The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Looking Closer Made All the Difference
Logix Federal Credit Union
Logix’s WOW Program encourages team members to look beyond the surface and advocate for members. While helping a member review her account, a team member noticed suspicious activity and took extra time to investigate. The review uncovered unauthorized charges made by a caregiver. The member shared she had undergone back surgery and had limited mobility. […]
Empathy And Trust During A Difficult Chapter
Affinity Federal Credit Union
A member wanted to recognize one of our Loss Mitigation Specialists for her extraordinary compassion and commitment during an incredibly difficult time. After co-signing an auto loan that ultimately went into default, the member found herself facing significant financial and personal hardship. While managing serious health challenges, she struggled to resolve the situation and felt […]
When Adventure Is A Need, Not Just A Want
Solarity Credit Union
TJ, Dave, and their son, Drake, find freedom on the open road, hitching up their off-grid trailer whenever adventure calls. From fishing along the Columbia River to camping near Potholes Reservoir or hunting north of Spokane, their RV gives them the flexibility to unplug, recharge, and spend meaningful time together. With a busy life centered […]
Turning A Member’s Homeownership Dream Into Reality
Arnold became a SchoolsFirst Federal Credit Union Member in 2021 and was interested in the products and services available to support school employees. Homeownership was a goal he hoped to pursue, but he wanted a partner who could guide him through a process that often feels overwhelming for first time and first generation buyers. When […]
A First Home In The Place They Love
Solarity Credit Union
For Kenzie and Riley, buying their first home meant putting down roots in the community they’ve always called home. After reaching out to Solarity, they found a lending experience that felt personal, supportive, and refreshingly human. With clear guidance and confidence in their monthly payments, the couple moved in knowing they were building equity and a […]
A Special Gift Creates A Happy Anniversary
Chaffey Federal Credit Union
I was working on a budget with a couple in financial counseling, and we were planning out the different expenses for the upcoming month. As we were going through the dates, we looked at the budget and saw their anniversary landed on the same week as some of their major expenses, leaving little to no […]
RCU donates $59,000 to expand access to healthy food for International Credit Union Day
More people will have food on their table thanks to the commitment of Redwood Credit Union and other credit unions.
Advia Credit Union Responds to Nationwide SNAP Benefit Reductions with Community Support
Advia Credit Union is taking action to help combat food insecurity in response to the recent nationwide reductions in Supplemental ...
Meriwest Credit Union Officially Launches Meriwest Insurance Services
Meriwest Credit Union proudly launches Meriwest Insurance Services, a full-service, digital insurance agency designed to deliver affordable, convenient coverage. Now ...
State Employees’ Credit Union Kicks Off Its Annual Holiday Toy Drive
State Employees’ Credit Union (SECU) is pleased to announce the kickoff of its fourth annual statewide Toy Drive to help ...
For Immediate Release – Humanidei Welcomes Katy Zaleski as Leadership & Organizational Development Consultant
Ontario, CA, November 10, 2025. Humanidei has announced the addition of Katy Zaleski as its new Leadership & Organizational Development ...
ALM First Wins Top Workplaces Culture Excellence Award
Dallas, Texas – ALM First is proud to announce that it is a 2025 Top Workplaces Culture Excellence winner, as the firm closes ...
Mid-Hudson Valley Federal Credit Union Selects Razi Qadri as President/CEO
Kingston, NY – Mid-Hudson Valley Federal Credit Union (MHV) has selected Razi Qadri to serve as its new President and ...
Baker Market Update – Week in Review: November 07, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
FAMILY TRUST FEDERAL CREDIT UNION NAMED BEST MORTGAGE LENDER/BROKER IN THE POST AND COURIER’S BEST OF YORK COUNTY AWARDS
Family Trust Federal Credit Union has been voted Best Mortgage Lender/Broker in The Post and Courier’s Best of York County ...
Meriwest Credit Union Executive Named 2025 C-Suite Award Winner by Silicon Valley Business Journal
Congratulations to Chad Maze, Meriwest’s EVP & Chief Operating Officer, on receiving the Silicon Valley Business Journal’s 2025 C-Suite COO ...
EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students
FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First ...
Synergent and Partner Credit Unions Honored with Four MAC Award Wins
Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns ...
Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers
Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the ...
Central Willamette Credit Union Selects Cedric Bousquet as CFO
ALBANY, Oregon, November 5, 2025 — Central Willamette Credit Union has selected Cedric Bousquet to serve as its new Chief ...
SchoolsFirst Federal Credit Union Names Michael Pfau SVP of Digital Experience
SchoolsFirst Federal Credit Union has named Michael Pfau as its new Senior Vice President of Digital Experience, a role focused ...
Synergent and Clutch Sign New Partnership
Synergent is proud to announce a new strategic partnership with Clutch, a cutting-edge fintech platform that provides credit unions with ...
Meriwest Credit Union Announces Gene Fichtenholz as Vice President, Chief Technology Officer
Meriwest Credit Union announces Gene Fichtenholz as Vice President, Chief Technology Officer (CTO). We are confident his expertise will advance ...
BECU names Carla Costa-Perales as Chief Impact Officer
BECU, the nation’s fifth largest credit union, today announced Carla Costa-Perales as executive vice president and chief impact officer. In ...
TowerCares Foundation Donates $70,000 to Local Food Banks to Help Marylanders Impacted by the Government Shutdown
To help local food banks meet the increased demand brought on by the federal government shutdown, the TowerCares Foundation has ...
CUNA Strategic Services Announces Huloop Automation as Latest Alliance Provider Driving Efficiency Through Work Intelligence and Automation for Credit Unions
CUNA Strategic Services (CSS) announces its new alliance with HuLoop Automation, a leader in AI-powered work intelligence for financial institutions. ...
Centra President and CEO Rick Silvers announces retirement; Centra’s Brad Davis named next President and CEO
COLUMBUS, IND. (October 31, 2025) — Centra Credit Union President and CEO Rick Silvers has announced his retirement effective January ...
Vizo Financial’s November 2025 Education Calendar
At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Safelight, Inc. Receives $500,000 Grant from SECU Foundation for Domestic Violence Shelter Expansion
SECU Foundation is pleased to announce a $500,000 grant to Safelight, Inc. for the expansion of the non-profit’s domestic violence ...
Alogent Partners with Vine to Accelerate Commercial Lending Workflows
Vine, a commercial lending accelerator for banks and credit unions, has partnered with Alogent, a leading provider of software solutions ...
One Nevada Sets New Food Bank Donation Record During 75th Anniversary Year
LAS VEGAS, NV. – Each year, One Nevada Credit Union’s Shred Day events raise funds and collect food to fight ...
ALM First’s 2026 Conference Calendar Announced
Dallas, TX – ALM First has announced its schedule of industry-leading, in-person events for 2026. Those interested in attending are encouraged ...
Freedom First Announces CEO Retirement and Selection of New CEO
October 29, 2025 (Roanoke, VA) — Freedom First Credit Union would like to announce the retirement of Paul Phillips, President and ...
1st Community FCU CEO Bill Nikolauk appointed to CU*Answers Board of Directors
The board of directors of cooperative CUSO CU*Answers recently announced that Bill Nikolauk has been appointed to serve as a ...
LAFCU Breaks Ground on New Drive-up Teller Site in Perry
LANSING, Mich. — On a brisk, sunny October morning, LAFCU leaders joined local officials and community partners, to celebrate the ...
SchoolsFirst FCU Opens 71st Branch in California – Burbank Now Open
SchoolsFirst Federal Credit Union opens New Burbank Branch, extending its footprint to 761 branches in California.
RCU donates $59,000 to expand access to healthy food for International Credit Union Day
More people will have food on their table thanks to the commitment of Redwood Credit Union and other credit unions.
Advia Credit Union Responds to Nationwide SNAP Benefit Reductions with Community Support
Advia Credit Union is taking action to help combat food insecurity in response to the recent nationwide reductions in Supplemental ...
Meriwest Credit Union Officially Launches Meriwest Insurance Services
Meriwest Credit Union proudly launches Meriwest Insurance Services, a full-service, digital insurance agency designed to deliver affordable, convenient coverage. Now ...
State Employees’ Credit Union Kicks Off Its Annual Holiday Toy Drive
State Employees’ Credit Union (SECU) is pleased to announce the kickoff of its fourth annual statewide Toy Drive to help ...
For Immediate Release – Humanidei Welcomes Katy Zaleski as Leadership & Organizational Development Consultant
Ontario, CA, November 10, 2025. Humanidei has announced the addition of Katy Zaleski as its new Leadership & Organizational Development ...
ALM First Wins Top Workplaces Culture Excellence Award
Dallas, Texas – ALM First is proud to announce that it is a 2025 Top Workplaces Culture Excellence winner, as the firm closes ...
Mid-Hudson Valley Federal Credit Union Selects Razi Qadri as President/CEO
Kingston, NY – Mid-Hudson Valley Federal Credit Union (MHV) has selected Razi Qadri to serve as its new President and ...
Baker Market Update – Week in Review: November 07, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
FAMILY TRUST FEDERAL CREDIT UNION NAMED BEST MORTGAGE LENDER/BROKER IN THE POST AND COURIER’S BEST OF YORK COUNTY AWARDS
Family Trust Federal Credit Union has been voted Best Mortgage Lender/Broker in The Post and Courier’s Best of York County ...
Meriwest Credit Union Executive Named 2025 C-Suite Award Winner by Silicon Valley Business Journal
Congratulations to Chad Maze, Meriwest’s EVP & Chief Operating Officer, on receiving the Silicon Valley Business Journal’s 2025 C-Suite COO ...
EECU Sponsors Magic of Storytelling Event Bringing Books to Fresno Students
FRESNO, Calif. (Nov. 7, 2025) – Educational Employees Credit Union (EECU) was proud to partner with Disney, ABC30, and First ...
Synergent and Partner Credit Unions Honored with Four MAC Award Wins
Synergent® is pleased to announce it has received four Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns ...
Open Lending Launches ApexOne Auto to Expand Auto Lending Decisioning to Full Spectrum of Borrowers
Open Lending Corporation, a leading provider of automotive lending enablement and risk analytics solutions for financial institutions, has announced the ...
Central Willamette Credit Union Selects Cedric Bousquet as CFO
ALBANY, Oregon, November 5, 2025 — Central Willamette Credit Union has selected Cedric Bousquet to serve as its new Chief ...
SchoolsFirst Federal Credit Union Names Michael Pfau SVP of Digital Experience
SchoolsFirst Federal Credit Union has named Michael Pfau as its new Senior Vice President of Digital Experience, a role focused ...
Synergent and Clutch Sign New Partnership
Synergent is proud to announce a new strategic partnership with Clutch, a cutting-edge fintech platform that provides credit unions with ...
Meriwest Credit Union Announces Gene Fichtenholz as Vice President, Chief Technology Officer
Meriwest Credit Union announces Gene Fichtenholz as Vice President, Chief Technology Officer (CTO). We are confident his expertise will advance ...
BECU names Carla Costa-Perales as Chief Impact Officer
BECU, the nation’s fifth largest credit union, today announced Carla Costa-Perales as executive vice president and chief impact officer. In ...
TowerCares Foundation Donates $70,000 to Local Food Banks to Help Marylanders Impacted by the Government Shutdown
To help local food banks meet the increased demand brought on by the federal government shutdown, the TowerCares Foundation has ...
CUNA Strategic Services Announces Huloop Automation as Latest Alliance Provider Driving Efficiency Through Work Intelligence and Automation for Credit Unions
CUNA Strategic Services (CSS) announces its new alliance with HuLoop Automation, a leader in AI-powered work intelligence for financial institutions. ...
Centra President and CEO Rick Silvers announces retirement; Centra’s Brad Davis named next President and CEO
COLUMBUS, IND. (October 31, 2025) — Centra Credit Union President and CEO Rick Silvers has announced his retirement effective January ...
Vizo Financial’s November 2025 Education Calendar
At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Safelight, Inc. Receives $500,000 Grant from SECU Foundation for Domestic Violence Shelter Expansion
SECU Foundation is pleased to announce a $500,000 grant to Safelight, Inc. for the expansion of the non-profit’s domestic violence ...
Alogent Partners with Vine to Accelerate Commercial Lending Workflows
Vine, a commercial lending accelerator for banks and credit unions, has partnered with Alogent, a leading provider of software solutions ...
One Nevada Sets New Food Bank Donation Record During 75th Anniversary Year
LAS VEGAS, NV. – Each year, One Nevada Credit Union’s Shred Day events raise funds and collect food to fight ...
ALM First’s 2026 Conference Calendar Announced
Dallas, TX – ALM First has announced its schedule of industry-leading, in-person events for 2026. Those interested in attending are encouraged ...
Freedom First Announces CEO Retirement and Selection of New CEO
October 29, 2025 (Roanoke, VA) — Freedom First Credit Union would like to announce the retirement of Paul Phillips, President and ...
1st Community FCU CEO Bill Nikolauk appointed to CU*Answers Board of Directors
The board of directors of cooperative CUSO CU*Answers recently announced that Bill Nikolauk has been appointed to serve as a ...
LAFCU Breaks Ground on New Drive-up Teller Site in Perry
LANSING, Mich. — On a brisk, sunny October morning, LAFCU leaders joined local officials and community partners, to celebrate the ...
SchoolsFirst FCU Opens 71st Branch in California – Burbank Now Open
SchoolsFirst Federal Credit Union opens New Burbank Branch, extending its footprint to 761 branches in California.
2026 ALM First Financial Institute Wraps Up with Insightful Key Takeaways after 3-Days of Learning
Dallas, TX – The 2026 ALM First Financial Institute wrapped up yesterday after three days of educational sessions at The Ritz-Carlton Dallas, Las Colinas. The industry-leading ...
Sound Credit Union Welcomes Jamie Mullenix as SVP/Chief People and Culture Office
TACOMA, Wash. – Sound Credit Union (Sound) has appointed Jamie Mullenix, CCUE-WCMS as its Senior Vice President and Chief People and Culture Officer. Mullenix brings ...
Day 1 of ALM First Financial Institute Kicks Off with Economic Overview, Depository Trends & Timely Insights
Dallas, TX – The first day of ALM First’s Financial Institute kicked off yesterday at The Ritz-Carlton Dallas, Las Colinas with an Economic Overview tailored specifically ...
For Immediate Release – Securityplus Federal Credit Union Elevates Strategy and Lending Leadership with Key Executive Moves
Baltimore, MD, March 23, 2026. Securityplus Federal Credit Union, one of Maryland’s largest and most diverse credit unions, announces key additions to its executive leadership ...
Orsa Credit Union Selects Appli to Modernize Digital Member Experience
Appli, a provider of artificial intelligence-powered financial calculators, announced today that orsa credit union (formerly Community Financial Credit Union) selected Appli’s AI-powered financial calculator solution ...
University of Lending: Strengthening Credit Union Lending from the Inside Out
Led by Lorrie Wohlfeil of Lending Solutions Consulting, Inc., the University of Lending equips credit union professionals with the tools needed to navigate today’s evolving ...