Listerhill Credit Union

Fishing For Gen Y

Bring a millennial into a credit union environment and the institution will survive for a day. But bring a credit union into a millennial environment and it will thrive for a lifetime.

Building Relevancy Is A Big Idea For 2016

In this Q&A, the CEO of Listerhill Credit Union discusses how the Alabama institution searches for relevancy, speaks to Gen Z, and captures business at the point of purchase.

The House That Youth Built

Open ears, open doors, and a blank slate for new product design all helped Listerhill tailor its appeal to a young adult market.

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