The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Warmth + Wisdom = Radical Positive Impact
Everwise Credit Union
A couple walked into one of our branches seeking a home equity loan. Their banker learned that to cover their bills and support four young children, one partner worked four jobs and the other worked two. And still they barely made ends meet. The couple hoped to consolidate debt and simplify things with a home […]
An EV Scam Detected And Defeated
While assisting a Patelco Credit Union member at the San Jose branch, Christina learned they were being contacted by PG&E about a rebate opportunity for a pre-owned electric vehicle. The offer immediately raised Christina’s curiosity, prompting her to take a closer look at the member’s transaction history and ask a few more questions. What she […]
Quick Thinking Foils A Costly Scam
A Patelco Credit Union member recently visited the Folsom branch requesting two large cash withdrawals: $5,000 from one account and $13,000 from another. He stated the funds were for home repairs. However, when asked for details like the company name, scope of work, and payment timeline, he couldn’t provide clear answers and became visibly upset. […]
A Better Line For Peace Of Mind
I was recently helping on the teller line when I had the opportunity to assist a Redwood Credit Union member, who was depositing a check that I thought looked a little suspicious. I asked additional questions to ensure it wasn’t fraudulent. In doing so, I discovered it was a loan proceeds check from Bank of […]
From $25,000 Withdrawal To Member Relationship Win
A Redwood Credit Union member recently visited the Sebastopol branch to withdrawal $250,000 in the form of a cashier’s check. The member wanted to move that money to another financial institution for a special CD rate offering. Our Member Service Associate wanted to do the right thing for the member and brought the situation to […]
Grace Behind Bars
New Horizon Federal Credit Union
When a young member came to us for a truck loan, he put down a solid deposit and made every payment on time. Then, suddenly, the payments stopped. His mother came in to explain that he had been incarcerated and would be gone for about six months. She wanted to keep his account in good […]
Credit Unions Expect Tariffs to Dampen Auto Sales but Majority Optimistic About Auto Portfolios
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Countdown to Momentum 2025
First Northern Credit Union Selects Appli to Modernize Member Lending Experience
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Huntington Beach Credit Union Appoints Aron Harrington as President/CEO
Strivve Brings One-of-a-Kind Cardholder Experiences as CUNA Strategic Services Newest Alliance Provider
TriUnity Foundation Receives Largest Single Investment to Date with Donation from Google
SchoolsFirst Federal Credit Union Receives Four National Awards for Financial Education Initiatives from Credit Union Financial Education Network
Baker Market Update – Week in Review: August 22, 2025
SECU Foundation Awards $300,000 Grant to Legal Aid of NC to Expand Services in Rural Areas
Alogent Celebrated as a 2025 Metro Atlanta Top Workplace for Second Consecutive Year
SchoolsFirst Federal Credit Union Donates 3,200 Backpacks Throughout California
EECU Makes Homeownership More Attainable with Expanded Loan Options
Appli CEO Tim Pranger to Present AI-Powered Financial Calculator Solutions at FinovateFall 2025
Orianna Valentine Recognized as Certified Credit Union Manager through CUES Emerge Program
DDJ Myers Becomes One of America’s Credit Unions Inaugural Visionary Providers
New admin portal in Cloudvirga’s Tropos borrower platform puts lenders in the driver’s seat
More Credit Unions Join National Student Loan Marketplace, Showcasing Unique Solutions to Support Students and Families
New CUES Governance Toolkit Equips CUs to Lead with Confidence and Clarity
LGE Community Credit Union Named a 2025 AJC Top Workplace
SchoolsFirst Federal Credit Union Raises Awareness for Children’s Hospital Orange County Through the 2025 CHOC Walk in the Park
Sound Credit Union Reveals 2025 Scholarship Recipients
EECU Sponsors New Teacher Grants for Sanger Unified
TriUnity Foundation to Host Nationwide Virtual 5K to Support Members Facing Terminal Illness
Baker Market Update – Week in Review: August 15, 2025
Meet the Future of CU Leadership: 2025 CUES Emerging Leader Finalists Announced
Support EXP Launches “Beyond the Score” to Help Financial Institutions Spot Risks Hidden Behind Good CX Scores
Credit Unions Expect Tariffs to Dampen Auto Sales but Majority Optimistic About Auto Portfolios
Baker Market Update – Week in Review: August 29, 2025
Countdown to Momentum 2025
First Northern Credit Union Selects Appli to Modernize Member Lending Experience
Vizo Financial’s September 2025 Education Calendar
Huntington Beach Credit Union Appoints Aron Harrington as President/CEO
Strivve Brings One-of-a-Kind Cardholder Experiences as CUNA Strategic Services Newest Alliance Provider
TriUnity Foundation Receives Largest Single Investment to Date with Donation from Google
SchoolsFirst Federal Credit Union Receives Four National Awards for Financial Education Initiatives from Credit Union Financial Education Network
Baker Market Update – Week in Review: August 22, 2025
SECU Foundation Awards $300,000 Grant to Legal Aid of NC to Expand Services in Rural Areas
Alogent Celebrated as a 2025 Metro Atlanta Top Workplace for Second Consecutive Year
SchoolsFirst Federal Credit Union Donates 3,200 Backpacks Throughout California
EECU Makes Homeownership More Attainable with Expanded Loan Options
Appli CEO Tim Pranger to Present AI-Powered Financial Calculator Solutions at FinovateFall 2025
Orianna Valentine Recognized as Certified Credit Union Manager through CUES Emerge Program
DDJ Myers Becomes One of America’s Credit Unions Inaugural Visionary Providers
New admin portal in Cloudvirga’s Tropos borrower platform puts lenders in the driver’s seat
More Credit Unions Join National Student Loan Marketplace, Showcasing Unique Solutions to Support Students and Families
New CUES Governance Toolkit Equips CUs to Lead with Confidence and Clarity
LGE Community Credit Union Named a 2025 AJC Top Workplace
SchoolsFirst Federal Credit Union Raises Awareness for Children’s Hospital Orange County Through the 2025 CHOC Walk in the Park
Sound Credit Union Reveals 2025 Scholarship Recipients
EECU Sponsors New Teacher Grants for Sanger Unified
TriUnity Foundation to Host Nationwide Virtual 5K to Support Members Facing Terminal Illness
Baker Market Update – Week in Review: August 15, 2025
Meet the Future of CU Leadership: 2025 CUES Emerging Leader Finalists Announced
Support EXP Launches “Beyond the Score” to Help Financial Institutions Spot Risks Hidden Behind Good CX Scores
Corporate Central Promotes Hunter Cliffgard to Investment Analyst
CRIF Select Appoints Robert Christini as Senior Vice President of Sales
Applications sought for $10K LAFCU Innovation for Education Grant
Credit Union League of Connecticut Rebrands as Connecticut’s Credit Unions; Services Arm Relaunches as cuVoyant
Redwood Credit Union welcomes Jay Tkachuk as Chief Information Officer
EECU Sponsors Community Events Honoring Martin Luther King Jr.’s Legacy