In the dynamic landscape of financial services, credit unions seeking to expand their offerings and grow their member base in the home improvement sector can find a valuable partner in HFS Financial. With more than a decade of experience and billions funded, HFS Financial has established itself as a leading provider of point-of-sale lending solutions tailored for home improvement projects. The HFS platform integrates seamlessly with a vast network of more than 19,000 home improvement contractors, presenting credit unions with unique opportunities to enhance their lending portfolios.
Comprehensive Verification And Customizable Programs
HFS Financial meticulously verifies essential criteria such as income, credit history, homeownership status, identity, and more. This rigorous verification process ensures your credit union can confidently extend financing to homeowners with high credit scores, substantial incomes, and favorable debt-to-income ratios. Such clients can not only strengthen your credit union’s portfolio but also contribute to increased interest income and overall membership growth.
Moreover, HFS Financial offers customizable lending programs designed to align with your credit union’s risk tolerance and strategic objectives. Whether aiming to diversify the lending portfolio or attract new members through competitive financing options, credit unions can leverage HFS Financial’s expertise to achieve these goals effectively.
Specialized In Home Improvement Financing
Although it specializes in backyard and inground swimming pool financing, HFS Financial also provides access to a wide array of home improvement loan verticals. This specialization allows credit unions to tap into a lucrative market segment that encompasses various renovation projects beyond traditional mortgage offerings.
National Reach With Tailored Solutions
Operating nationwide, HFS Financial collaborates closely with credit unions to tailor lending programs that complement their field of membership (FOM) and underwriting strategies. This tailored approach mirrors the successful partnerships already established with existing lending partners, showcasing HFS Financial’s commitment to supporting credit unions in achieving sustained growth and financial success.
Strong Relationships With Contractors
Home improvement contractors find significant advantages in partnering with HFS Financial, thus making them a viable partner for credit unions serving homeowners.
These advantages include:
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- No-Dealer-Fee Options. Contractors can offer financing without incurring additional costs, making their services more attractive to potential customers.
- Versatile Financing. HFS Financial supports financing for any type of home project, from small-scale renovations to large-scale remodels.
- Support and Training. Contractors benefit from no-cost marketing resources, presentation training, and direct access to a dedicated finance manager, streamlining their operations and enhancing customer satisfaction.
- Flexible Terms. Clients enjoy favorable terms such as 20-year affordable monthly payments, amounts up to $350,000, and no prepayment penalties, making financing accessible and flexible.
Connecting With HFS Financial
Do you want to explore how HFS Financial can enhance your credit union’s balance sheet and attract new members? Contact Mike Sisk, director of lender relations, and Alex Edleman, lender relations executive to discuss how you can leverage HFS Financial’s robust platform and extensive network to meet specific organizational goals.
Mike Sisk
Director of Lender Relations
Alex Edelman
Lender Relations Executive
A partnership with HFS Financial not only drives financial growth but also reinforces your credit union’s position as a trusted financial partner in the communities you serve.
