The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
A Commitment To Security
Affinity Federal Credit Union
An Affinity member contacted us to recognize the outstanding service provided by one of our senior specialists during a recent fraud-related incident. What initially appeared to be an unauthorized credit card transaction ultimately revealed a more serious situation involving unauthorized access to the member’s bank account. Through her attentiveness and keen listening skills, our representative […]
Preventing A Scam And Creating Member Loyalty
A member came in requesting a $9,000 cash withdrawal. She initially worked with one of our tellers, who asked standard questions about the purpose of such a large cash withdrawal. After this, the member stepped outside to make a phone call, then returned and asked the assistant branch manager (ABM) to process the withdrawal instead. […]
Exceptional Care During Change
Marie assisted a long‑time member, age 78, who has relied on Call 24 telephone banking for nearly 28 years to manage her finances. Because the member does not drive, the transition to the new virtual assistant, PAT, felt overwhelming and frightening. She called in extremely upset and anxious, sharing concerns about speaking sensitive information out […]
Guidance, Trust, And A Path To Homeownership
Sidney Federal Credit Union
When I first met this member two years ago, she was seeking a small personal loan to cover car repairs. She was concerned about being approved due to ongoing health issues that limited her ability to work regular hours. She had already been denied by other financial institutions and decided to apply with us as […]
How One Employee’s Attention To Detail Protected A Member At Her Most Vulnerable Moment
When Amy answered a routine incoming call, nothing immediately suggested this interaction would turn into a powerful example of why vigilance — and heart — matter so much in member service. The caller claimed to be a member requesting access to online banking. But almost right away, small details didn’t line up. The voice on […]
A Simple Pause Saves A Member From A Pop-Up Scam
When a member came into the branch requesting a wire transfer to repay a loan, our financial service representative immediately knew something didn’t feel right. The member seemed unsure about the details but insisted she knew the person she was sending money to. Our representative took a moment to ask a few additional questions. In […]
Quavo Fraud & Disputes Releases Landmark 2025 State of Dispute Management Performance Report
Quavo, Inc. (“Quavo”), the leading provider of AI-powered dispute management solutions, today announced the release of its 2025 State of ...
EECU Recognized for Expanding Community Access to Financial Services
FRESNO, Calif. (July 28, 2025) – In recognition of its ongoing commitment to expanding financial services and education throughout the ...
QuantyPhi Welcomes Kyle Kabara as Director ALM & Investments
QuantyPhi, a wholly owned CUSO of Corporate Central, is proud to announce the addition of Kyle Kabara as Director ALM ...
Algebrik AI and AppOne Partner to Streamline Indirect Lending for Dealers and Lenders
Algebrik AI Partners with AppOne to Streamline Indirect Lending New York, July 2025 — Algebrik AI has partnered with AppOne ...
Meriwest Credit Union Launches Zelle® for Fast, Secure, and Convenient Money Transfers
Big news! Meriwest now offers Zelle® for seamless money transfers! Split bills, pay for group trips, or send gifts to ...
Vizo Financial’s 2025 Financial Conference to Offer Valuable Industry Insights with Strong Lineup of Speakers
Vizo Financial Corporate Credit Union will hold its well-respected financial conference on September 10-12, 2025, at The Omni Grove Park ...
Algebrik AI Partners with Spinwheel to Streamline Debt Data & Payments in Loan Origination
Algebrik AI Partners with Spinwheel to Power Smarter Loan Decisions with Real-Time Debt Data New York, July 2025 — Algebrik ...
United Financial Credit Union Selects AlgebrikAI’s Comprehensive Consumer Lending Suite, Algebrik One.
United Financial Credit Union Selects Algebrik AI’s Lending Suite United Financial Credit Union (UFCU) has joined Algebrik AI’s early adopter ...
Redwood Credit Union grant to Good Farm Fund expands access to fresh, healthy food
Redwood Credit Union (RCU) is helping bring fresh, local food to more tables through a $10,000 grant to the Good ...
Baker Market Update – Week in Review: July 25, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
LendKey and Navy Federal Credit Union Celebrate 10 Years of Helping Thousands Through Affordable Education Financing
LendKey, the pioneer in digital network lending, and Navy Federal Credit Union, the world’s largest credit union, are proud to ...
EECU Community Foundation Donates $50,000 to The Pat Green Foundation for Texas Flood Relief
In response to the devastating floods that have impacted communities across Central Texas, the EECU Community Foundation has announced a ...
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Suntell is pleased to announce its 2025 Annual Client Training, taking place Sept. 9-10 at The Westin Kansas City at ...
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Cassandra ...
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
The Maine Credit Union League is pleased to announce the hiring of Jared Gay as its new Director of Advocacy ...
NASCUS Announces Updated Agenda for 60th Annual Summit
The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce updates to the agenda for its 60th ...
InterLutions Promotes Sam Boore to Director of Operations
InterLutions, a leading provider of collaborative employee benefit solutions for credit unions, proudly announces the promotion of Sam Boore to ...
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Quavo, Inc. (“Quavo”), a leading provider of cloud-based software that automates and manages fraud and dispute processes for financial institutions, ...
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Jennifer O’Reilly has joined Redwood Credit Union (RCU) as senior vice president of Enterprise Risk Management.
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Gulf Winds Credit Union is pleased to announce that Pam Hatt will join the executive team as Chief Marketing Officer.
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
LEWISTON, ME – Maine Family Federal Credit Union is proud to announce the promotions of four dedicated employees whose hard ...
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Today marks the settlement of Alloya’s first multi-issuer auto loan asset-backed securitization (ABS), fully funded after being well oversubscribed by ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union, a leading financial institution serving the Greater San Francisco Bay Area and Pima County, Arizona, was recently ...
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Meriwest Credit Union, in partnership with Enable Technologies Inc., has launched digital small business lending products under the brand name ...
Baker Market Update – Week in Review: July 18, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
The Coastal Credit Union Foundation, in partnership with Carolinas Credit Union Foundation, is proud to announce sixteen recipients of the ...
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Six Credit Unions from Across the U.S. Partner with myCUmortgage
myCUmortgage’s new partner credit unions to receive comprehensive mortgage services to benefit a combined 37,500 members
Quavo Fraud & Disputes Releases Landmark 2025 State of Dispute Management Performance Report
Quavo, Inc. (“Quavo”), the leading provider of AI-powered dispute management solutions, today announced the release of its 2025 State of ...
EECU Recognized for Expanding Community Access to Financial Services
FRESNO, Calif. (July 28, 2025) – In recognition of its ongoing commitment to expanding financial services and education throughout the ...
QuantyPhi Welcomes Kyle Kabara as Director ALM & Investments
QuantyPhi, a wholly owned CUSO of Corporate Central, is proud to announce the addition of Kyle Kabara as Director ALM ...
Algebrik AI and AppOne Partner to Streamline Indirect Lending for Dealers and Lenders
Algebrik AI Partners with AppOne to Streamline Indirect Lending New York, July 2025 — Algebrik AI has partnered with AppOne ...
Meriwest Credit Union Launches Zelle® for Fast, Secure, and Convenient Money Transfers
Big news! Meriwest now offers Zelle® for seamless money transfers! Split bills, pay for group trips, or send gifts to ...
Vizo Financial’s 2025 Financial Conference to Offer Valuable Industry Insights with Strong Lineup of Speakers
Vizo Financial Corporate Credit Union will hold its well-respected financial conference on September 10-12, 2025, at The Omni Grove Park ...
Algebrik AI Partners with Spinwheel to Streamline Debt Data & Payments in Loan Origination
Algebrik AI Partners with Spinwheel to Power Smarter Loan Decisions with Real-Time Debt Data New York, July 2025 — Algebrik ...
United Financial Credit Union Selects AlgebrikAI’s Comprehensive Consumer Lending Suite, Algebrik One.
United Financial Credit Union Selects Algebrik AI’s Lending Suite United Financial Credit Union (UFCU) has joined Algebrik AI’s early adopter ...
Redwood Credit Union grant to Good Farm Fund expands access to fresh, healthy food
Redwood Credit Union (RCU) is helping bring fresh, local food to more tables through a $10,000 grant to the Good ...
Baker Market Update – Week in Review: July 25, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
LendKey and Navy Federal Credit Union Celebrate 10 Years of Helping Thousands Through Affordable Education Financing
LendKey, the pioneer in digital network lending, and Navy Federal Credit Union, the world’s largest credit union, are proud to ...
EECU Community Foundation Donates $50,000 to The Pat Green Foundation for Texas Flood Relief
In response to the devastating floods that have impacted communities across Central Texas, the EECU Community Foundation has announced a ...
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Suntell is pleased to announce its 2025 Annual Client Training, taking place Sept. 9-10 at The Westin Kansas City at ...
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Cassandra ...
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
The Maine Credit Union League is pleased to announce the hiring of Jared Gay as its new Director of Advocacy ...
NASCUS Announces Updated Agenda for 60th Annual Summit
The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce updates to the agenda for its 60th ...
InterLutions Promotes Sam Boore to Director of Operations
InterLutions, a leading provider of collaborative employee benefit solutions for credit unions, proudly announces the promotion of Sam Boore to ...
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Quavo, Inc. (“Quavo”), a leading provider of cloud-based software that automates and manages fraud and dispute processes for financial institutions, ...
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Jennifer O’Reilly has joined Redwood Credit Union (RCU) as senior vice president of Enterprise Risk Management.
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Gulf Winds Credit Union is pleased to announce that Pam Hatt will join the executive team as Chief Marketing Officer.
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
LEWISTON, ME – Maine Family Federal Credit Union is proud to announce the promotions of four dedicated employees whose hard ...
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Today marks the settlement of Alloya’s first multi-issuer auto loan asset-backed securitization (ABS), fully funded after being well oversubscribed by ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union, a leading financial institution serving the Greater San Francisco Bay Area and Pima County, Arizona, was recently ...
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Meriwest Credit Union, in partnership with Enable Technologies Inc., has launched digital small business lending products under the brand name ...
Baker Market Update – Week in Review: July 18, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
The Coastal Credit Union Foundation, in partnership with Carolinas Credit Union Foundation, is proud to announce sixteen recipients of the ...
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Six Credit Unions from Across the U.S. Partner with myCUmortgage
myCUmortgage’s new partner credit unions to receive comprehensive mortgage services to benefit a combined 37,500 members
BAXTER CREDIT UNION (BCU) ANNOUNCES CEO SUCCESSION PLAN
Baxter Credit Union (BCU) today announced that following regular succession planning discussions with the Board of Directors, BCU’s President/CEO, Michael G. Valentine, has informed the Board of ...
Kemba Credit Union Selects Arkatechture as Strategic Data Analytics Partner
Kemba Credit Union has partnered with Arkatechture to build the data foundation needed to operate more proactively, deliver targeted member engagement, and drive measurable performance ...
LAFCU promotes Morgan Pray to vice president of ATM/ITM operations
LANSING, Mich. — LAFCU has promoted Morgan Pray to vice president of ATM/ITM operations recognizing her leadership, operational expertise and commitment to member service.
Women make up 60% of the workforce at 3Rivers Federal Credit Union
Women make up 60% of the workforce at 3Rivers Federal Credit Union, with representation across roles including leadership and 33% of the Board of Directors. ...
ACUMA Recognized with Great Benefits Award from Mployer
ACUMA is proud to announce that it has been recognized with the 2026 Great Benefits Award from Mployer, the industry-standard for employee benefit plan rating. ...
LAFCU promotes longtime employee Kim Hengsbach to assistant collections manager
LANSING, Mich. — LAFCU continues to invest in internal leadership with the promotion of Kim Hengsbach to assistant collections manager, recognizing her longstanding commitment and ...