves relevant to younger generations?�

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Deepening Member Relationships with Affinity Cards

Credit unions enjoy a historical strength through their affiliation with organizations that are integral to their members’ lives. The affiliation may be through the company they work for, a military branch, or an organization they are associated with. One way to reinforce this affiliation is through an affinity credit card that is branded with the credit union’s logo, but also contains imagery rel

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DuPage Credit Union: Effective Card Portfolio Management

At year end 2007, DuPage Credit Union had a credit card penetration rate of 45.2%, surpassed by only 25 other credit unions. Since the introduction of the Visa Classic card in 1983, the program has grown to become an integral part of the credit union’s success.

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It was all about Making More Loans..

In September 2006 at WesCorp’s Credit Union Outlook conference in Las Vegas, more than 300 of the nation’s credit union leaders gathered on the last day of this popular three-day economic forum to hear WesCorp announce the first of its annual Best Practices honors entitled the InsideRISK Awards.

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Reorienting a CU

Pat Smith developed a successful plan that gave Unitus Community CU added recognition in the Portland area.

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Attacking the Soft Areas

Despite excellent local penetration and a healthy economy, Citizens Equity First Credit Union (CEFCU) has identified three weaknesses about it-self and is determined to improve them.

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Features

City-County Uses Their boom! Program to Attract Younger Members

One of the largest challenges facing the credit union industry today is attracting a younger membership. The graying of the movement is no secret, and ...
Features

Deepening Member Relationships with Affinity Cards

Credit unions enjoy a historical strength through their affiliation with organizations that are integral to their members' lives. The affiliation may be through the company ...
Features

DuPage Credit Union: Effective Card Portfolio Management

At year end 2007, DuPage Credit Union had a credit card penetration rate of 45.2%, surpassed by only 25 other credit unions. Since the introduction ...
Features

SECU Drives e-statement Adoption with a Million Dollar Sweepstakes

SECU Drives e-statement Adoption with a Million Dollar Sweepstakes
Features

It was all about Making More Loans..

In September 2006 at WesCorp’s Credit Union Outlook conference in Las Vegas, more than 300 of the nation’s credit union leaders gathered on the last ...
Features

Reorienting a CU

Pat Smith developed a successful plan that gave Unitus Community CU added recognition in the Portland area.
Features

Attacking the Soft Areas

Despite excellent local penetration and a healthy economy, Citizens Equity First Credit Union (CEFCU) has identified three weaknesses about it-self and is determined to improve ...
Features

Procuring more than Office Supplies: Small Businesses Demand Flexibility in Payment Options

One of the many challenges of running a business of any size is properly allocating and managing corporate purchases. Although company checks and business credit ...
Features

DCU’s Public Relations Gas Promotion Fueled Success

Learn how Digital Federal Credit Union successfully helped the community cope with rising gas prices and spread the value of the credit union.
Features

Capital Options: One Credit Union’s Innovative Solution

One of the most important issues facing credit unions today is capital options. San Francisco Fire CU has developed an innovative solution in the form ...
Jim Morrell, Peninsula Community FCU

Jim Morrell On Leadership

The CEO of Peninsula Community Federal Credit Union highlights how active listening and lessons from the basket court shape a culture of inclusive banking that serves members and employees.

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