Aligning Recruitment Efforts With Boardroom Value
A report from Quantum Governance reveals a gap between board recruitment priorities and the most valuable skills in governance.
Strategy
Your resource for the credit union industry’s best practices when working with boards and volunteers, regulators, strategy, member value, and CUSOs.
Top Strategy Articles
How To Build AI Strategy In Real Time (Part 1)
Six credit union leaders share how they are balancing innovation and governance while deploying new tools.
2 Hot Takes On Member Growth
Member growth is slowing. What can credit unions do about it? Callahan experts explore how purpose and financial wellbeing might be the key to sustainable
It Takes A Village To Sustain A Village
April 18, 2016
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The best of the best? Whats that mean? Serving everyone is the ultimate sustainable model for capitalism and for credit unions, the original crowdfunders.
Clear Connections Emerge Between CUSO Activity And Diversified Earnings
April 18, 2016
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Here’s how CUSOs and sales to secondary markets affect non-interest income.
Interview with Amy Sink: Meeting Challenges in Indiana
April 15, 2016
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Amy Sink, CFO of Teachers CU in South Bend, IN, spoke with Credit Union Strategy & Performance editor Brooke Stoddard in early March on the challenges and opportunties her credit union faces in 2009.
An Innovative Approach to Measuring Member Satisfaction
April 15, 2016
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The Net Promoter® Score is a metric that measures how likely your members will recommend the credit union. Where does your credit union fall on the scale? Are your members promoters or detractors?
P-Cards Bring New Expense Control Tool into the System
April 14, 2016
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Credit unions are implementing purchase card, or p-card, programs to streamline payables, manage cash, and earn on their spending.
Extending the Reach
April 14, 2016
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Looking for new opportunities, we formed a CUSO holding company and within it a marketing company. This marketing company serves credit unions, even banks, has been profitable since inception and has extended our reach to persons otherwise not served.
The Year Of Living Dangerously
April 13, 2016
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Introducing monthly dues was a risky move for Arizona Federal. Yet one year later, the credit union has a more engaged membership as a result.
A Time For CUSOs
April 13, 2016
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NACUSO conference points up innovative opportunities, regulatory challenges for collaborative entrepreneurship in the credit union model.
Taking the High and Low Road to Boosting the Auto Portfolio
April 12, 2016
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Never has the competition for auto loans been so fierce. Find out how one credit union is rethinking strategies to aggressively capture these loans.
Navy Federal’s Wholly-Owned CUSO Focuses on Financial Planning
April 12, 2016
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When Navy Federal decided to form a CUSO to offer investment and insurance services to members, it was a seismic indicator of the changing financial needs of members of the world’s largest credit union. Learn how they set program goals, what services they provide, and what they expect from the future.
Clear Connections Emerge Between CUSO Activity And Diversified Earnings
Here’s how CUSOs and sales to secondary markets affect non-interest income.
Interview with Amy Sink: Meeting Challenges in Indiana
Amy Sink, CFO of Teachers CU in South Bend, IN, spoke with Credit Union Strategy & Performance editor Brooke Stoddard in early March on the ...
An Innovative Approach to Measuring Member Satisfaction
The Net Promoter® Score is a metric that measures how likely your members will recommend the credit union. Where does your credit union fall on ...
P-Cards Bring New Expense Control Tool into the System
Credit unions are implementing purchase card, or p-card, programs to streamline payables, manage cash, and earn on their spending.
Extending the Reach
Looking for new opportunities, we formed a CUSO holding company and within it a marketing company. This marketing company serves credit unions, even banks, has ...
The Year Of Living Dangerously
Introducing monthly dues was a risky move for Arizona Federal. Yet one year later, the credit union has a more engaged membership as a result.
A Time For CUSOs
NACUSO conference points up innovative opportunities, regulatory challenges for collaborative entrepreneurship in the credit union model.
Taking the High and Low Road to Boosting the Auto Portfolio
Never has the competition for auto loans been so fierce. Find out how one credit union is rethinking strategies to aggressively capture these loans.
Navy Federal’s Wholly-Owned CUSO Focuses on Financial Planning
When Navy Federal decided to form a CUSO to offer investment and insurance services to members, it was a seismic indicator of the changing financial ...
Browse Topics
AI Adoption Is Growing. Are Credit Unions Keeping Pace?
Andrew Lepczyk
New data from Gallup shows half of all employees who work for companies that pay for AI tools use them. Credit unions are building their own momentum.
A Credit Union Bond Beyond Bloodlines
Aaron Passman
For Mike and Dave Valentine, the family business just happens to be credit unions. The father-son duo talk leadership styles, cooperative values, and the lessons they’ve learned from each other along the way.
Connection And Caring Matter As Much As Knowledge And Resources
Chris Howard
People who are truly financially thriving have both means and a sense of security that comes from confidence about the future. Building that kind of emotional engagement requires a deliberate design of everyday interactions.
Markets Flip From Pricing Cuts To 50% Chance Of Hikes
Jason Haley
Look beyond the headlines to better understand what is driving current market trends and how they could impact credit union investment portfolios.
Keep The Mortgage. Ditch The Fees.
Savana Morie
A rethink of closing costs, rate relief, and employer partnerships helped 7 17 Credit Union build an affordable housing mortgage program that works.
Home Is Where The Heart (And More) Is
Aaron Passman
Where is mortgage growth coming from right now? This week, CreditUnions.com covers a mix of home equity campaigns, targeted affordability programs, and niche lending strategies that are bringing borrowers back into the market.
3 Ways To Market For HELOC Success
Aaron Passman
Home equity lending is a winning option for credit unions in today’s mortgage environment. Learn how three different shops meet members’ needs.
Small House, Big Opportunity: 2 Takes On Manufactured Home Loans
Aaron Passman
Manufactured home loans can provide members access to affordable housing, including those in rural areas. Two credit unions share how they approach the niche product.
Mortgage Lending Is Back, But It Looks Different
Tony Waltrich
After a prolonged slowdown, signs of life are returning to mortgage lending. Growth is uneven, with first-time buyers and shifting rate dynamics driving activity in select segments.
MSUFCU Turns A Break In Payments Into A Member Experience Moment
Aaron Passman
The Michigan cooperative keeps everyday payments working and members happy by using a common friction point to build brand loyalty.
It Takes A Village To Sustain A Village