The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Every Interaction Matters: Building Trust Through Care
During a busy day in Member Services, one of our supervisors stepped in to support the team and assist members in the queue. A member was dealing with fraud on their Visa card and was understandably concerned. The member needed guidance on the dispute process and reassurance about their account security. What might seem like […]
Quick Thinking Stops A Scam In Its Tracks
An elderly member recently visited our branch to request a large cash withdrawal to pay a contractor for home construction. As our representative spoke with him, it became clear something was not right. The person claiming to be the contractor had actually driven the member to the branch and was waiting outside, which immediately raised […]
A Kind Gesture Makes All The Difference
A member recently visited our main branch to take care of a VISA card issue. While waiting, she had to leave abruptly for work and accidentally left without the card. Unfortunately, she was babysitting several children and was unable to return during business hours. One of our representatives stepped in right away, de-escalating the situation […]
Clothes And Kindness For A Member In Need
Affinity Plus Federal Credit Union
When Sarah walked into the Winona branch to open a new account, no one expected how much her visit would impact the day. She didn’t have proof of address, so after chatting with Neelie, she headed to the Winona State Housing office and returned shortly after. While waiting, staff overheard Sarah on the phone with […]
A Person, Not A Checklist
Affinity Plus Federal Credit Union
Anissa Keyes Powell founded Arubah Emotional Health Services to provide culturally responsive care for marginalized communities, integrating therapy and indigenous healing and expanding through partnerships to deliver mental health support where it’s needed most. Anissa’s entrepreneurial spirit also led her to purchase and renovate the Northside Epicenter, a 20,000-square-foot historic building that now houses 14 […]
Out-Of-This-World Member Service
Affinity Plus Federal Credit Union
Vanessa’s journey to increasing her credit score in two months started with a phone call about outer space. More specifically, a phone call about Affinity Plus employees in Bemidji potentially taking a celebratory outing to the Headwaters Science Center’s Starlab, a portable planetarium that gives a front-row seat to the stars. Vanessa works at the […]
SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna
Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame
Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation
Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities
Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention
For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO
Final Weeks To Apply For LAFCU’s 2026 Write To Educate Essay Contest
CRIF Select Welcomes Julie Nielsen as SVP of Account Management to Accelerate Client Growth and Enterprise Value
Bipartisan AFFORD Act Will Strengthen CDFI Fund
Baker Market Update – Week in Review: February 27, 2026
SECU and SECU Foundation Receive Disaster Response Champions Award for Helene Relief Efforts
St. Cloud Financial Credit Union Launches CU-Digital Asset Vault™ — Positioning the Credit Union as the most Valuable Wallet for Member Digital Wealth
Appli CEO Tim Pranger to Showcase Real-Time Property Value Calculator at CUNA GAC 2026
Newsweek names Redwood Credit Union one of the Greatest Midsize Workplaces for Women
Ocean State Credit Union Selects Synergent for Core Processing and Integrated Services
eDOC Innovations Announces Product Enhancements
Vizo Financial’s March 2026 Education Calendar
Meriwest Credit Union Wins Top Honor as Best Credit Union in Silicon Valley 2026
Origence Ends 2025 with 17% Growth in Fundings; Expands AI-Driven Lending Technology
Xpress Data Inc. hires Kirk Drake as new President
Catherine Bryant and Jonah Kaufman of Coastal Wealth Management Recognized as Distinguished Financial Professionals by LPL Financial
Credit Unions Gain Edge with New CashBack+ Credit Card Rewards
ICUL Launches “Credit Unions in Action” to Showcase Statewide Community Impact
Apple Federal Credit Union Partners with Quavo to Modernize Dispute Operations and Elevate Member Experience
Wings Credit Union Signs with Corelation, Selecting KeyStone to Elevate Its Future
FI Connect Expands with Home Improvement Lending Channel, Helping Credit Unions Access New Home Renovation Loan Opportunities
Callahan & Gallup Welcome Two Credit Unions To The Member Engagement And Financial Wellbeing Consortium
QuantyPhi Welcomes Max Bade as ALM & CECL Analyst
LAFCU, Quality Dairy partner for third annual Paczki Palooza to benefit local charities
EECU Celebrates Fresno Unified Excellence in Education Honorees
SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna
Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame
Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation
Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities
Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention
For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO
Final Weeks To Apply For LAFCU’s 2026 Write To Educate Essay Contest
CRIF Select Welcomes Julie Nielsen as SVP of Account Management to Accelerate Client Growth and Enterprise Value
Bipartisan AFFORD Act Will Strengthen CDFI Fund
Baker Market Update – Week in Review: February 27, 2026
SECU and SECU Foundation Receive Disaster Response Champions Award for Helene Relief Efforts
St. Cloud Financial Credit Union Launches CU-Digital Asset Vault™ — Positioning the Credit Union as the most Valuable Wallet for Member Digital Wealth
Appli CEO Tim Pranger to Showcase Real-Time Property Value Calculator at CUNA GAC 2026
Newsweek names Redwood Credit Union one of the Greatest Midsize Workplaces for Women
Ocean State Credit Union Selects Synergent for Core Processing and Integrated Services
eDOC Innovations Announces Product Enhancements
Vizo Financial’s March 2026 Education Calendar
Meriwest Credit Union Wins Top Honor as Best Credit Union in Silicon Valley 2026
Origence Ends 2025 with 17% Growth in Fundings; Expands AI-Driven Lending Technology
Xpress Data Inc. hires Kirk Drake as new President
Catherine Bryant and Jonah Kaufman of Coastal Wealth Management Recognized as Distinguished Financial Professionals by LPL Financial
Credit Unions Gain Edge with New CashBack+ Credit Card Rewards
ICUL Launches “Credit Unions in Action” to Showcase Statewide Community Impact
Apple Federal Credit Union Partners with Quavo to Modernize Dispute Operations and Elevate Member Experience
Wings Credit Union Signs with Corelation, Selecting KeyStone to Elevate Its Future
FI Connect Expands with Home Improvement Lending Channel, Helping Credit Unions Access New Home Renovation Loan Opportunities
Callahan & Gallup Welcome Two Credit Unions To The Member Engagement And Financial Wellbeing Consortium
QuantyPhi Welcomes Max Bade as ALM & CECL Analyst
LAFCU, Quality Dairy partner for third annual Paczki Palooza to benefit local charities
EECU Celebrates Fresno Unified Excellence in Education Honorees
SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna
Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame
Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation
Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities
Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention
For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO