The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Trust After Identity Theft
After experiencing a devastating identity theft, a member felt overwhelmed, vulnerable, and unsupported by multiple financial institutions where they held accounts. Despite being an existing customer elsewhere, the member received little empathy or meaningful assistance, ultimately choosing to close those relationships. In contrast, a Patelco team member provided consistent, compassionate support during one of the […]
A Credit Line Becomes A Lifeline
Chaffey Federal Credit Union
Our member, Cheryl, came in and wanted a credit line increase for the small card that we approved her for during the government shutdown in late 2025. Cheryl receives SNAP benefits, so that credit card was essential for her during the shutdown. Her first application for an increase was unsuccessful, and I felt bad because […]
Partners Against Fraud
Our story began with a member visiting a branch to investigate multiple Amazon charges on his account. Helping the member navigate his account access, they discovered charges resulting from a family member that was supposed to be assisting with the member’s care but instead was supporting their own household. Helping our member, they then closed […]
Financial Learning From The Bottom Up
Brewster Federal Credit Union
A young man came into our office at Brewster Federal Credit Union. He was a member here all his life and needed a loan without credit experience. Growing up, it was his normal to see the home phone line disconnect and electric turned off for non-payment (small town, we sometimes know more than we should). […]
A Simple Deposit Becomes Meaningful Financial Growth
A member visited one of our branches to make a small deposit. During the transaction, a branch employee noticed the member held a significant balance in a More Savings account. After completing the initial request, the employee quickly ran some calculations while continuing to engage with the member. They identified an opportunity for the member […]
Growing A Business With The Right Support
AmeriCU
My experience with AmeriCU has been amazing. Any time I have a question or concern, it’s addressed right away. What really stands out to me is how invested they are in helping their members succeed. When I was looking to grow my small business, my representative took the time to really understand what I needed. […]
Gulf Winds Celebrates Older Americans Month with $5,000 Donation to the Escambia County Alabama Area Agency on Aging
CREDIT UNION OF COLORADO FOUNDATION AWARDS $110,000 IN COLLEGE SCHOLARSHIPS
Chartway Credit Union Continues Growth with Two New Branches
Gulf Winds Foundation Awards up to $45,000 in Scholarships to Five Members
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game
Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!
Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions
CUNA Strategic Services and Association of Vermont Credit Unions Launch Statewide Initiative to Drive Credit Union Growth, Combat Fraud, and Accelerate Innovation
BCU EARNS 2026-2027 GREAT PLACE TO WORK CERTIFICATION™
Corporate Central Holds 45th Annual Meeting and Announces Board of Directors
Sharetec Appoints New Chief Revenue Officer to Drive Transformational Growth
Justice Federal Credit Union Announces Strong First Quarter 2026 Results and Continued Member Impact
Girl Scouts Visit Peach State Federal Credit Union’s Abbeville Branch to Earn Financial Literacy Badge
Tower Wealth Management Surpasses $1 Billion in Brokerage and Advisory Assets
Barbara Brooks, Teacher at Shriners Children’s Hospital in partnership with the Sacramento City Unified School District, Named 2025/2026 ABC10’s Teacher of the Year
CoVantage Credit Union Announces Appointment of Matt Kaudy as President and CEO
Chris Felton Receives One of the Credit Union Industry’s Highest Honors
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
Baker Market Update – Week in Review: May 15, 2026
Credit Unions Demonstrate Strength And Stability In First Quarter 2026
Gulf Winds Welcomes Pete Lauter as Vice President of Wealth Management
Coastal Credit Union Foundation Announces $300k in Grants for Q1 2026
Family Trust Foundation Hosts 18th Annual Charity Golf Tournament
From Risk into Readiness: An Inside Look at Vizo Financial’s 2026 Risk Management Conference
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
ALM First Welcomes Matt Motyka as Director, Advisory Services
Free May 30 mixer to help entrepreneurs market their businesses
Greater Texas Credit Union Promotes Lisa Back to EVP
Gulf Winds Celebrates Older Americans Month with $5,000 Donation to the Escambia County Alabama Area Agency on Aging
CREDIT UNION OF COLORADO FOUNDATION AWARDS $110,000 IN COLLEGE SCHOLARSHIPS
Chartway Credit Union Continues Growth with Two New Branches
Gulf Winds Foundation Awards up to $45,000 in Scholarships to Five Members
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game
Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!
Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions
CUNA Strategic Services and Association of Vermont Credit Unions Launch Statewide Initiative to Drive Credit Union Growth, Combat Fraud, and Accelerate Innovation
BCU EARNS 2026-2027 GREAT PLACE TO WORK CERTIFICATION™
Corporate Central Holds 45th Annual Meeting and Announces Board of Directors
Sharetec Appoints New Chief Revenue Officer to Drive Transformational Growth
Justice Federal Credit Union Announces Strong First Quarter 2026 Results and Continued Member Impact
Girl Scouts Visit Peach State Federal Credit Union’s Abbeville Branch to Earn Financial Literacy Badge
Tower Wealth Management Surpasses $1 Billion in Brokerage and Advisory Assets
Barbara Brooks, Teacher at Shriners Children’s Hospital in partnership with the Sacramento City Unified School District, Named 2025/2026 ABC10’s Teacher of the Year
CoVantage Credit Union Announces Appointment of Matt Kaudy as President and CEO
Chris Felton Receives One of the Credit Union Industry’s Highest Honors
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
$59 Billion State Employees’ Credit Union Signs with Corelation, Selecting the KeyStone Core to Enhance its Member Service Experience
Baker Market Update – Week in Review: May 15, 2026
Credit Unions Demonstrate Strength And Stability In First Quarter 2026
Gulf Winds Welcomes Pete Lauter as Vice President of Wealth Management
Coastal Credit Union Foundation Announces $300k in Grants for Q1 2026
Family Trust Foundation Hosts 18th Annual Charity Golf Tournament
From Risk into Readiness: An Inside Look at Vizo Financial’s 2026 Risk Management Conference
CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry
NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers
ALM First Welcomes Matt Motyka as Director, Advisory Services
Free May 30 mixer to help entrepreneurs market their businesses
Greater Texas Credit Union Promotes Lisa Back to EVP
Gulf Winds Celebrates Older Americans Month with $5,000 Donation to the Escambia County Alabama Area Agency on Aging
CREDIT UNION OF COLORADO FOUNDATION AWARDS $110,000 IN COLLEGE SCHOLARSHIPS
Chartway Credit Union Continues Growth with Two New Branches
Gulf Winds Foundation Awards up to $45,000 in Scholarships to Five Members
SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game
Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!