Sustaining a small business can be challenging, even more so when small business owners lack support. Financial Plus Credit Union recognizes the challenges minority-owned businesses face and rose to the occasion by kickstarting its Billboards Of Inclusion contest. This unique contest turns the spotlight on minority-owned small businesses and is open to all business owners in Michigan, regardless of credit union membership.
During this webinar, Allen Williams, DEI Business Partner, Financial Plus Credit Union ($1.3B, Flint, MI), will share best practices and lessons learned from the cooperative’s efforts.
Webinar attendees will learn:
-How the credit union leveraged its community networks to promote the contest.
-What the selection process entailed and who served on the selection committee.
-How providing advertising assistance dovetails to the larger strategy.
-Lessons and best practices other cooperatives can use to create their own initiatives.
Read more – https://creditunions.com/features/a-big-picture-approach-to-financial-inclusion/