The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Preventing A Scam And Creating Member Loyalty
A member came in requesting a $9,000 cash withdrawal. She initially worked with one of our tellers, who asked standard questions about the purpose of such a large cash withdrawal. After this, the member stepped outside to make a phone call, then returned and asked the assistant branch manager (ABM) to process the withdrawal instead. […]
Exceptional Care During Change
Marie assisted a long‑time member, age 78, who has relied on Call 24 telephone banking for nearly 28 years to manage her finances. Because the member does not drive, the transition to the new virtual assistant, PAT, felt overwhelming and frightening. She called in extremely upset and anxious, sharing concerns about speaking sensitive information out […]
Guidance, Trust, And A Path To Homeownership
Sidney Federal Credit Union
When I first met this member two years ago, she was seeking a small personal loan to cover car repairs. She was concerned about being approved due to ongoing health issues that limited her ability to work regular hours. She had already been denied by other financial institutions and decided to apply with us as […]
How One Employee’s Attention To Detail Protected A Member At Her Most Vulnerable Moment
When Amy answered a routine incoming call, nothing immediately suggested this interaction would turn into a powerful example of why vigilance — and heart — matter so much in member service. The caller claimed to be a member requesting access to online banking. But almost right away, small details didn’t line up. The voice on […]
A Simple Pause Saves A Member From A Pop-Up Scam
When a member came into the branch requesting a wire transfer to repay a loan, our financial service representative immediately knew something didn’t feel right. The member seemed unsure about the details but insisted she knew the person she was sending money to. Our representative took a moment to ask a few additional questions. In […]
When ‘Denied’ Isn’t the Final Answer
Sidney Federal Credit Union
Angela called in extremely stressed and overwhelmed by debt and life circumstances. What started as a financial conversation quickly became much more. She shared her history, including prior bankruptcy, ongoing health struggles, chemotherapy, and recent hardships like medical issues and her refrigerator failing. It was clear she needed support not just financially, but emotionally as […]
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Suntell is pleased to announce its 2025 Annual Client Training, taking place Sept. 9-10 at The Westin Kansas City at ...
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Cassandra ...
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
The Maine Credit Union League is pleased to announce the hiring of Jared Gay as its new Director of Advocacy ...
NASCUS Announces Updated Agenda for 60th Annual Summit
The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce updates to the agenda for its 60th ...
InterLutions Promotes Sam Boore to Director of Operations
InterLutions, a leading provider of collaborative employee benefit solutions for credit unions, proudly announces the promotion of Sam Boore to ...
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Quavo, Inc. (“Quavo”), a leading provider of cloud-based software that automates and manages fraud and dispute processes for financial institutions, ...
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Jennifer O’Reilly has joined Redwood Credit Union (RCU) as senior vice president of Enterprise Risk Management.
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Gulf Winds Credit Union is pleased to announce that Pam Hatt will join the executive team as Chief Marketing Officer.
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
LEWISTON, ME – Maine Family Federal Credit Union is proud to announce the promotions of four dedicated employees whose hard ...
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Today marks the settlement of Alloya’s first multi-issuer auto loan asset-backed securitization (ABS), fully funded after being well oversubscribed by ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union, a leading financial institution serving the Greater San Francisco Bay Area and Pima County, Arizona, was recently ...
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Meriwest Credit Union, in partnership with Enable Technologies Inc., has launched digital small business lending products under the brand name ...
Baker Market Update – Week in Review: July 18, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
The Coastal Credit Union Foundation, in partnership with Carolinas Credit Union Foundation, is proud to announce sixteen recipients of the ...
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Six Credit Unions from Across the U.S. Partner with myCUmortgage
myCUmortgage’s new partner credit unions to receive comprehensive mortgage services to benefit a combined 37,500 members
Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets
Corelation, Inc., expands its KeyStone core client base in the second quarter of 2025 with the addition of seven newly ...
Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes
Hello, Please see the attached press release announcing that Centra Credit Union has been named a Best-In-State Credit Union for ...
Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer
Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Brad ...
SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center
SECU Foundation has announced a $1.5 million challenge grant for Western Youth Network (WYN) to assist with the construction of ...
PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent
Synergent is proud to announce a new partnership with New Bedford Credit Union through a ten-year agreement for hosted Jack ...
Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations
Hartford, CT, July 10, 2025. Hartford Federal Credit Union is pleased to announce the appointment of James Kane as its ...
Baker Market Update – Week in Review: July 11, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards
Alogent is proud to announce that Unify has won the 2025 PayTech Award for “Best Consumer Payments System for Banks ...
InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions
InterLutions, an innovative CUSO committed to enhancing employee benefits across the credit union industry, is proud to announce a strategic ...
LGE Community Credit Union recognized by Forbes on America’s Best-In-State Credit Unions list
LGE Community Credit Union was recently recognized as one of the top credit unions in Georgia by Forbes on the ...
SchoolsFirst Federal Credit Union Lobby to Support Healing and Hope in CHOC’s New Outpatient Tower
SchoolsFirst Federal Credit Union, as part its ongoing commitment to Children’s Hospital of Orange County (CHOC), now part of Rady ...
Southland Credit Union Announces Retirement of President/CEO, Thomas Lent
With deep appreciation for his outstanding service, Southland Credit Union prepares to say farewell to President and CEO Thomas (Tom) ...
Suntell Reaffirms Commitment to Client Success with Annual Training Event
Suntell is pleased to announce its 2025 Annual Client Training, taking place Sept. 9-10 at The Westin Kansas City at ...
Tower Federal Credit Union Welcomes Cassandra Compton as New Senior VP & Chief Experience Officer
Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Cassandra ...
Maine Credit Union League Welcomes New Director of Advocacy and Compliance
The Maine Credit Union League is pleased to announce the hiring of Jared Gay as its new Director of Advocacy ...
NASCUS Announces Updated Agenda for 60th Annual Summit
The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce updates to the agenda for its 60th ...
InterLutions Promotes Sam Boore to Director of Operations
InterLutions, a leading provider of collaborative employee benefit solutions for credit unions, proudly announces the promotion of Sam Boore to ...
Quavo Fraud & Disputes Secures $300 Million Growth Investment from Spectrum Equity
Quavo, Inc. (“Quavo”), a leading provider of cloud-based software that automates and manages fraud and dispute processes for financial institutions, ...
Redwood Credit Union welcomes Jennifer O’Reilly Senior Vice President of Enterprise Risk Management
Jennifer O’Reilly has joined Redwood Credit Union (RCU) as senior vice president of Enterprise Risk Management.
Gulf Winds Welcomes Pam Hatt as Chief Marketing Officer
Gulf Winds Credit Union is pleased to announce that Pam Hatt will join the executive team as Chief Marketing Officer.
Maine Family Federal Credit Union Announces Promotions of Four Outstanding Employees
LEWISTON, ME – Maine Family Federal Credit Union is proud to announce the promotions of four dedicated employees whose hard ...
Alloya Corporate FCU Settles Multi-Issuer Auto Loan Securitization
Today marks the settlement of Alloya’s first multi-issuer auto loan asset-backed securitization (ABS), fully funded after being well oversubscribed by ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Meriwest Credit Union Shines in Silicon Valley Business Journal’s Table of Experts
Meriwest Credit Union, a leading financial institution serving the Greater San Francisco Bay Area and Pima County, Arizona, was recently ...
Meriwest Credit Union Partners with Enable Technologies Inc. to launch Meriwest Business Express program
Meriwest Credit Union, in partnership with Enable Technologies Inc., has launched digital small business lending products under the brand name ...
Baker Market Update – Week in Review: July 18, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Coastal Credit Union Foundation and Carolinas Credit Union Foundation Award Scholarship Funds to Sixteen Students
The Coastal Credit Union Foundation, in partnership with Carolinas Credit Union Foundation, is proud to announce sixteen recipients of the ...
SchoolsFirst Federal Credit Union Supports Children’s Hospital Los Angeles Through Event Participation and In-Branch Fundraising Activities
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, helped ...
Meriwest Credit Union Partners with Insuritas to Launch Full-Service Insurance Agency
San Jose based Meriwest Credit Union, is proud to announce a strategic partnership with Insuritas to launch Meriwest Insurance Services, ...
Six Credit Unions from Across the U.S. Partner with myCUmortgage
myCUmortgage’s new partner credit unions to receive comprehensive mortgage services to benefit a combined 37,500 members
Corelation Welcomes Seven New Credit Unions in Second Quarter 2025, Totaling $9.8 Billion in Assets
Corelation, Inc., expands its KeyStone core client base in the second quarter of 2025 with the addition of seven newly ...
Centra Credit Union Named Best-In-State Credit Union for 2025 by Forbes
Hello, Please see the attached press release announcing that Centra Credit Union has been named a Best-In-State Credit Union for ...
Tower Federal Credit Union Welcomes Brad Giese as New Vice President/Information Security Officer
Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Brad ...
SECU Foundation Awards Western Youth Network $1.5 Million Grant for New Resource Center
SECU Foundation has announced a $1.5 million challenge grant for Western Youth Network (WYN) to assist with the construction of ...
PRESS RELEASE – New Bedford Credit Union Forges Strategic Technology Partnership with Synergent
Synergent is proud to announce a new partnership with New Bedford Credit Union through a ten-year agreement for hosted Jack ...
Hartford Federal Credit Union Selects James Kane as Senior Vice President – Operations
Hartford, CT, July 10, 2025. Hartford Federal Credit Union is pleased to announce the appointment of James Kane as its ...
Baker Market Update – Week in Review: July 11, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Alogent’s Unify Platform Named “Best Consumer Payments System for Banks & FIs” at 2025 PayTech Awards
Alogent is proud to announce that Unify has won the 2025 PayTech Award for “Best Consumer Payments System for Banks ...
InterLutions and Acumen Financial Advantage Collaborate to Deliver Consultative Executive Benefit Services for Credit Unions
InterLutions, an innovative CUSO committed to enhancing employee benefits across the credit union industry, is proud to announce a strategic ...
LGE Community Credit Union recognized by Forbes on America’s Best-In-State Credit Unions list
LGE Community Credit Union was recently recognized as one of the top credit unions in Georgia by Forbes on the ...
SchoolsFirst Federal Credit Union Lobby to Support Healing and Hope in CHOC’s New Outpatient Tower
SchoolsFirst Federal Credit Union, as part its ongoing commitment to Children’s Hospital of Orange County (CHOC), now part of Rady ...
Southland Credit Union Announces Retirement of President/CEO, Thomas Lent
With deep appreciation for his outstanding service, Southland Credit Union prepares to say farewell to President and CEO Thomas (Tom) ...
FMSI and Appli Partner to Help Credit Union Branches Drive Member Revenue
FMSI, a provider of branch performance and workforce management software for financial institutions, and Appli, whose AI-powered financial calculators are gaining traction across the credit ...
Alogent’s FASTdocs Earns Finalist Spot in CreditUnions.com’s 2026 Innovation Series for Employee Enablement
Alogent today announced that its FASTdocs platform has been named a finalist in CreditUnions.com’s Innovation Series in the Employee Enablement for Better Member Experience category. ...
Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year
For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award (GEWA) for employee engagement.
EECU Sponsors Clovis Unified’s Latino Student Success Conference
FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference hosted by Clovis Unified School ...
Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows
Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return analysis, reduce manual data entry, ...
ORIGENCE ANNOUNCES DAYMOND JOHN AS KEYNOTE SPEAKER FOR LENDING TECH LIVE ’26 CONFERENCE
Origence, a leading provider of lending technology solutions, announced acclaimed entrepreneur, branding expert, and “Shark Tank” star Daymond John will be a keynote speaker at ...