The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Finding The “Yes” In A Complex Car Deal
A member reached out to RCU Auto Services with questions regarding a complicated trade-in and private party purchase he wanted to complete. It involved trading in his current vehicle, which was underwater, while purchasing his brother-in-law’s car at the same time. Due to the complexity of the request, I knew I had to team up […]
The Power Of Priorities And Pressing Pause
I had the privilege of working with a Redwood Credit Union member, Linda, during a recent financial coaching appointment. She sought support in creating a budget to achieve her dream of homeownership while also planning for a comfortable retirement. My goal was to provide her with practical strategies and insights to help her balance these […]
A Business Member’s Journey From Struggle To Strategy
Being a Business Development Officer, I have the pleasure and opportunity to develop impactful relationships, create strategic partnerships, and help provide access to solution-based products and services to our business members and community. I reach out to new business members via a thank you email to ensure they have a resource for any immediate or […]
A Team That Said “Yes” — And Made It Happen.
When Luis and Marisol walked into our community homeownership workshop, they were carrying more than questions — they were carrying urgency. Their lease wasn’t being renewed, their move-out date was approaching fast, and they were expecting their first child any day. The mix of excitement and fear was unmistakable. After the workshop, our homeownership counselor […]
Warmth + Wisdom = Radical Positive Impact
Everwise Credit Union
A couple walked into one of our branches seeking a home equity loan. Their banker learned that to cover their bills and support four young children, one partner worked four jobs and the other worked two. And still they barely made ends meet. The couple hoped to consolidate debt and simplify things with a home […]
An EV Scam Detected And Defeated
While assisting a Patelco Credit Union member at the San Jose branch, Christina learned they were being contacted by PG&E about a rebate opportunity for a pre-owned electric vehicle. The offer immediately raised Christina’s curiosity, prompting her to take a closer look at the member’s transaction history and ask a few more questions. What she […]
New admin portal in Cloudvirga’s Tropos borrower platform puts lenders in the driver’s seat
Cloudvirga, a Stewart-owned provider of digital point-of-sale platforms for lenders, today announced the general availability of an admin portal for ...
More Credit Unions Join National Student Loan Marketplace, Showcasing Unique Solutions to Support Students and Families
Credit unions across the country have been deepening their role in education finance, and now, more and more are showcasing ...
New CUES Governance Toolkit Equips CUs to Lead with Confidence and Clarity
CUES is proud to introduce CUES Governance Toolkit, a self-paced, five-part learning series designed to elevate credit union governance through ...
LGE Community Credit Union Named a 2025 AJC Top Workplace
LGE Community Credit Union is proud to announce that it has been recognized as a Top Workplace by The Atlanta ...
SchoolsFirst Federal Credit Union Raises Awareness for Children’s Hospital Orange County Through the 2025 CHOC Walk in the Park
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Sound Credit Union Reveals 2025 Scholarship Recipients
TACOMA, WA – Sound Credit Union (Sound) is proud to honor the recipients of its 2025 scholarships for the 2025/26 ...
EECU Sponsors New Teacher Grants for Sanger Unified
FRESNO, Calif. (Aug. 15, 2025) – Educational Employees Credit Union (EECU) is proud to partner with the Foundation for Sanger ...
TriUnity Foundation to Host Nationwide Virtual 5K to Support Members Facing Terminal Illness
TriUnity Foundation is proud to announce it is hosting a nationwide virtual 5K this fall to help raise funds to ...
Baker Market Update – Week in Review: August 15, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Meet the Future of CU Leadership: 2025 CUES Emerging Leader Finalists Announced
CUES and partner Currency Marketing are pleased to announce the Final Five selected to compete for the title of the ...
Support EXP Launches “Beyond the Score” to Help Financial Institutions Spot Risks Hidden Behind Good CX Scores
Many financial institutions assume customers giving high NPS, CSAT, or CES scores are loyal. But data and real-world cases show ...
Quavo Fraud & Disputes Selected to Debut Breakthrough AI Functionality at FinovateFall 2025
Quavo, Inc. (“Quavo”), the leading disputes technology partner and trusted advisor for financial institutions, will unveil enhanced AI capabilities for ...
Corporate Central Promotes Kyle Gutierrez to Systems Engineer – Automation & Optimization
Corporate Central is proud to announce the promotion of Kyle Gutierrez to Systems Engineer – Automation & Optimization. In this ...
Honoring Heroes: Tunnel to Towers 5K – Milwaukee Doubles in Participation Size, Raises Over $28,000
Corporate Central proudly served as the title sponsor of the second annual Tunnel to Towers 5K Run & Walk – ...
Results are in: #ILoveMyCreditUnion Day 2025
On July 25, credit unions, leagues, and partners worldwide united for the annual #ILoveMyCreditUnion Day — and 2025’s celebration set ...
Boston Firefighters Credit Union Appoints Danielle Milner as President/CEO
Boston, MA, August 6, 2025. In a bold step toward the future, the Board of Directors of Boston Firefighters Credit ...
Coastal Credit Union Among Triangle’s Best Places to Work for Tenth Time
Coastal Credit Union has once again earned a spot among the Triangle Business Journal’s Best Places to Work. This marks ...
Baker Market Update – Week in Review: August 08, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
EECU Helps Local Families Prepare for School with Backpack Giveaway Events
FRESNO, Calif. (Aug. 8, 2025) – Thousands of local children are now better prepared for the new school year thanks ...
CU Executive Compensation Continues to Climb, CUES Compensation Surveys Find
Credit union executive compensation is on the rise, with many leadership roles seeing significant increases in both base salary and ...
The 7th Annual Cannabis Banking Symposium Unites National Stakeholders
The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Association for Cannabis Banking (ACB), is proud ...
Partner Credit Unions Enter an Era of Possibilities During the 2025 myCUmortgage Partner Conference
Credit union mortgage leaders from across the country are preparing to embrace the glamour and optimism of the Roaring Twenties ...
One Nevada Promotes Steve O’Donnell to President/CEO
LAS VEGAS, NV. – One Nevada Credit Union recently promoted Steve O’Donnell to serve as its new President/Chief Executive Officer after ...
First City Credit Union and Quavo Partner to Deliver Secure Online Fraud Resolution for Displaced Members Following LA Fires
Quavo, Inc. (“Quavo”), a leading technology partner and trusted advisor for financial institutions, has partnered with First City Credit Union ...
DaLand CUSO Empowers Credit Unions with Institution-Branded Stablecoins via New Metallicus Partnership
DaLand CUSO, The Next-Gen CUSO dedicated to helping credit unions fully leverage their core systems while simultaneously embracing today’s digital-asset ...
EECU’s Student Branch Model Showcased at National CUFEN Conference
FRESNO, Calif. (Aug. 1, 2025) – Educational Employees Credit Union (EECU) was honored to share its innovative student branch model ...
Vizo Financial’s August 2025 Education Calendar
At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Baker Market Update – Week in Review: August 01, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Meriwest Credit Union Develops New Account Designed for Savers Seeking Enhanced Deposit Insurance Protection
Unlock the power of secure savings with the SecureEdge Money Market Account from Meriwest. Enjoy competitive rates, full liquidity, and ...
New admin portal in Cloudvirga’s Tropos borrower platform puts lenders in the driver’s seat
Cloudvirga, a Stewart-owned provider of digital point-of-sale platforms for lenders, today announced the general availability of an admin portal for ...
More Credit Unions Join National Student Loan Marketplace, Showcasing Unique Solutions to Support Students and Families
Credit unions across the country have been deepening their role in education finance, and now, more and more are showcasing ...
New CUES Governance Toolkit Equips CUs to Lead with Confidence and Clarity
CUES is proud to introduce CUES Governance Toolkit, a self-paced, five-part learning series designed to elevate credit union governance through ...
LGE Community Credit Union Named a 2025 AJC Top Workplace
LGE Community Credit Union is proud to announce that it has been recognized as a Top Workplace by The Atlanta ...
SchoolsFirst Federal Credit Union Raises Awareness for Children’s Hospital Orange County Through the 2025 CHOC Walk in the Park
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Sound Credit Union Reveals 2025 Scholarship Recipients
TACOMA, WA – Sound Credit Union (Sound) is proud to honor the recipients of its 2025 scholarships for the 2025/26 ...
EECU Sponsors New Teacher Grants for Sanger Unified
FRESNO, Calif. (Aug. 15, 2025) – Educational Employees Credit Union (EECU) is proud to partner with the Foundation for Sanger ...
TriUnity Foundation to Host Nationwide Virtual 5K to Support Members Facing Terminal Illness
TriUnity Foundation is proud to announce it is hosting a nationwide virtual 5K this fall to help raise funds to ...
Baker Market Update – Week in Review: August 15, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Meet the Future of CU Leadership: 2025 CUES Emerging Leader Finalists Announced
CUES and partner Currency Marketing are pleased to announce the Final Five selected to compete for the title of the ...
Support EXP Launches “Beyond the Score” to Help Financial Institutions Spot Risks Hidden Behind Good CX Scores
Many financial institutions assume customers giving high NPS, CSAT, or CES scores are loyal. But data and real-world cases show ...
Quavo Fraud & Disputes Selected to Debut Breakthrough AI Functionality at FinovateFall 2025
Quavo, Inc. (“Quavo”), the leading disputes technology partner and trusted advisor for financial institutions, will unveil enhanced AI capabilities for ...
Corporate Central Promotes Kyle Gutierrez to Systems Engineer – Automation & Optimization
Corporate Central is proud to announce the promotion of Kyle Gutierrez to Systems Engineer – Automation & Optimization. In this ...
Honoring Heroes: Tunnel to Towers 5K – Milwaukee Doubles in Participation Size, Raises Over $28,000
Corporate Central proudly served as the title sponsor of the second annual Tunnel to Towers 5K Run & Walk – ...
Results are in: #ILoveMyCreditUnion Day 2025
On July 25, credit unions, leagues, and partners worldwide united for the annual #ILoveMyCreditUnion Day — and 2025’s celebration set ...
Boston Firefighters Credit Union Appoints Danielle Milner as President/CEO
Boston, MA, August 6, 2025. In a bold step toward the future, the Board of Directors of Boston Firefighters Credit ...
Coastal Credit Union Among Triangle’s Best Places to Work for Tenth Time
Coastal Credit Union has once again earned a spot among the Triangle Business Journal’s Best Places to Work. This marks ...
Baker Market Update – Week in Review: August 08, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
EECU Helps Local Families Prepare for School with Backpack Giveaway Events
FRESNO, Calif. (Aug. 8, 2025) – Thousands of local children are now better prepared for the new school year thanks ...
CU Executive Compensation Continues to Climb, CUES Compensation Surveys Find
Credit union executive compensation is on the rise, with many leadership roles seeing significant increases in both base salary and ...
The 7th Annual Cannabis Banking Symposium Unites National Stakeholders
The National Association of State Credit Union Supervisors (NASCUS), in collaboration with the Association for Cannabis Banking (ACB), is proud ...
Partner Credit Unions Enter an Era of Possibilities During the 2025 myCUmortgage Partner Conference
Credit union mortgage leaders from across the country are preparing to embrace the glamour and optimism of the Roaring Twenties ...
One Nevada Promotes Steve O’Donnell to President/CEO
LAS VEGAS, NV. – One Nevada Credit Union recently promoted Steve O’Donnell to serve as its new President/Chief Executive Officer after ...
First City Credit Union and Quavo Partner to Deliver Secure Online Fraud Resolution for Displaced Members Following LA Fires
Quavo, Inc. (“Quavo”), a leading technology partner and trusted advisor for financial institutions, has partnered with First City Credit Union ...
DaLand CUSO Empowers Credit Unions with Institution-Branded Stablecoins via New Metallicus Partnership
DaLand CUSO, The Next-Gen CUSO dedicated to helping credit unions fully leverage their core systems while simultaneously embracing today’s digital-asset ...
EECU’s Student Branch Model Showcased at National CUFEN Conference
FRESNO, Calif. (Aug. 1, 2025) – Educational Employees Credit Union (EECU) was honored to share its innovative student branch model ...
Vizo Financial’s August 2025 Education Calendar
At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Baker Market Update – Week in Review: August 01, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Meriwest Credit Union Develops New Account Designed for Savers Seeking Enhanced Deposit Insurance Protection
Unlock the power of secure savings with the SecureEdge Money Market Account from Meriwest. Enjoy competitive rates, full liquidity, and ...
Gulf Winds Welcomes Christopher Tenney as Vice President of Cybersecurity
Gulf Winds Credit Union is excited to announce that Christopher Tenney has joined the senior leadership team as Vice President of Cybersecurity. In this new ...
Humanidei Welcomes Carolyn Reeves as Leadership & Organizational Development Consultant
Ontario, CA, February 17, 2026. Humanidei has announced the addition of Carolyn Reeves as its new Leadership & Organizational Development Consultant. In this role, Reeves ...
Coastal Credit Union and Foundation Earn Four Awards from Carolinas Credit Union Foundation
Coastal Credit Union and the Coastal Credit Union Foundation have earned four awards from the Carolinas Credit Union Foundation’s statewide awards program, recognizing remarkable and ...
Family Trust Federal Credit Union Hosts Coffee & Connections Event for Fort Mill Business Community
Family Trust Federal Credit Union (Family Trust) recently welcomed members of the York County Regional Chamber of Commerce to its Fort Mill branch for a ...
$9 Million in Grants Awarded to 23 North Carolina Non-Profits by SECU Foundation
The State Employees’ Credit Union (SECU) Foundation Board of Directors has approved more than $9 million in funding for 23 non-profit organizations throughout North Carolina ...
Rize Credit Union Adds CU Student Choice’s Student Loan and Refinance Solutions
CU Student Choice announced its student loan and refinance solutions will now be available to the members of Rize Credit Union (formerly SCE Credit Union; ...