CRIF Select announced that Robert Christini has joined the company as Senior Vice President of Sales, bringing proven leadership and deep expertise in the automotive and lending technology space. Formerly Senior Director of Lender Solutions Sales at Cox Automotive, Christini will lead CRIF Select’s sales organization as the company expands its reach across credit unions, banks, captives, and auto finance organizations. His appointment reinforces CRIF Select’s commitment to helping lenders succeed in a rapidly evolving indirect lending market through a differentiated suite of solutions—including dealer market management, best-in-class loan origination, advanced decision intelligence, and trusted identity verification—designed to drive faster, smarter decisions and stronger outcomes across the full lending lifecycle.
