Your digital banking platform’s UX operates like an employee at your branch – welcoming, engaging and building institutional loyalty and trust through positive and personalized customer and member touchpoints. And, just as you’d recognize an account holder in person, your digital banking platform should express the same familiarity as a friendly face when they login to use digital banking – ready to recommend solutions or products based on their unique story or life events.
Best Practices for Digital Banking Personalization
February 16, 2022
02:00 PM - 02:30 PM