The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

From Heartbreak To Hope, 1 Step At A Time

After his wife passed on, a member came in just as lost as he could be. In their 60 years of marriage, she’d always handled the finances, and he didn’t even know where to start. He’d gathered up what he could —including her death certificate — but you could see plain as day he was […]

A Switch To Save Success Empowers Multiple Members

About a year ago, Cherie worked with a non‑member who wanted to refinance an auto loan from Santander with a monthly payment of $603. At the time, his credit score was low, and although he was approved, the interest rate came in at 15%. Rather than stopping there, Cherie took time to have a meaningful […]

A 3-Hour Turnaround Changed A Family’s Vacation

Wings Financial Credit Union

Some moments remind us how far a team will go to support a member’s wellbeing. A member urgently needed financing for an accessible vehicle large enough for his two grandchildren, both of whom use wheelchairs. His current vehicle was unsafe, and the family was leaving for a long-planned vacation in two days. He needed a […]

One Interaction Changes Worry To Trust

Our team member Maddy recently assisted a 75-year-old member who contacted Patelco with concerns about a potentially compromised card linked to Apple Pay. The member was confused and worried, as she still had the physical card in her possession and did not understand how fraud could occur. Maddy took the time to patiently explain how […]

6 Months Of Support That Restored Hope

Wings Financial Credit Union

Some of the most meaningful moments happen quietly, through steady care over time. Dee Cordova, senior service center manager, supported a member facing overwhelming medical and financial hardship. He was living with Lewy Body Disease and early onset Parkinson’s, had fallen behind on bills, and was trapped in a predatory high-interest loan that was draining […]

Jesse — 2025 Nusenda Member Stories

Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch Jesse’s story.

Other

Vizo Financial’s July 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Algebrik AI Strengthens Leadership Team with Appointment of Lending Industry Veteran Jennifer Hernandez

Algebrik AI Inc.,a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered digital-era Loan Origination System ...
Strategic Partnerships

Algebrik AI Partners with TruStage™ to Offer Embedded Lending Protection Products Through the Loan Origination Journey

Algebrik AI, a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered, digital era Loan Origination ...
Personnel Promotions

Alloya Announces Change in Payments Leadership

FOR IMMEDIATE RELEASE Naperville, Ill. (July 3, 2025) – Alloya Corporate Federal Credit Union announced today that Jim Schneck has ...
Making A Difference

SECU Joins North Carolina Governor’s Office for 2025 School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its continued support for the annual Governor’s School Supply Drive, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 3, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Sound Credit Union Completes Conversion of Washington Business Bank

TACOMA, Wash. – On Saturday, June 28, 2025, Sound Credit Union (Sound), headquartered in Tacoma, successfully completed the system conversion ...
Operations & HR

Coastal Credit Union Transforms Headquarters for Hybrid Work and Collaboration

Coastal Credit Union has completed a transformative renovation of its headquarters in Raleigh, NC. What began as a response to ...
New Product Releases

Corporate Central Launches Business ACH, Empowering Credit Unions to Deliver Modern Payment Solutions to Business Members

Corporate Central is proud to announce the official launch of Business ACH, the first solution under its growing Beastro Business ...
Marketing

Inman honors Cloudvirga CEO Maria Moskver with third consecutive Best of Finance award

Maria Moskver, CEO of Cloudvirga, has been named to Inman’s Best of Finance list for a third consecutive year. She ...
Other

Redwood Credit Union Named to Newsweek’s America’s Greatest Midsize Workplaces 2025

Redwood Credit Union (RCU) is proud to be recognized as one of America’s Greatest Midsize Workplaces 2025 by Newsweek.
Personnel Promotions

LAFCU CFO Leslie Rorie named a Notable Leader in Finance

LANSING, Mich. — LAFCU is proud to announce that Leslie Rorie, chief financial officer, has been named one of Crain’s ...
Lending

CEFCU Selects Student Choice for Private Student Loan Solutions

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it will soon ...
Making A Difference

EECU and Madera County Superintendent of Schools Celebrate New ATM with Ribbon-Cutting Ceremony

FRESNO, Calif. (June 25, 2025) — Educational Employees Credit Union (EECU) and the Madera County Superintendent of Schools (MCSOS) celebrated ...
Marketing

Cleveland Monsters Unveil Jersey Patch with Century FCU

CLEVELAND – The Cleveland Monsters are proud to announce Century Federal Credit Union has become the Official Credit Union and ...
Charity Events

42nd Annual Tower Classic Charity Golf Tournament Raises $72,420 for the Johns Hopkins Children’s Center—Bringing Total Donated to Helping Children in Need to Over $1.1 Million

Hosted by the TowerCares Foundation, Tower Classic raised the highest amount in the event’s 42-year history, with all proceeds going ...
Lending

Credit Unions Sound the Alarm on Student Loan Procrastination — Urge Families to Lock in Flexible Line of Credit Before Fall Deadlines

CU Student Choice, a leading provider of education financing solutions, is renewing its nationwide outreach campaign to help students and ...
Making A Difference

SchoolsFirst FCU Recognizes Four San Diego School Superintendents at the Classroom of the Future Foundation Innovation in Education Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, presented ...
Making A Difference

Redwood Credit Union Birthday Bash Raises Over $31,000 for Youth Arts Programs

A shared birthday celebration raised over $31,000 to support music programs for youth in the North Bay.
Industry Analysis & Trends

Baker Market Update – Week in Review: June 20, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

Synergent Names Tyler Hudson as President

Synergent is thrilled to announce the appointment of Tyler Hudson as its new President, effective immediately. A longtime Synergent executive ...
Technology

Alogent Supports Lead Bank’s Drive for Innovation with Unify Platform

Alogent is proud to announce that Lead Bank has selected Unify to power in-branch teller capture and remote deposit capture ...
Strategic Partnerships

Justice Federal Credit Union Strengthens Its Commitment to the Justice, Law Enforcement, and Public Safety Community

Justice Federal Credit Union is pleased to announce its strategic partnership with LPL Financial (LPL) to offer financial planning and ...
Marketing

EECU Wins in Three Categories of 2025 Best of Central California Awards

Fresno, CA – June 18, 2025 – Educational Employees Credit Union (EECU) is proud to announce its recognition in three ...
Other

Velera Promotes Mark L. Robnett to Director of its Board

Velera, the nation’s premier payments credit union service organization (CUSO) and an integrated financial technology solutions provider, announced the promotion ...
Marketing

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families in ...
Industry Analysis & Trends

The Impact of Credit Union Mergers on Debt Recovery and Member Engagement

As credit unions continue to consolidate and merge resources to create stronger, more technologically advanced financial institutions, the landscape of ...
Strategic Partnerships

Cutting Costs Without Cutting Corners – Unlocking Operational Efficiency Through First-Party Technology Solutions

Like many credit unions, Listerhill faced the challenge of managing high volumes of delinquent accounts without overextending internal resources. Their ...
Other

BECU expands in Pierce County with new location coming to Lakewood, Washington

BECU, Washington’s largest credit union, will open a new Neighborhood Financial Center (NFC) in Lakewood this winter bringing in-person financial ...
Charity Events

TriUnity Foundation Awards $95,000 in Grants

TriUnity Foundation has announced the distribution of $95,000 in financial assistance to 23 individuals and families facing terminal illness in ...
Other

Vizo Financial’s July 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Algebrik AI Strengthens Leadership Team with Appointment of Lending Industry Veteran Jennifer Hernandez

Algebrik AI Inc.,a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered digital-era Loan Origination System ...
Strategic Partnerships

Algebrik AI Partners with TruStage™ to Offer Embedded Lending Protection Products Through the Loan Origination Journey

Algebrik AI, a Delaware-incorporated company headquartered in New York City, pioneering the world’s first cloud-native, AI-powered, digital era Loan Origination ...
Personnel Promotions

Alloya Announces Change in Payments Leadership

FOR IMMEDIATE RELEASE Naperville, Ill. (July 3, 2025) – Alloya Corporate Federal Credit Union announced today that Jim Schneck has ...
Making A Difference

SECU Joins North Carolina Governor’s Office for 2025 School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its continued support for the annual Governor’s School Supply Drive, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 3, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Sound Credit Union Completes Conversion of Washington Business Bank

TACOMA, Wash. – On Saturday, June 28, 2025, Sound Credit Union (Sound), headquartered in Tacoma, successfully completed the system conversion ...
Operations & HR

Coastal Credit Union Transforms Headquarters for Hybrid Work and Collaboration

Coastal Credit Union has completed a transformative renovation of its headquarters in Raleigh, NC. What began as a response to ...
New Product Releases

Corporate Central Launches Business ACH, Empowering Credit Unions to Deliver Modern Payment Solutions to Business Members

Corporate Central is proud to announce the official launch of Business ACH, the first solution under its growing Beastro Business ...
Marketing

Inman honors Cloudvirga CEO Maria Moskver with third consecutive Best of Finance award

Maria Moskver, CEO of Cloudvirga, has been named to Inman’s Best of Finance list for a third consecutive year. She ...
Other

Redwood Credit Union Named to Newsweek’s America’s Greatest Midsize Workplaces 2025

Redwood Credit Union (RCU) is proud to be recognized as one of America’s Greatest Midsize Workplaces 2025 by Newsweek.
Personnel Promotions

LAFCU CFO Leslie Rorie named a Notable Leader in Finance

LANSING, Mich. — LAFCU is proud to announce that Leslie Rorie, chief financial officer, has been named one of Crain’s ...
Lending

CEFCU Selects Student Choice for Private Student Loan Solutions

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it will soon ...
Making A Difference

EECU and Madera County Superintendent of Schools Celebrate New ATM with Ribbon-Cutting Ceremony

FRESNO, Calif. (June 25, 2025) — Educational Employees Credit Union (EECU) and the Madera County Superintendent of Schools (MCSOS) celebrated ...
Marketing

Cleveland Monsters Unveil Jersey Patch with Century FCU

CLEVELAND – The Cleveland Monsters are proud to announce Century Federal Credit Union has become the Official Credit Union and ...
Charity Events

42nd Annual Tower Classic Charity Golf Tournament Raises $72,420 for the Johns Hopkins Children’s Center—Bringing Total Donated to Helping Children in Need to Over $1.1 Million

Hosted by the TowerCares Foundation, Tower Classic raised the highest amount in the event’s 42-year history, with all proceeds going ...
Lending

Credit Unions Sound the Alarm on Student Loan Procrastination — Urge Families to Lock in Flexible Line of Credit Before Fall Deadlines

CU Student Choice, a leading provider of education financing solutions, is renewing its nationwide outreach campaign to help students and ...
Making A Difference

SchoolsFirst FCU Recognizes Four San Diego School Superintendents at the Classroom of the Future Foundation Innovation in Education Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, presented ...
Making A Difference

Redwood Credit Union Birthday Bash Raises Over $31,000 for Youth Arts Programs

A shared birthday celebration raised over $31,000 to support music programs for youth in the North Bay.
Industry Analysis & Trends

Baker Market Update – Week in Review: June 20, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Personnel Promotions

Synergent Names Tyler Hudson as President

Synergent is thrilled to announce the appointment of Tyler Hudson as its new President, effective immediately. A longtime Synergent executive ...
Technology

Alogent Supports Lead Bank’s Drive for Innovation with Unify Platform

Alogent is proud to announce that Lead Bank has selected Unify to power in-branch teller capture and remote deposit capture ...
Strategic Partnerships

Justice Federal Credit Union Strengthens Its Commitment to the Justice, Law Enforcement, and Public Safety Community

Justice Federal Credit Union is pleased to announce its strategic partnership with LPL Financial (LPL) to offer financial planning and ...
Marketing

EECU Wins in Three Categories of 2025 Best of Central California Awards

Fresno, CA – June 18, 2025 – Educational Employees Credit Union (EECU) is proud to announce its recognition in three ...
Other

Velera Promotes Mark L. Robnett to Director of its Board

Velera, the nation’s premier payments credit union service organization (CUSO) and an integrated financial technology solutions provider, announced the promotion ...
Marketing

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families in ...
Industry Analysis & Trends

The Impact of Credit Union Mergers on Debt Recovery and Member Engagement

As credit unions continue to consolidate and merge resources to create stronger, more technologically advanced financial institutions, the landscape of ...
Strategic Partnerships

Cutting Costs Without Cutting Corners – Unlocking Operational Efficiency Through First-Party Technology Solutions

Like many credit unions, Listerhill faced the challenge of managing high volumes of delinquent accounts without overextending internal resources. Their ...
Other

BECU expands in Pierce County with new location coming to Lakewood, Washington

BECU, Washington’s largest credit union, will open a new Neighborhood Financial Center (NFC) in Lakewood this winter bringing in-person financial ...
Charity Events

TriUnity Foundation Awards $95,000 in Grants

TriUnity Foundation has announced the distribution of $95,000 in financial assistance to 23 individuals and families facing terminal illness in ...

SchoolsFirst FCU’s Kristin Crellin Named 2026 CSUF Vision & Visionaries Distinguished Alumna

Kristin Crellin, senior vice president of community and Membership development at SchoolsFirst Federal Credit Union, has been named a 2026 Vision & Visionaries Cal State ...

Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame

Coastal Credit Union’s Chief Community Impact and Public Affairs Officer Creighton Blackwell is among the African American Credit Union 2026 Hall of Fame inductees. The ...

Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation

Hanscom Federal Credit Union ($2.1 billion assets; 115,000+ members; Littleton, MA) selected the Corelation KeyStone core, marking an important milestone in the credit union’s long-term ...

Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities

Credit Union West has partnered with Arkatechture to strengthen their ability to transform data into timely, actionable insights that support strategic decision-making and member service.

Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention

Vizo Financial Corporate Credit Union introduced DefaultSleuth, a behavioral-first risk intelligence platform designed to help credit unions manage default risk by detecting financial strain before ...

For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO

Richmond, IN, March 2, 2026. Natco Credit Union announced the appointment of Tim Frame as its next President and Chief Executive Officer, marking an important ...
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