The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Turning A Homeownership Dream Into A Reality

For Henry, buying a first home from out of state could have been a complicated and stressful experience, but with GreenState Credit Union, it was smooth, personal, and even inspiring. From start to finish, the process took about a month. With most communication handled through text, email, and DocuSign, Henry appreciated how efficient and easy […]

Building Futures, One Youth Account At A Time

I recently helped a mother who visited our branch with questions about our youth accounts. She was clearly interested in making informed financial decisions for her children, so I took the time to walk her through our youth account options in detail. I explained the benefits, features, and long-term value of starting financial education early. […]

Big Dreams Wrapped In A Custom Bow Tie

Lake Trust Credit Union

Bleu Bowtique, a men’s clothier in Detroit, started from humble beginnings. Ne’Gyle Beaman’s passion for fashion gave him the idea to make custom bow ties, which he started selling at local craft fairs. But when it was time to scale his business, he couldn’t find funding for the equipment he needed. His business was in […]

Guiding Generations Toward Financial Confidence

I recently helped a member who had opened a share and a checking account based on a recommendation she had received from her friend but had yet to make the final decision to move her entire relationship to Redwood Credit Union. Our member stated she has received positive feedback from friends and RCU and wanted […]

From Summer Home Upgrade To Smart Debt Relief

A Patelco Credit Union member came in to inquire about a home equity loan as he was planning on renovating his summer home. Originally, he requested $75,000 to cover the renovation expenses, however, during our assessment we uncovered the member has debt at quite high interest rates outside of Patelco. Our team brought up the […]

From Estate Accounts To Everyday Banking

When a woman walked into a Redwood Credit Union branch with questions about estate accounts and how to open one at RCU, I saw an opportunity to turn confusion into clarity and hesitation into trust. She wasn’t yet a member and was unfamiliar with the process. To ensure she felt fully supported, I invited our […]

Marketing

CreditUnions.com Wraps Up The 2026 Innovation Series

Washington, DC  – After weeks of online showcases, CreditUnions.com has concluded its 2026 Innovation Series. The series highlighted practical solutions designed to help credit ...

LAFCU to host free Shred Day event April 25

LANSING, Mich. — With tax season in full swing, many individuals are sorting through financial records, receipts and old statements—often ...
Other

36 Innovators, One Transformative Program: Introducing the 2026 CUES Emerge Cohort

MADISON, WI — March 26, 2026 —Thirty-six emerging leaders from across North America have been selected to participate in the ...

2026 ALM First Financial Institute Wraps Up with Insightful Key Takeaways after 3-Days of Learning

Dallas, TX – The 2026 ALM First Financial Institute wrapped up yesterday after three days of educational sessions at The Ritz-Carlton ...

Sound Credit Union Welcomes Jamie Mullenix as SVP/Chief People and Culture Office

TACOMA, Wash. – Sound Credit Union (Sound) has appointed Jamie Mullenix, CCUE-WCMS as its Senior Vice President and Chief People ...
Industry Analysis & Trends

Day 1 of ALM First Financial Institute Kicks Off with Economic Overview, Depository Trends & Timely Insights

Dallas, TX – The first day of ALM First’s Financial Institute kicked off yesterday at The Ritz-Carlton Dallas, Las Colinas with ...
Personnel Promotions

For Immediate Release – Securityplus Federal Credit Union Elevates Strategy and Lending Leadership with Key Executive Moves

Baltimore, MD, March 23, 2026. Securityplus Federal Credit Union, one of Maryland’s largest and most diverse credit unions, announces key ...
Strategic Partnerships

Orsa Credit Union Selects Appli to Modernize Digital Member Experience

Appli, a provider of artificial intelligence-powered financial calculators, announced today that orsa credit union (formerly Community Financial Credit Union) selected ...
Lending

University of Lending: Strengthening Credit Union Lending from the Inside Out

Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools ...
Strategic Partnerships

SchoolsFirst FCU Partners with Friends of Sacramento Arts for the 2026 Heroes of Arts Education Gala

SchoolsFirst Federal Credit Union partnered with Friends of Sacramento Arts to honor educators and community advocates at the fourth annual ...
Personnel Promotions

BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN 

Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, ...
Strategic Partnerships

Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner

Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member ...
Personnel Promotions

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and ...
Other

Women make up 60% of the workforce at 3Rivers Federal Credit Union

Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% ...
Operations & HR

ACUMA Recognized with Great Benefits Award from Mployer

ACUMA is proud to announce that it has been recognized with the 2026 Great Benefits Award from Mployer, the industry-standard ...
Personnel Promotions

LAFCU promotes longtime employee Kim Hengsbach to assistant collections manager

LANSING, Mich. — LAFCU continues to invest in internal leadership with the promotion of Kim Hengsbach to assistant collections manager, ...
Operations & HR

ACUMA Welcomes Three New Board Members

The American Credit Union Mortgage Association (ACUMA) is pleased to welcome three new board members, increasing the current Board of ...
Strategic Partnerships

eDOC Innovations and Advanced Fraud Solutions Partner to Bring Deposit Fraud Intelligence to Credit Union Check Imaging

eDOC and AFS partner to bring deposit fraud intelligence to eDOC’s credit union check processing clients, giving them the ability ...
Other

Indiana Members Credit Union Celebrates Bottleworks Headquarters Grand Opening and 70th Anniversary

Indiana Members Credit Union celebrated the grand opening of its Bottleworks Corporate Headquarters with a ribbon cutting and community celebration, ...
Making A Difference

Maine Credit Unions Expand Financial Education with New Curriculum Focused on Protecting Assets and Preventing Fraud

Fraud is on the rise and Maine Credit Unions are stepping up. “Protecting Your Assets,” the latest financial education curriculum ...
Other

LGE Community Credit Union honored with MemberXP Best of the Best Award

LGE Community Credit Union has been recognized as a recipient of the prestigious 2026 MemberXP Best of the Best Award, ...
Other

Illinois Credit Union League Announces New Young Professional Associate Director Position

The Illinois Credit Union League (ICUL) has created its first Young Professional Associate Director position on its Board of Directors ...
Strategic Partnerships

FMSI and Appli Partner to Help Credit Union Branches Drive Member Revenue

FMSI, a provider of branch performance and workforce management software for financial institutions, and Appli, whose AI-powered financial calculators are ...
Technology

Alogent’s FASTdocs Earns Finalist Spot in CreditUnions.com’s 2026 Innovation Series for Employee Enablement

Alogent today announced that its FASTdocs platform has been named a finalist in CreditUnions.com’s Innovation Series in the Employee Enablement ...
Other

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award ...
Marketing

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference ...
New Product Releases

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return ...
Marketing

ORIGENCE ANNOUNCES DAYMOND JOHN AS KEYNOTE SPEAKER FOR LENDING TECH LIVE ’26 CONFERENCE

Origence, a leading provider of lending technology solutions, announced acclaimed entrepreneur, branding expert, and “Shark Tank” star Daymond John will ...
Strategic Partnerships

ELGA Credit Union Completes Acquisition of Marine Bank

GRAND BLANC, Mich. & VERO BEACH, Fla.-ELGA Credit Union has announced that it has completed its acquisition of Marine Bancorp ...
Personnel Promotions

Heartland Credit Union Selects Aaron Rios As New CEO

Springfield, IL— Heartland Credit Union has selected Aaron Rios to serve as its new Chief Executive Officer. He was placed ...
Marketing

CreditUnions.com Wraps Up The 2026 Innovation Series

Washington, DC  – After weeks of online showcases, CreditUnions.com has concluded its 2026 Innovation Series. The series highlighted practical solutions designed to help credit ...

LAFCU to host free Shred Day event April 25

LANSING, Mich. — With tax season in full swing, many individuals are sorting through financial records, receipts and old statements—often ...
Other

36 Innovators, One Transformative Program: Introducing the 2026 CUES Emerge Cohort

MADISON, WI — March 26, 2026 —Thirty-six emerging leaders from across North America have been selected to participate in the ...

2026 ALM First Financial Institute Wraps Up with Insightful Key Takeaways after 3-Days of Learning

Dallas, TX – The 2026 ALM First Financial Institute wrapped up yesterday after three days of educational sessions at The Ritz-Carlton ...

Sound Credit Union Welcomes Jamie Mullenix as SVP/Chief People and Culture Office

TACOMA, Wash. – Sound Credit Union (Sound) has appointed Jamie Mullenix, CCUE-WCMS as its Senior Vice President and Chief People ...
Industry Analysis & Trends

Day 1 of ALM First Financial Institute Kicks Off with Economic Overview, Depository Trends & Timely Insights

Dallas, TX – The first day of ALM First’s Financial Institute kicked off yesterday at The Ritz-Carlton Dallas, Las Colinas with ...
Personnel Promotions

For Immediate Release – Securityplus Federal Credit Union Elevates Strategy and Lending Leadership with Key Executive Moves

Baltimore, MD, March 23, 2026. Securityplus Federal Credit Union, one of Maryland’s largest and most diverse credit unions, announces key ...
Strategic Partnerships

Orsa Credit Union Selects Appli to Modernize Digital Member Experience

Appli, a provider of artificial intelligence-powered financial calculators, announced today that orsa credit union (formerly Community Financial Credit Union) selected ...
Lending

University of Lending: Strengthening Credit Union Lending from the Inside Out

Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools ...
Strategic Partnerships

SchoolsFirst FCU Partners with Friends of Sacramento Arts for the 2026 Heroes of Arts Education Gala

SchoolsFirst Federal Credit Union partnered with Friends of Sacramento Arts to honor educators and community advocates at the fourth annual ...
Personnel Promotions

BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN 

Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, ...
Strategic Partnerships

Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner

Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member ...
Personnel Promotions

LAFCU promotes Morgan Pray to vice president of ATM/ITM operations

LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and ...
Other

Women make up 60% of the workforce at 3Rivers Federal Credit Union

Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% ...
Operations & HR

ACUMA Recognized with Great Benefits Award from Mployer

ACUMA is proud to announce that it has been recognized with the 2026 Great Benefits Award from Mployer, the industry-standard ...
Personnel Promotions

LAFCU promotes longtime employee Kim Hengsbach to assistant collections manager

LANSING, Mich. — LAFCU continues to invest in internal leadership with the promotion of Kim Hengsbach to assistant collections manager, ...
Operations & HR

ACUMA Welcomes Three New Board Members

The American Credit Union Mortgage Association (ACUMA) is pleased to welcome three new board members, increasing the current Board of ...
Strategic Partnerships

eDOC Innovations and Advanced Fraud Solutions Partner to Bring Deposit Fraud Intelligence to Credit Union Check Imaging

eDOC and AFS partner to bring deposit fraud intelligence to eDOC’s credit union check processing clients, giving them the ability ...
Other

Indiana Members Credit Union Celebrates Bottleworks Headquarters Grand Opening and 70th Anniversary

Indiana Members Credit Union celebrated the grand opening of its Bottleworks Corporate Headquarters with a ribbon cutting and community celebration, ...
Making A Difference

Maine Credit Unions Expand Financial Education with New Curriculum Focused on Protecting Assets and Preventing Fraud

Fraud is on the rise and Maine Credit Unions are stepping up. “Protecting Your Assets,” the latest financial education curriculum ...
Other

LGE Community Credit Union honored with MemberXP Best of the Best Award

LGE Community Credit Union has been recognized as a recipient of the prestigious 2026 MemberXP Best of the Best Award, ...
Other

Illinois Credit Union League Announces New Young Professional Associate Director Position

The Illinois Credit Union League (ICUL) has created its first Young Professional Associate Director position on its Board of Directors ...
Strategic Partnerships

FMSI and Appli Partner to Help Credit Union Branches Drive Member Revenue

FMSI, a provider of branch performance and workforce management software for financial institutions, and Appli, whose AI-powered financial calculators are ...
Technology

Alogent’s FASTdocs Earns Finalist Spot in CreditUnions.com’s 2026 Innovation Series for Employee Enablement

Alogent today announced that its FASTdocs platform has been named a finalist in CreditUnions.com’s Innovation Series in the Employee Enablement ...
Other

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award ...
Marketing

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference ...
New Product Releases

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return ...
Marketing

ORIGENCE ANNOUNCES DAYMOND JOHN AS KEYNOTE SPEAKER FOR LENDING TECH LIVE ’26 CONFERENCE

Origence, a leading provider of lending technology solutions, announced acclaimed entrepreneur, branding expert, and “Shark Tank” star Daymond John will ...
Strategic Partnerships

ELGA Credit Union Completes Acquisition of Marine Bank

GRAND BLANC, Mich. & VERO BEACH, Fla.-ELGA Credit Union has announced that it has completed its acquisition of Marine Bancorp ...
Personnel Promotions

Heartland Credit Union Selects Aaron Rios As New CEO

Springfield, IL— Heartland Credit Union has selected Aaron Rios to serve as its new Chief Executive Officer. He was placed ...

CreditUnions.com Wraps Up The 2026 Innovation Series

Washington, DC  – After weeks of online showcases, CreditUnions.com has concluded its 2026 Innovation Series. The series highlighted practical solutions designed to help credit unions meet challenges while staying ...

LAFCU to host free Shred Day event April 25

LANSING, Mich. — With tax season in full swing, many individuals are sorting through financial records, receipts and old statements—often uncovering documents that are no ...

36 Innovators, One Transformative Program: Introducing the 2026 CUES Emerge Cohort

MADISON, WI — March 26, 2026 —Thirty-six emerging leaders from across North America have been selected to participate in the 2026 CUES Emerge competition. Representing ...

2026 ALM First Financial Institute Wraps Up with Insightful Key Takeaways after 3-Days of Learning

Dallas, TX – The 2026 ALM First Financial Institute wrapped up yesterday after three days of educational sessions at The Ritz-Carlton Dallas, Las Colinas. The industry-leading ...

Sound Credit Union Welcomes Jamie Mullenix as SVP/Chief People and Culture Office

TACOMA, Wash. – Sound Credit Union (Sound) has appointed Jamie Mullenix, CCUE-WCMS as its Senior Vice President and Chief People and Culture Officer. Mullenix brings ...

Day 1 of ALM First Financial Institute Kicks Off with Economic Overview, Depository Trends & Timely Insights

Dallas, TX – The first day of ALM First’s Financial Institute kicked off yesterday at The Ritz-Carlton Dallas, Las Colinas with an Economic Overview tailored specifically ...
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