Industry Press
The Press Center allows credit unions and their partners to share important news and keep accomplishments front and center in the credit union industry.
Strategic Marketing Fuels 48% Loan Growth at UCCU By Your Marketing Co.
Serving mostly rural areas with limited access to services and infrastructure in Missouri and Illinois, United Community Credit Union is playing a role in building more sustainable, vibrant communities. In July, the $118 million credit union reported a $4.1 million increase in loans year to date, outpacing last year by 48.2%.
YMC Elevates Member Web Experience By Your Marketing Co.
For nearly 20 years, Your Marketing Co. has heard and seen first-hand web design companies that overpromise, underdeliver, and hide costs behind long-term contracts. It’s what led the strategic marketing agency to form its sister company, Uncommn, in 2017, and earlier this year YMC moved credit union web design completely in-house.
New Co-CEOs Lead with Vision and Resilience By Your Marketing Co.
Roanoke Valley Community Credit Union has started 2024 on fire, boasting an impressive $5.5 million in new loans under co-CEOs Pam Duke and Lauren Whitmire. This remarkable start follows a stellar 2023, where the $103 million credit union achieved a 37.2% increase in loan growth, far outpacing peers in terms of loans, capital growth, net
$30M HopeSouth Credit Union Makes its First Mortgage Loan By Your Marketing Co.
Small CDFI credit union has recently launched a mortgage program and funded it’s first loan for a first time home buyer turned away from traditional mortgage programs.
“We Don’t Believe In CDs” – Horizon FCU’s Journey to Deposit Growth By Your Marketing Co.
Horizon Federal Credit Union is on a mission to eradicate all but its 12-month CDs by September, and even eliminate those in 2024. CEO Justin Howard explains that the credit union is more interested in growing core deposits. The $147.1 million credit union instead is offering its 14,402 members checking accounts at 3.5% based on
$146M Coastline FCU Doubles Monthly Lending in One Quarter By Your Marketing Co.
The credit union has been running a variety of marketing campaigns aligned with its brand, not just for loans. For example, in April Coastline FCU promoted Swipe to Win in which the credit union paid for five card swipes up to $50 in face value per member. Another program, Hit the Gas, Get the Cash,