BCU

Best Of Analytics 2018

Credit unions and every other business vertical are investing in the tools and talent to slice, dice, and deliver on the potential stored in their consumer data. Call it business intelligence. Call it member analytics. There are more names, too, for the rapidly developing techniques and technology used to drive better decision-making and improve internal efficiencies. Here are seven of

2 Lessons From A $3 Billion Data Powerhouse

Top-Level Takeaways BCU built its data warehouse in 2006. Since then, the information it contains has ballooned, requiring a better way to query, understand, and validate the data. A centralized member intelligence team is establishing stricter data governance and standards. “BCU ($3.2B, Vernon Hills, IL) has an insatiable appetite for data” says credit union vice president and chief data officer

Onboarding With The Power Of The Pen

Why a Chicago-area credit union ditches digital channels for much of its onboarding and a larger neighbor relies on remote channels to serve far-flung SEG sites.

A Matrix To Target New SEGs

BCU uses spreadsheet ciphering to identify potential new employee group partners while KCT relies on shoe leather.

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