The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Protecting A Member From Triple-Digit Loan Terms

A member came to us after her daughter talked her into a loan to help with financial hardship. The member is deaf and had always trusted her daughter with her finances — but this time, that trust nearly cost her everything. She had taken out a loan over the weekend and already owed $4,900. The […]

The Importance Of Budgeting And Saving At All Stages Of Life

After months of building trust with a member, Chromwyll learned more about the challenges he was facing. At 72 years old, the member was still working two part-time jobs just to make ends meet. One day, he came in visibly stressed and shared everything piling up at once: his car registration was due, his phone […]

The Elmhorst Family — 2025 Nusenda Member Stories

Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch The Elmhorst Family’s story.

A Totaled Car Leads To Total Financial Care

A member came into the branch feeling overwhelmed after their car was unexpectedly totaled and they needed help securing a new auto loan. Kyle took the time to guide the member through the loan process, offering clear explanations and reassurance during a stressful moment. The member was approved for a new auto loan, bringing much-needed […]

Listening Beyond The Ask

Baton Rouge Telco Federal Credit Union

When longtime member Lesha came into my office, she was focused on getting preapproved for her next auto purchase. As we talked through what she was looking for and what she hoped to spend, I did what I try to do with every member: slow down the conversation and really listen. While we were chatting […]

Ramon — 2025 Nusenda Member Stories

Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch Ramon’s story.

Personnel Promotions

Maine Credit Union League and Synergent Announce Board of Directors

The Maine Credit Union League and Synergent are pleased to announce the appointment of their 2025–2026 Board of Directors. These ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 23, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Midcoast Federal Credit Union Renews Core Processing Relationship with Synergent

Midcoast Federal Credit Union has renewed its core processing and technology service agreements with Synergent, including a 10-year agreement for ...
Strategic Partnerships

Altra Federal Credit Union Selects Alogent’s Unify Platform to Power Next-Gen Deposit Automation Operations

Altra Federal Credit Union has selected Alogent’s Unify platform to modernize and consolidate its deposit operations across Day 1 and ...
Other

Corporate Central Celebrates Kevin Chiappetta’s Reelection as Presidents Council Representative for CFA Institute

Corporate Central is proud to announce the reelection of Kevin Chiappetta, CFA, Senior Vice President/Chief Education & Research Officer, as ...
Making A Difference

Maine Credit Unions’ Campaign for Ending Hunger Donates $236,033 to Good Shepherd Food Bank

As hunger rates climb and food pantries across Maine face critical shortages, Maine Credit Unions’ Campaign for Ending Hunger has ...
Lending

Credit Unions Challenge Broken Student Loan System with Revolutionary Line of Credit Approach

CU Student Choice, a credit union-owned organization that helps credit unions deliver private student loan solutions, announced expanded access to ...
Technology

Corelation Hosts 14th Annual Client Conference, Commemorating 15 Years of Service & Innovation

Corelation, Inc., successfully hosted its Annual Client Conference held from May 14 – 16, 2025, bringing together a total of ...
Technology

Cloudvirga enhances lending efficiency with Encompass Docs Solution integration

Cloudvirga, a provider of digital point-of-sale platforms for credit union lenders, today announced a new integration using the latest API ...
Lending

OE Federal Credit Union Adds CU Student Choice’s Student Loan Refinance Solution

CU Student Choice announced its student loan refinance solution will now be available to the members of OE Federal Credit ...
Personnel Promotions

Abri Credit Union Selects Jose Guzman as Vice President of Lending

Romeoville, IL, May 16, 2025. Abri Credit Union is pleased to announce the appointment of Jose Guzman as its new ...
Strategic Partnerships

BrightBridge Credit Union Renews Core Partnership with Synergent

Synergent is pleased to announce the renewal of its partnership with BrightBridge Credit Union through multi-year agreements for hosted Jack ...
Making A Difference

Local Graduates Partner with EECU to Prepare for College Success

Fresno, CA – May 16, 2025 – A dedicated group of high school seniors from Kings Canyon High School in ...
New Product Releases

Interior Federal Unveils New Website

Interior Federal is proud to announce the official launch of its brand-new website; a reflection of the Credit Union’s rebrand ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 16, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Indiana Members Credit Union Named to Newsweek’s America’s Best Regional Banks and Credit Unions for Second Year

Indiana Members Credit Union is pleased to announce they have been recognized as one of America’s Best Regional Banks and ...
Making A Difference

Kirsten Tahara, First Grade Teacher at Ethel I. Baker Elementary School in Sacramento, Named 2024/2025 Esquire IMAX Teacher of the Year

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, in ...
Making A Difference

Valley First Credit Union Announces Wes Hall Memorial Fund to Honor a Founding Leader’s Legacy

MODESTO, Calif. May 13, 2025 – Valley First Credit Union proudly announces the establishment of the Wes Hall Memorial Fund, ...
Personnel Promotions

For Immediate Release – Abri Credit Union Selects John O’Brien as Vice President of Finance

Romeoville, IL, May 15, 2025. Abri Credit Union is pleased to announce the appointment of John O’Brien as its new ...
Personnel Promotions

Coastal Credit Union Names Ewelina Caplap Vice President, Coastal Wealth Management

Coastal Credit Union announced that Ewelina Caplap has been appointed to Vice President of Coastal Wealth Management, available through CFS*. ...
Other

Michigan Department of Insurance and Financial Services Receives NASCUS Reaccreditation

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce that the Michigan Department of Insurance and ...
Making A Difference

SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 9 Angels Game

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, sponsored ...
Making A Difference

EECU Proudly Sponsors 21st Annual Slick Rock Student Film Festival

Educational Employees Credit Union (EECU) is honored to announce its sponsorship of the 21st Annual Slick Rock Student Film Festival, ...
Other

Corporate Central Holds 44th Annual Meeting and Announces Board of Directors

Corporate Central held its 44th Annual Meeting on Thursday, May 8, at the Kalahari Convention Center in Wisconsin Dells, WI, ...
Strategic Partnerships

Suncoast Credit Union Partner with Informed to Accelerate Funding and Dealer Satisfaction

Informed.IQ and Suncoast Credit Union have partnered to implement the VerifyIQ AI platform, aimed at accelerating auto loan funding and ...
Making A Difference

Defend Against Fraud and ID Theft at Redwood Credit Union’s Free Shred-a-Thons

A crucial step in protecting against fraud and identity theft is to securely dispose of sensitive documents and electronic waste ...
Technology

CULA’s AI-driven Self Inspection Cuts Lease-End Turnaround Times by 50%

Over 11,000 lessees have completed self-inspections in just 10 minutes with a smartphone; new program drives lease-end efficiency, cost savings, ...
Personnel Promotions

Great Lakes Credit Union Featured In Callahan & Associates’ “Anatomy Of A Credit Union”

Washington, DC (April 2025) – Great Lakes Credit Union (GLCU) has been featured in the Spring 2025 edition of Callahan ...
Marketing

Appli CEO Tim Pranger to Showcase AI-Powered Loan Calculator at 2025 Auto Finance Summit East

Appli, the creator of the industry’s first AI-powered smart financial calculator, today announced that Founder and CEO Tim Pranger will ...
Operations & HR

LAFCU Strengthens Lending Team With Addition Of Two Mortgage Loan Officers

LANSING, Mich. — LAFCU has welcomed Samip Patel and Michael Richards to its team, reinforcing the credit union’s commitment to ...
Personnel Promotions

Maine Credit Union League and Synergent Announce Board of Directors

The Maine Credit Union League and Synergent are pleased to announce the appointment of their 2025–2026 Board of Directors. These ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 23, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Strategic Partnerships

Midcoast Federal Credit Union Renews Core Processing Relationship with Synergent

Midcoast Federal Credit Union has renewed its core processing and technology service agreements with Synergent, including a 10-year agreement for ...
Strategic Partnerships

Altra Federal Credit Union Selects Alogent’s Unify Platform to Power Next-Gen Deposit Automation Operations

Altra Federal Credit Union has selected Alogent’s Unify platform to modernize and consolidate its deposit operations across Day 1 and ...
Other

Corporate Central Celebrates Kevin Chiappetta’s Reelection as Presidents Council Representative for CFA Institute

Corporate Central is proud to announce the reelection of Kevin Chiappetta, CFA, Senior Vice President/Chief Education & Research Officer, as ...
Making A Difference

Maine Credit Unions’ Campaign for Ending Hunger Donates $236,033 to Good Shepherd Food Bank

As hunger rates climb and food pantries across Maine face critical shortages, Maine Credit Unions’ Campaign for Ending Hunger has ...
Lending

Credit Unions Challenge Broken Student Loan System with Revolutionary Line of Credit Approach

CU Student Choice, a credit union-owned organization that helps credit unions deliver private student loan solutions, announced expanded access to ...
Technology

Corelation Hosts 14th Annual Client Conference, Commemorating 15 Years of Service & Innovation

Corelation, Inc., successfully hosted its Annual Client Conference held from May 14 – 16, 2025, bringing together a total of ...
Technology

Cloudvirga enhances lending efficiency with Encompass Docs Solution integration

Cloudvirga, a provider of digital point-of-sale platforms for credit union lenders, today announced a new integration using the latest API ...
Lending

OE Federal Credit Union Adds CU Student Choice’s Student Loan Refinance Solution

CU Student Choice announced its student loan refinance solution will now be available to the members of OE Federal Credit ...
Personnel Promotions

Abri Credit Union Selects Jose Guzman as Vice President of Lending

Romeoville, IL, May 16, 2025. Abri Credit Union is pleased to announce the appointment of Jose Guzman as its new ...
Strategic Partnerships

BrightBridge Credit Union Renews Core Partnership with Synergent

Synergent is pleased to announce the renewal of its partnership with BrightBridge Credit Union through multi-year agreements for hosted Jack ...
Making A Difference

Local Graduates Partner with EECU to Prepare for College Success

Fresno, CA – May 16, 2025 – A dedicated group of high school seniors from Kings Canyon High School in ...
New Product Releases

Interior Federal Unveils New Website

Interior Federal is proud to announce the official launch of its brand-new website; a reflection of the Credit Union’s rebrand ...
Industry Analysis & Trends

Baker Market Update – Week in Review: May 16, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Indiana Members Credit Union Named to Newsweek’s America’s Best Regional Banks and Credit Unions for Second Year

Indiana Members Credit Union is pleased to announce they have been recognized as one of America’s Best Regional Banks and ...
Making A Difference

Kirsten Tahara, First Grade Teacher at Ethel I. Baker Elementary School in Sacramento, Named 2024/2025 Esquire IMAX Teacher of the Year

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, in ...
Making A Difference

Valley First Credit Union Announces Wes Hall Memorial Fund to Honor a Founding Leader’s Legacy

MODESTO, Calif. May 13, 2025 – Valley First Credit Union proudly announces the establishment of the Wes Hall Memorial Fund, ...
Personnel Promotions

For Immediate Release – Abri Credit Union Selects John O’Brien as Vice President of Finance

Romeoville, IL, May 15, 2025. Abri Credit Union is pleased to announce the appointment of John O’Brien as its new ...
Personnel Promotions

Coastal Credit Union Names Ewelina Caplap Vice President, Coastal Wealth Management

Coastal Credit Union announced that Ewelina Caplap has been appointed to Vice President of Coastal Wealth Management, available through CFS*. ...
Other

Michigan Department of Insurance and Financial Services Receives NASCUS Reaccreditation

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce that the Michigan Department of Insurance and ...
Making A Difference

SchoolsFirst Federal Credit Union Celebrates School Employee Appreciation Night at May 9 Angels Game

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, sponsored ...
Making A Difference

EECU Proudly Sponsors 21st Annual Slick Rock Student Film Festival

Educational Employees Credit Union (EECU) is honored to announce its sponsorship of the 21st Annual Slick Rock Student Film Festival, ...
Other

Corporate Central Holds 44th Annual Meeting and Announces Board of Directors

Corporate Central held its 44th Annual Meeting on Thursday, May 8, at the Kalahari Convention Center in Wisconsin Dells, WI, ...
Strategic Partnerships

Suncoast Credit Union Partner with Informed to Accelerate Funding and Dealer Satisfaction

Informed.IQ and Suncoast Credit Union have partnered to implement the VerifyIQ AI platform, aimed at accelerating auto loan funding and ...
Making A Difference

Defend Against Fraud and ID Theft at Redwood Credit Union’s Free Shred-a-Thons

A crucial step in protecting against fraud and identity theft is to securely dispose of sensitive documents and electronic waste ...
Technology

CULA’s AI-driven Self Inspection Cuts Lease-End Turnaround Times by 50%

Over 11,000 lessees have completed self-inspections in just 10 minutes with a smartphone; new program drives lease-end efficiency, cost savings, ...
Personnel Promotions

Great Lakes Credit Union Featured In Callahan & Associates’ “Anatomy Of A Credit Union”

Washington, DC (April 2025) – Great Lakes Credit Union (GLCU) has been featured in the Spring 2025 edition of Callahan ...
Marketing

Appli CEO Tim Pranger to Showcase AI-Powered Loan Calculator at 2025 Auto Finance Summit East

Appli, the creator of the industry’s first AI-powered smart financial calculator, today announced that Founder and CEO Tim Pranger will ...
Operations & HR

LAFCU Strengthens Lending Team With Addition Of Two Mortgage Loan Officers

LANSING, Mich. — LAFCU has welcomed Samip Patel and Michael Richards to its team, reinforcing the credit union’s commitment to ...

Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention

Vizo Financial Corporate Credit Union introduced DefaultSleuth, a behavioral-first risk intelligence platform designed to help credit unions manage default risk by detecting financial strain before ...

For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO

Richmond, IN, March 2, 2026. Natco Credit Union announced the appointment of Tim Frame as its next President and Chief Executive Officer, marking an important ...

Final Weeks To Apply For LAFCU’s 2026 Write To Educate Essay Contest

LANSING, Mich. — Michigan high school seniors have until March 31 to submit entries for LAFCU’s 2026 Write to Educate Essay Contest, which will award ...

CRIF Select Welcomes Julie Nielsen as SVP of Account Management to Accelerate Client Growth and Enterprise Value

CRIF Select has appointed Julie Nielsen as Senior Vice President of Account Management to drive client growth and enterprise value across its lender portfolio. Nielsen ...

Bipartisan AFFORD Act Will Strengthen CDFI Fund

The bipartisan Advancing Financial Opportunities through Revitalizing and Developing CDFIs (AFFORD) Act was introduced this week by Senators Steve Daines (R-MT) and Mark Warner (D-VA), ...

Baker Market Update – Week in Review: February 27, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.
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