The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
When 1 Conversation Changes Everything
One afternoon, a member walked into a University Credit Union branch planning to make a simple deposit. During a friendly conversation, our team noticed she had a credit card with us that she’d held for quite some time … at an interest rate of 20%. Recognizing an opportunity to help her save money and improve […]
Every Interaction Matters: Building Trust Through Care
During a busy day in Member Services, one of our supervisors stepped in to support the team and assist members in the queue. A member was dealing with fraud on their Visa card and was understandably concerned. The member needed guidance on the dispute process and reassurance about their account security. What might seem like […]
Quick Thinking Stops A Scam In Its Tracks
An elderly member recently visited our branch to request a large cash withdrawal to pay a contractor for home construction. As our representative spoke with him, it became clear something was not right. The person claiming to be the contractor had actually driven the member to the branch and was waiting outside, which immediately raised […]
A Kind Gesture Makes All The Difference
A member recently visited our main branch to take care of a VISA card issue. While waiting, she had to leave abruptly for work and accidentally left without the card. Unfortunately, she was babysitting several children and was unable to return during business hours. One of our representatives stepped in right away, de-escalating the situation […]
Clothes And Kindness For A Member In Need
Affinity Plus Federal Credit Union
When Sarah walked into the Winona branch to open a new account, no one expected how much her visit would impact the day. She didn’t have proof of address, so after chatting with Neelie, she headed to the Winona State Housing office and returned shortly after. While waiting, staff overheard Sarah on the phone with […]
A Person, Not A Checklist
Affinity Plus Federal Credit Union
Anissa Keyes Powell founded Arubah Emotional Health Services to provide culturally responsive care for marginalized communities, integrating therapy and indigenous healing and expanding through partnerships to deliver mental health support where it’s needed most. Anissa’s entrepreneurial spirit also led her to purchase and renovate the Northside Epicenter, a 20,000-square-foot historic building that now houses 14 […]
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
Credit unions facing complex challenges now have a trusted industry advisor to turn to: CUES Leadership & Organizational Services.
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
The National Association of State Credit Union Supervisors (NASCUS) is now accepting nominations for the 2026 Pierre Jay Award, the ...
ALM First Welcomes Matt Motyka as Director, Advisory Services
Dallas, Texas – ALM First, a strategic partner to more than 350 financial institutions nationwide, is pleased to welcome Matt ...
Free May 30 mixer to help entrepreneurs market their businesses
LANSING, Mich. — For many entrepreneurs, having a strong business idea is only the beginning. Knowing how to tell that ...
Greater Texas Credit Union Promotes Lisa Back to EVP
Greater Texas|Aggieland Credit Union has promoted Lisa Back, CFO, to Executive Vice President. Since joining the credit union in late ...
Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner
Harvard Federal Credit Union is Partnering with Arkatechture to Strengthen Data Strategy, Enhance Decision-Making, and Deliver Greater Value to Members
Redwood Credit Union celebrates local entrepreneurs during Small Business Month
During Small Business Month, Redwood Credit Union (RCU)—a full-service Northern California and Bay Area credit union providing personal and business ...
Baker Market Update – Week in Review: May 08, 2026
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Hometown Bank Selects Square 1 Credit Suite by Suntell
Hometown Bank has selected the Square 1 Credit Suite by Suntell as its commercial loan management solution, reinforcing its commitment ...
Indiana Members Credit Union Announces 10th Anniversary Cancer Awareness Card Beneficiary
Indiana Members Credit Union is proud to celebrate the 10th anniversary of its Cancer Awareness Debit Card by naming Pink ...
Fort Worth Community Credit Union Announces Name Change to Worth Credit Union
Fort Worth, Texas — May 1, 2026 — Fort Worth Community Credit Union is proud to announce that it will ...
Coastal Credit Union Hosts Financial Education Field Trip for Title I Students at Coastal Music Park
Coastal Credit Union welcomed more than 60 students and volunteers to the Coastal Credit Union Music Park on Wednesday, May ...
Vizo Financial and TCT Risk Solutions Announce Strategic Partnership to Enhance Risk Management Offerings
A new partnership between Vizo Financial and TCT Risk Solutions gives credit unions access to specialized risk management solutions. The ...
Redwood Credit Union Elects Board of Directors
Redwood Credit Union recently re-elected volunteer board members Debra Watts, David Gouin, and M. Christina Rivera.
CASE Credit Union and Team One Credit Union Announce Strategic Partnership
CASE Credit Union and Team One Credit Union announce a strategic partnership and planned merger, bringing together two Michigan-based credit ...
Alogent Earns Three Finalist Nominations at the 2026 PayTech Awards for AI Driven Fraud Prevention and Consumer and Business Payments
Alogent has been named a finalist in three categories at the PayTech Awards, earning recognition for Best AI Solution – ...
Quavo Fraud & Disputes Intelligence Report: Spirit Airlines Shutdown Triggers 1,000% Surge in Chargeback Claims Across Issuer Network
Quavo, Inc. (“Quavo”), the leading AI disputes technology partner and strategic advisor for financial institutions and technology companies, today announced ...
Meriwest Credit Union Celebrates 65 Years of Member Focused Service
We’re proud to celebrate 65 years of partnership, progress, and community impact. From our roots serving IBM employees to supporting ...
LAFCU celebrates graduates of financial education program aimed at strengthening community financial stability
LANSING, Mich. — For many participants, the Pathway to Financial Transformation program represents more than financial education — it’s a ...
Employee-Led Giving at 3Rivers Drives $1.5M+ in Community Impact
I’m sharing a story from 3Rivers Credit Union on how our employee-led giving campaign has generated more than $1.5 million ...
One Nevada Named a 2026 USA TODAY Top Workplaces Winner
LAS VEGAS, NV. – One Nevada Credit Union has been named a 2026 USA TODAY Top Workplaces Winner, joining an ...
LAFCU offering $10,000 in grants to help individuals improve their financial futures
LANSING, Mich. — For many people, financial progress can be undone by one medical bill, one high-interest balance or one ...
CU STUDENT CHOICE MARKS 18 YEARS OF SERVICE WITH WORDS OF WISDOM AND SCHOLARSHIP DOLLARS
CU Student Choice, the leading provider of education financing solutions for credit unions, marked its 18th anniversary on May 5 ...
Family Trust Federal Credit Union Renames Charitable Foundation
Family Trust Federal Credit Union (Family Trust) announced today that it has renamed its charitable foundation, formerly known as the ...
TW Lending Group Selects Square 1 Credit Suite by Suntell
TW Lending Group has selected the Square 1 Credit Suite by Suntell as its loan management solution, reinforcing its commitment ...
Tina Muth Promoted to Market President of Aggieland Credit Union
Greater Texas Credit Union has promoted Tina Muth as Market President, leading strategic expansion and operations for the Aggieland Credit ...
Peach State FCU C.A.R.E.S. Foundation Announces 2026 Recipients for Annual Scholarship Program
LAWRENCEVILLE, GA (May 1, 2026) – The Peach State FCU C.A.R.E.S. Foundation is proud to announce the recipients of its ...
Baker Market Update – Week in Review: May 01, 2026
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
R.I.A. Federal Credit Union and Redbrand Credit Union Merger
Hello, I’m reaching out to share a press release announcing the approved merger of R.I.A. Federal Credit Union and Redbrand ...
Greater Texas|Aggieland Credit Union Earns Three National Diamond Awards for Innovative Marketing
Greater Texas|Aggieland Credit Union has been recognized for national excellence in marketing, earning three Diamond Awards from America’s Credit Unions ...
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
Credit unions facing complex challenges now have a trusted industry advisor to turn to: CUES Leadership & Organizational Services.
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
The National Association of State Credit Union Supervisors (NASCUS) is now accepting nominations for the 2026 Pierre Jay Award, the ...
ALM First Welcomes Matt Motyka as Director, Advisory Services
Dallas, Texas – ALM First, a strategic partner to more than 350 financial institutions nationwide, is pleased to welcome Matt ...
Free May 30 mixer to help entrepreneurs market their businesses
LANSING, Mich. — For many entrepreneurs, having a strong business idea is only the beginning. Knowing how to tell that ...
Greater Texas Credit Union Promotes Lisa Back to EVP
Greater Texas|Aggieland Credit Union has promoted Lisa Back, CFO, to Executive Vice President. Since joining the credit union in late ...
Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner
Harvard Federal Credit Union is Partnering with Arkatechture to Strengthen Data Strategy, Enhance Decision-Making, and Deliver Greater Value to Members
Redwood Credit Union celebrates local entrepreneurs during Small Business Month
During Small Business Month, Redwood Credit Union (RCU)—a full-service Northern California and Bay Area credit union providing personal and business ...
Baker Market Update – Week in Review: May 08, 2026
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Hometown Bank Selects Square 1 Credit Suite by Suntell
Hometown Bank has selected the Square 1 Credit Suite by Suntell as its commercial loan management solution, reinforcing its commitment ...
Indiana Members Credit Union Announces 10th Anniversary Cancer Awareness Card Beneficiary
Indiana Members Credit Union is proud to celebrate the 10th anniversary of its Cancer Awareness Debit Card by naming Pink ...
Fort Worth Community Credit Union Announces Name Change to Worth Credit Union
Fort Worth, Texas — May 1, 2026 — Fort Worth Community Credit Union is proud to announce that it will ...
Coastal Credit Union Hosts Financial Education Field Trip for Title I Students at Coastal Music Park
Coastal Credit Union welcomed more than 60 students and volunteers to the Coastal Credit Union Music Park on Wednesday, May ...
Vizo Financial and TCT Risk Solutions Announce Strategic Partnership to Enhance Risk Management Offerings
A new partnership between Vizo Financial and TCT Risk Solutions gives credit unions access to specialized risk management solutions. The ...
Redwood Credit Union Elects Board of Directors
Redwood Credit Union recently re-elected volunteer board members Debra Watts, David Gouin, and M. Christina Rivera.
CASE Credit Union and Team One Credit Union Announce Strategic Partnership
CASE Credit Union and Team One Credit Union announce a strategic partnership and planned merger, bringing together two Michigan-based credit ...
Alogent Earns Three Finalist Nominations at the 2026 PayTech Awards for AI Driven Fraud Prevention and Consumer and Business Payments
Alogent has been named a finalist in three categories at the PayTech Awards, earning recognition for Best AI Solution – ...
Quavo Fraud & Disputes Intelligence Report: Spirit Airlines Shutdown Triggers 1,000% Surge in Chargeback Claims Across Issuer Network
Quavo, Inc. (“Quavo”), the leading AI disputes technology partner and strategic advisor for financial institutions and technology companies, today announced ...
Meriwest Credit Union Celebrates 65 Years of Member Focused Service
We’re proud to celebrate 65 years of partnership, progress, and community impact. From our roots serving IBM employees to supporting ...
LAFCU celebrates graduates of financial education program aimed at strengthening community financial stability
LANSING, Mich. — For many participants, the Pathway to Financial Transformation program represents more than financial education — it’s a ...
Employee-Led Giving at 3Rivers Drives $1.5M+ in Community Impact
I’m sharing a story from 3Rivers Credit Union on how our employee-led giving campaign has generated more than $1.5 million ...
One Nevada Named a 2026 USA TODAY Top Workplaces Winner
LAS VEGAS, NV. – One Nevada Credit Union has been named a 2026 USA TODAY Top Workplaces Winner, joining an ...
LAFCU offering $10,000 in grants to help individuals improve their financial futures
LANSING, Mich. — For many people, financial progress can be undone by one medical bill, one high-interest balance or one ...
CU STUDENT CHOICE MARKS 18 YEARS OF SERVICE WITH WORDS OF WISDOM AND SCHOLARSHIP DOLLARS
CU Student Choice, the leading provider of education financing solutions for credit unions, marked its 18th anniversary on May 5 ...
Family Trust Federal Credit Union Renames Charitable Foundation
Family Trust Federal Credit Union (Family Trust) announced today that it has renamed its charitable foundation, formerly known as the ...
TW Lending Group Selects Square 1 Credit Suite by Suntell
TW Lending Group has selected the Square 1 Credit Suite by Suntell as its loan management solution, reinforcing its commitment ...
Tina Muth Promoted to Market President of Aggieland Credit Union
Greater Texas Credit Union has promoted Tina Muth as Market President, leading strategic expansion and operations for the Aggieland Credit ...
Peach State FCU C.A.R.E.S. Foundation Announces 2026 Recipients for Annual Scholarship Program
LAWRENCEVILLE, GA (May 1, 2026) – The Peach State FCU C.A.R.E.S. Foundation is proud to announce the recipients of its ...
Baker Market Update – Week in Review: May 01, 2026
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
R.I.A. Federal Credit Union and Redbrand Credit Union Merger
Hello, I’m reaching out to share a press release announcing the approved merger of R.I.A. Federal Credit Union and Redbrand ...
Greater Texas|Aggieland Credit Union Earns Three National Diamond Awards for Innovative Marketing
Greater Texas|Aggieland Credit Union has been recognized for national excellence in marketing, earning three Diamond Awards from America’s Credit Unions ...
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
Credit unions facing complex challenges now have a trusted industry advisor to turn to: CUES Leadership & Organizational Services.
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
The National Association of State Credit Union Supervisors (NASCUS) is now accepting nominations for the 2026 Pierre Jay Award, the association’s highest recognition for individuals, ...
ALM First Welcomes Matt Motyka as Director, Advisory Services
Dallas, Texas – ALM First, a strategic partner to more than 350 financial institutions nationwide, is pleased to welcome Matt Motyka as a new Director, ...
Free May 30 mixer to help entrepreneurs market their businesses
LANSING, Mich. — For many entrepreneurs, having a strong business idea is only the beginning. Knowing how to tell that story, reach customers and build ...
Greater Texas Credit Union Promotes Lisa Back to EVP
Greater Texas|Aggieland Credit Union has promoted Lisa Back, CFO, to Executive Vice President. Since joining the credit union in late 2023, Back has played an ...
Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner
Harvard Federal Credit Union is Partnering with Arkatechture to Strengthen Data Strategy, Enhance Decision-Making, and Deliver Greater Value to Members