The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

From Stress To Stability Thanks To Listening, Advocacy, And Smart Solutions

During a support visit, a team member connected with a Patelco member who felt overwhelmed by high-interest credit card debt, including two cards at 35% APR. The member had been advised by a third-party debt consolidator to stop making payments — guidance that would have seriously harmed her credit. Recognizing the risk, the team member […]

People Helping People When It Matters Most

Service Federal Credit Union

I had the privilege of working with an elderly couple whom I grew very close to over the years. They often visited the branch alongside their daughter, who shared a deep bond with them. Through those interactions, I was able to guide them on the benefits of establishing a payable-on-death account, helping ensure their daughter […]

Care And Advice Helps A Member Improve His Credit Score And Life

Family Savings Credit Union

A member I have known for a while — we worked together at Walmart and know a few of the same people — opened an account in 2023 so he could have a place to save money that was a little harder to access. I did a soft credit pull and talked to him about […]

Better Relationships Through Thoughtful Collections

The Collections department at MyUSA is one of proactive support and realignment. Reaching out to our members that are beginning to default, MyUSA Collections reviews each member relationship and their current financial needs to find new products and solutions that proactively avoids a collections event and instead strengthens their relationship with our members. Turning what […]

From Housing Insecurity To Homeownership

AmeriCU

I came to this country at a young age and spent years without stable housing. Because of that, I never believed owning a home would be possible for me, especially in New York, where the process feels overwhelming. Having the right guidance changed everything. Step by step, I was helped through the process with patience […]

Trust, Vigilance, And A Timely Intervention Prevent A $70,000 Scam

When an elderly member visited the branch requesting two official checks totaling $70,000 for a cryptocurrency purchase, staff immediately recognized warning signs. Account notes showed he had recently attempted to wire the same amount for a Bitcoin investment — a request that had been declined due to multiple red flags, including hesitation and inconsistent responses. […]

Other

CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry

Credit unions facing complex challenges now have a trusted industry advisor to turn to: CUES Leadership & Organizational Services.
Marketing

NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers

The National Association of State Credit Union Supervisors (NASCUS) is now accepting nominations for the 2026 Pierre Jay Award, the ...
Operations & HR

ALM First Welcomes Matt Motyka as Director, Advisory Services

Dallas, Texas – ALM First, a strategic partner to more than 350 financial institutions nationwide, is pleased to welcome Matt ...
Making A Difference

Free May 30 mixer to help entrepreneurs market their businesses

LANSING, Mich. — For many entrepreneurs, having a strong business idea is only the beginning. Knowing how to tell that ...
Personnel Promotions

Greater Texas Credit Union Promotes Lisa Back to EVP

Greater Texas|Aggieland Credit Union has promoted Lisa Back, CFO, to Executive Vice President. Since joining the credit union in late ...
Strategic Partnerships

Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner

Harvard Federal Credit Union is Partnering with Arkatechture to Strengthen Data Strategy, Enhance Decision-Making, and Deliver Greater Value to Members
Other

Redwood Credit Union celebrates local entrepreneurs during Small Business Month

During Small Business Month, Redwood Credit Union (RCU)—a full-service Northern California and Bay Area credit union providing personal and business ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 08, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Hometown Bank Selects Square 1 Credit Suite by Suntell

Hometown Bank has selected the Square 1 Credit Suite by Suntell as its commercial loan management solution, reinforcing its commitment ...
Making A Difference

Indiana Members Credit Union Announces 10th Anniversary Cancer Awareness Card Beneficiary

Indiana Members Credit Union is proud to celebrate the 10th anniversary of its Cancer Awareness Debit Card by naming Pink ...
Marketing

Fort Worth Community Credit Union Announces Name Change to Worth Credit Union

Fort Worth, Texas — May 1, 2026 — Fort Worth Community Credit Union is proud to announce that it will ...
Making A Difference

Coastal Credit Union Hosts Financial Education Field Trip for Title I Students at Coastal Music Park

Coastal Credit Union welcomed more than 60 students and volunteers to the Coastal Credit Union Music Park on Wednesday, May ...
Strategic Partnerships

Vizo Financial and TCT Risk Solutions Announce Strategic Partnership to Enhance Risk Management Offerings

A new partnership between Vizo Financial and TCT Risk Solutions gives credit unions access to specialized risk management solutions. The ...
Operations & HR

Redwood Credit Union Elects Board of Directors

Redwood Credit Union recently re-elected volunteer board members Debra Watts, David Gouin, and M. Christina Rivera.
Strategic Partnerships

CASE Credit Union and Team One Credit Union Announce Strategic Partnership

CASE Credit Union and Team One Credit Union announce a strategic partnership and planned merger, bringing together two Michigan-based credit ...
Technology

Alogent Earns Three Finalist Nominations at the 2026 PayTech Awards for AI Driven Fraud Prevention and Consumer and Business Payments

Alogent has been named a finalist in three categories at the PayTech Awards, earning recognition for Best AI Solution – ...
Industry Analysis & Trends

Quavo Fraud & Disputes Intelligence Report: Spirit Airlines Shutdown Triggers 1,000% Surge in Chargeback Claims Across Issuer Network

Quavo, Inc. (“Quavo”), the leading AI disputes technology partner and strategic advisor for financial institutions and technology companies, today announced ...
Other

Meriwest Credit Union Celebrates 65 Years of Member Focused Service

We’re proud to celebrate 65 years of partnership, progress, and community impact. From our roots serving IBM employees to supporting ...
Making A Difference

LAFCU celebrates graduates of financial education program aimed at strengthening community financial stability

LANSING, Mich. — For many participants, the Pathway to Financial Transformation program represents more than financial education — it’s a ...
Making A Difference

Employee-Led Giving at 3Rivers Drives $1.5M+ in Community Impact

I’m sharing a story from 3Rivers Credit Union on how our employee-led giving campaign has generated more than $1.5 million ...
Marketing

One Nevada Named a 2026 USA TODAY Top Workplaces Winner

LAS VEGAS, NV. – One Nevada Credit Union has been named a 2026 USA TODAY Top Workplaces Winner, joining an ...
Making A Difference

LAFCU offering $10,000 in grants to help individuals improve their financial futures

LANSING, Mich. — For many people, financial progress can be undone by one medical bill, one high-interest balance or one ...
Lending

CU STUDENT CHOICE MARKS 18 YEARS OF SERVICE WITH WORDS OF WISDOM AND SCHOLARSHIP DOLLARS

CU Student Choice, the leading provider of education financing solutions for credit unions, marked its 18th anniversary on May 5 ...
Making A Difference

Family Trust Federal Credit Union Renames Charitable Foundation

Family Trust Federal Credit Union (Family Trust) announced today that it has renamed its charitable foundation, formerly known as the ...
Strategic Partnerships

TW Lending Group Selects Square 1 Credit Suite by Suntell

TW Lending Group has selected the Square 1 Credit Suite by Suntell as its loan management solution, reinforcing its commitment ...
Operations & HR

Tina Muth Promoted to Market President of Aggieland Credit Union

Greater Texas Credit Union has promoted Tina Muth as Market President, leading strategic expansion and operations for the Aggieland Credit ...
Making A Difference

Peach State FCU C.A.R.E.S. Foundation Announces 2026 Recipients for Annual Scholarship Program

LAWRENCEVILLE, GA (May 1, 2026) – The Peach State FCU C.A.R.E.S. Foundation is proud to announce the recipients of its ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 01, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

R.I.A. Federal Credit Union and Redbrand Credit Union Merger

Hello, I’m reaching out to share a press release announcing the approved merger of R.I.A. Federal Credit Union and Redbrand ...
Marketing

Greater Texas|Aggieland Credit Union Earns Three National Diamond Awards for Innovative Marketing

Greater Texas|Aggieland Credit Union has been recognized for national excellence in marketing, earning three Diamond Awards from America’s Credit Unions ...
Other

CUES Leadership & Organizational Services Brings Tailored Strategic Solutions to the Industry

Credit unions facing complex challenges now have a trusted industry advisor to turn to: CUES Leadership & Organizational Services.
Marketing

NASCUS Opens Pierre Jay Award Nominations, Reveals 2026 Summit Agenda and Speakers

The National Association of State Credit Union Supervisors (NASCUS) is now accepting nominations for the 2026 Pierre Jay Award, the ...
Operations & HR

ALM First Welcomes Matt Motyka as Director, Advisory Services

Dallas, Texas – ALM First, a strategic partner to more than 350 financial institutions nationwide, is pleased to welcome Matt ...
Making A Difference

Free May 30 mixer to help entrepreneurs market their businesses

LANSING, Mich. — For many entrepreneurs, having a strong business idea is only the beginning. Knowing how to tell that ...
Personnel Promotions

Greater Texas Credit Union Promotes Lisa Back to EVP

Greater Texas|Aggieland Credit Union has promoted Lisa Back, CFO, to Executive Vice President. Since joining the credit union in late ...
Strategic Partnerships

Harvard Federal Credit Union Selects Arkatechture as Its Data Analytics Partner

Harvard Federal Credit Union is Partnering with Arkatechture to Strengthen Data Strategy, Enhance Decision-Making, and Deliver Greater Value to Members
Other

Redwood Credit Union celebrates local entrepreneurs during Small Business Month

During Small Business Month, Redwood Credit Union (RCU)—a full-service Northern California and Bay Area credit union providing personal and business ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 08, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Hometown Bank Selects Square 1 Credit Suite by Suntell

Hometown Bank has selected the Square 1 Credit Suite by Suntell as its commercial loan management solution, reinforcing its commitment ...
Making A Difference

Indiana Members Credit Union Announces 10th Anniversary Cancer Awareness Card Beneficiary

Indiana Members Credit Union is proud to celebrate the 10th anniversary of its Cancer Awareness Debit Card by naming Pink ...
Marketing

Fort Worth Community Credit Union Announces Name Change to Worth Credit Union

Fort Worth, Texas — May 1, 2026 — Fort Worth Community Credit Union is proud to announce that it will ...
Making A Difference

Coastal Credit Union Hosts Financial Education Field Trip for Title I Students at Coastal Music Park

Coastal Credit Union welcomed more than 60 students and volunteers to the Coastal Credit Union Music Park on Wednesday, May ...
Strategic Partnerships

Vizo Financial and TCT Risk Solutions Announce Strategic Partnership to Enhance Risk Management Offerings

A new partnership between Vizo Financial and TCT Risk Solutions gives credit unions access to specialized risk management solutions. The ...
Operations & HR

Redwood Credit Union Elects Board of Directors

Redwood Credit Union recently re-elected volunteer board members Debra Watts, David Gouin, and M. Christina Rivera.
Strategic Partnerships

CASE Credit Union and Team One Credit Union Announce Strategic Partnership

CASE Credit Union and Team One Credit Union announce a strategic partnership and planned merger, bringing together two Michigan-based credit ...
Technology

Alogent Earns Three Finalist Nominations at the 2026 PayTech Awards for AI Driven Fraud Prevention and Consumer and Business Payments

Alogent has been named a finalist in three categories at the PayTech Awards, earning recognition for Best AI Solution – ...
Industry Analysis & Trends

Quavo Fraud & Disputes Intelligence Report: Spirit Airlines Shutdown Triggers 1,000% Surge in Chargeback Claims Across Issuer Network

Quavo, Inc. (“Quavo”), the leading AI disputes technology partner and strategic advisor for financial institutions and technology companies, today announced ...
Other

Meriwest Credit Union Celebrates 65 Years of Member Focused Service

We’re proud to celebrate 65 years of partnership, progress, and community impact. From our roots serving IBM employees to supporting ...
Making A Difference

LAFCU celebrates graduates of financial education program aimed at strengthening community financial stability

LANSING, Mich. — For many participants, the Pathway to Financial Transformation program represents more than financial education — it’s a ...
Making A Difference

Employee-Led Giving at 3Rivers Drives $1.5M+ in Community Impact

I’m sharing a story from 3Rivers Credit Union on how our employee-led giving campaign has generated more than $1.5 million ...
Marketing

One Nevada Named a 2026 USA TODAY Top Workplaces Winner

LAS VEGAS, NV. – One Nevada Credit Union has been named a 2026 USA TODAY Top Workplaces Winner, joining an ...
Making A Difference

LAFCU offering $10,000 in grants to help individuals improve their financial futures

LANSING, Mich. — For many people, financial progress can be undone by one medical bill, one high-interest balance or one ...
Lending

CU STUDENT CHOICE MARKS 18 YEARS OF SERVICE WITH WORDS OF WISDOM AND SCHOLARSHIP DOLLARS

CU Student Choice, the leading provider of education financing solutions for credit unions, marked its 18th anniversary on May 5 ...
Making A Difference

Family Trust Federal Credit Union Renames Charitable Foundation

Family Trust Federal Credit Union (Family Trust) announced today that it has renamed its charitable foundation, formerly known as the ...
Strategic Partnerships

TW Lending Group Selects Square 1 Credit Suite by Suntell

TW Lending Group has selected the Square 1 Credit Suite by Suntell as its loan management solution, reinforcing its commitment ...
Operations & HR

Tina Muth Promoted to Market President of Aggieland Credit Union

Greater Texas Credit Union has promoted Tina Muth as Market President, leading strategic expansion and operations for the Aggieland Credit ...
Making A Difference

Peach State FCU C.A.R.E.S. Foundation Announces 2026 Recipients for Annual Scholarship Program

LAWRENCEVILLE, GA (May 1, 2026) – The Peach State FCU C.A.R.E.S. Foundation is proud to announce the recipients of its ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 01, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

R.I.A. Federal Credit Union and Redbrand Credit Union Merger

Hello, I’m reaching out to share a press release announcing the approved merger of R.I.A. Federal Credit Union and Redbrand ...
Marketing

Greater Texas|Aggieland Credit Union Earns Three National Diamond Awards for Innovative Marketing

Greater Texas|Aggieland Credit Union has been recognized for national excellence in marketing, earning three Diamond Awards from America’s Credit Unions ...

CREDIT UNION OF COLORADO FOUNDATION AWARDS $110,000 IN COLLEGE SCHOLARSHIPS

Credit Union of Colorado Foundation is proud to announce the 2026 winners of its annual college scholarship program. The Foundation awarded 15 students with annual ...

Chartway Credit Union Continues Growth with Two New Branches

Chartway Credit Union continues to build on its momentum of strategic growth and community investment with the upcoming grand openings of two new branch locations ...

Gulf Winds Foundation Awards up to $45,000 in Scholarships to Five Members

Pensacola, Florida (May 26, 2026) – The Gulf Winds Foundation is proud to announce that it recently awarded up to $45,000 in scholarships to five ...

SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 1 Angels Game

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, sponsored a special night to honor ...

Tower Federal Credit Union Earns Great Place to Work® Certification™ Eight Years in a Row!

Tower Federal Credit Union is proud to be Certified™ by Great Place to Work® for the eighth year in a row—and the recognition comes straight ...

Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions

Gulf Winds Credit Union Strengthens Senior Leadership Team with Executive Promotions Pensacola, Florida (May 20, 2025) – As part of its continued leadership evolution, Gulf ...
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