The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Seeing The Full Picture When It Matters Most
Wellby Financial Federal Credit Union
I was at a physical therapy appointment yesterday when one of the therapists I regularly see noticed my Wellby polo and shared something personal. He and his wife had recently adopted a little boy, and Wellby played an important role in making that possible. When they needed a loan to assist with the adoption, he […]
A Different Kind Of Collections Story
Western Vista Federal Credit Union
A member was struggling to manage payments on two vehicles. She hoped to keep both, but recurring past-due issues made that unsustainable, and it was important that she be able to keep at least one reliable vehicle. Through several honest and sometimes difficult conversations, a solution was found: she surrendered one vehicle and wrapped the […]
Helping Suzie Make Her Savings Work Smarter
“Suzie” and her daughter recently visited University Credit Union to explore checking account options. Suzie currently holds a combined balance of $822,000 across her savings and checking accounts, including a recent $3,000 deposit. During our conversation, we introduced Suzie to our high yield savings account (HYSA) as a way to turn her existing savings into […]
When 1 Conversation Changes Everything
One afternoon, a member walked into a University Credit Union branch planning to make a simple deposit. During a friendly conversation, our team noticed she had a credit card with us that she’d held for quite some time … at an interest rate of 20%. Recognizing an opportunity to help her save money and improve […]
Every Interaction Matters: Building Trust Through Care
During a busy day in Member Services, one of our supervisors stepped in to support the team and assist members in the queue. A member was dealing with fraud on their Visa card and was understandably concerned. The member needed guidance on the dispute process and reassurance about their account security. What might seem like […]
Quick Thinking Stops A Scam In Its Tracks
An elderly member recently visited our branch to request a large cash withdrawal to pay a contractor for home construction. As our representative spoke with him, it became clear something was not right. The person claiming to be the contractor had actually driven the member to the branch and was waiting outside, which immediately raised […]
LendKey and Navy Federal Credit Union Celebrate 10 Years of Helping Thousands Through Affordable Education Financing
EECU Community Foundation Donates $50,000 to The Pat Green Foundation for Texas Flood Relief
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
NASCUS Announces Updated Agenda for 60th Annual Summit
InterLutions Promotes Sam Boore to Director of Operations
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Baker Market Update – Week in Review: July 18, 2025
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Six Credit Unions from Across the U.S. Partner with myCUmortgage
Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets
Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes
Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer
SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center
PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent
Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations
Baker Market Update – Week in Review: July 11, 2025
Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards
InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions
LGE Community Credit Union recognized by Forbes on America’s Best-In-State Credit Unions list
LendKey and Navy Federal Credit Union Celebrate 10 Years of Helping Thousands Through Affordable Education Financing
EECU Community Foundation Donates $50,000 to The Pat Green Foundation for Texas Flood Relief
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
NASCUS Announces Updated Agenda for 60th Annual Summit
InterLutions Promotes Sam Boore to Director of Operations
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Baker Market Update – Week in Review: July 18, 2025
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
Six Credit Unions from Across the U.S. Partner with myCUmortgage
Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets
Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes
Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer
SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center
PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent
Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations
Baker Market Update – Week in Review: July 11, 2025
Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards
InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions
LGE Community Credit Union recognized by Forbes on America’s Best-In-State Credit Unions list
Bipartisan AFFORD Act Will Strengthen CDFI Fund
Baker Market Update – Week in Review: February 27, 2026
SECU and SECU Foundation Receive Disaster Response Champions Award for Helene Relief Efforts
St. Cloud Financial Credit Union Launches CU-Digital Asset Vault™ — Positioning the Credit Union as the most Valuable Wallet for Member Digital Wealth
Appli CEO Tim Pranger to Showcase Real-Time Property Value Calculator at CUNA GAC 2026
Newsweek names Redwood Credit Union one of the Greatest Midsize Workplaces for Women