How One Credit Union Successfully Implemented DEIBA- and How Yours Can Too


August 24, 2022


02:00 PM - 03:00 PM


CU Strategic Planning


DEIBA- and How Yours Can Too Your credit union wants to prioritize Diversity, Equity, Inclusion, Belonging and Accessibility —you know that much. But what does the journey to implement those values look like? Join CU Strategic Planning’s Ronaldo Hardy and Max Villaronga, President and CEO of the $900 Million-asset Raiz FCU in El Paso (formerly TFCU), as they explore how Raiz navigated the process of implementing DEIBA and creating a culture focused on a foundation of human dignity, where DEIBA values and practices prove not just morally important but a strategic advantage.

You’ll learn:

  • What implementation and integration of a comprehensive DEIBA strategy looks like
  • The benefits of fully committing to the process of improving DEIBA
  • How your own credit union can create a roadmap for successful DEIBA integration

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