SWBC

The Callahan Guide To The 2025 Final Four
Bracket busted? Our predictions of the 2025 NCAA Men’s Basketball championship could help you pick a winner.

Lights, Camera, Action! How To Improve Outreach On The Air.
Two credit union leaders discuss how regular broadcast appearances help them reach members and non-members alike.

Embracing ARMs And Battling Members’ Misconceptions
With adjustable-rate mortgages back in fashion, credit unions are educating members about the ins and outs of these products, dispelling misunderstandings along the way.

Higher Rates Bring More Non-Fixed Mortgages
Elevated interest rates make fixed-rate mortgages less attractive to borrowers. In today’s environment, adjustable-rate and balloon/hybrid options offer more attractive payments and short-term flexibility.

Celebrating 40 Years Of Credit Union Impact
From shaping the industry’s approach to data to framing the conversation around key industry issues, here’s a look at the impact we’ve made — and what’s to come

Help Your Members Navigate Higher Vehicle Costs

Economic and industry challenges are reshaping the auto lending market.