The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

A Simple Adjustment Boosts Earnings

When a member visited our branch, Nik went beyond the transaction. While reviewing the member’s account, he noticed a large balance in her primary share account earning minimal dividends. Understanding her preference for paper statements and in-person banking, Nik suggested moving part of her funds into her existing money market account for a higher dividend […]

A Reminder They’re Never Forgotten

Logix Federal Credit Union

At Logix, our WOW Program allows employees to go beyond transactions and create moments of genuine care. When a member came in confused about her account, she shared she was experiencing memory challenges after losing both her daughter and her mother. The member felt embarrassed when she couldn’t recall details, but the team member patiently […]

Spotting Red Flags Protects A Member

EECU equips our team with ongoing fraud prevention training so they can spot the warning signs of a scam early and protect the members who trust us as their financial institution. Recently, that training helped a quick-thinking representative ask the right questions and prevent a member from losing $20,000 to a romance scam. When a […]

Showing Up When Disaster Strikes

California Credit Union

When wildfires swept through parts of Los Angeles County, one California Credit Union member found himself facing more than property damage. Living on a fixed income of Social Security and retirement benefits, the uncertainty created immediate financial strain. California Credit Union’s Loan Solutions team recognized the urgency and stepped in. The team quickly put a […]

Supporting A Mother Through Loss

Logix Federal Credit Union

Through Logix’s WOW Program, team members are empowered to show care for members in meaningful, personal ways. When a mother visited the branch to request a loan for her son’s funeral, a team member took time to listen as she shared memories of her 20-year-old son and the impact he had on others. Our team […]

Language Support Fosters True Inclusion

Priscilla’s commitment to language support is more than a job — it’s a way to build genuine connections. She uses bilingual support regularly in her role, making sure every member feels welcome and understood. Priscilla had the chance to deliver holiday gifts to a family adopted by iQ. The mother’s gratitude was overwhelming, and her […]

Making A Difference

Credit Union Sponsors Black Maternal Health Week Events

In honor of Black Maternal Health Week (April 11 to 17), Educational Employees Credit Union (EECU) is proud to sponsor ...
Personnel Promotions

Sound Credit Union Announces Leadership Promotions to Drive Growth and Operational Excellence

TACOMA, Wash. – Sound Credit Union (Sound) is pleased to announce multiple leadership promotions designed to strengthen the institution, enhance ...
New Product Releases

FileInvite Launches Connected Workflows for Lending Document Collection

New integrations with Salesforce, Hubspot and CRM platforms enhance efficiency, security, and customer experience for commercial lenders.
Personnel Promotions

Intrepid Credit Union Selects Cindy Trimp as Vice President of Finance

Helena, MT, April 3, 2025. Intrepid Credit Union proudly announces Cindy Trimp as its new Vice President of Finance. In ...
Personnel Promotions

Novo Federal Credit Union Selects George San Martin as President & CEO

Norco, CA, April 3, 2025. The Board of Directors of Novo Federal Credit Union is pleased to announce the appointment ...
Legal/Regulatory

Illinois Credit Union League’s Advocacy Secures Nearly $1.2 Million in Regulatory Fee Credits for State’s Credit Unions

The Illinois Credit Union League is pleased to announce that state-chartered credit unions will receive a credit from the State ...
Making A Difference

Clearview Federal Credit Union unveils the Clearview Foundation to create positive opportunities for community members.

Pittsburgh, PA – April 1, 2025 – Clearview Federal Credit Union is delighted to announce the launch of the Clearview Foundation, which is dedicated to ...
Personnel Promotions

Intelligent Banking Solutions Announces Strategic Position Changes to Support SAFIRE-IQ Growth

Intelligent Banking Solutions, a leading provider of collections and risk management software, is pleased to announce key position changes to ...
Making A Difference

EECU Sponsors Scholarships for Local Students Through Foundation for Central Schools

Educational Employees Credit Union (EECU) is proud to announce its sponsorship of scholarships awarded through the Foundation for Central Schools, ...
Industry Analysis & Trends

Baker Market Update – Week in Review: April 04, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Operations & HR

Redwood Credit Union Welcomes Gwen Oldham as Vice President of Community and Social Impact

Gwen Oldham has been hired as the new vice president of Community and Social Impact at Redwood Credit Union (RCU).
Lending

FI CONNECT FUNDS $1 BILLION IN LOANS ITS INAUGURAL YEAR

Origence, the leading credit union lending technology company in the U.S., announced its subsidiary, FI Connect, funded $1 billion in ...
Technology

Penlanco FCU Expands Partnership with Aurora Advantage, Signs Agreement for Online and Mobile Banking Platform

Penlanco Federal Credit Union, a long-standing customer of Aurora Advantage core, is expanding its relationship by signing a new agreement ...
Marketing

SchoolsFirst Federal Credit Union Named #1 Credit Union for Member Satisfaction by J.D. Power

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, has ...
Other

Callahan & Associates Celebrates 40 Years Of Credit Union Impact

Washington, DC – Callahan & Associates proudly marks its 40th anniversary, celebrating four decades of innovation, leadership, and commitment to serving the credit union industry. ...
Marketing

LGE Community Credit Union recognized with Diamond Awards for outstanding marketing efforts

LGE Community Credit Union was recently named the winner of two Diamond Awards – the America’s Credit Unions Marketing, PR ...
Making A Difference

EECU Partners with Wonderful College Prep Academy GEAR UP to Expand Financial Education

Educational Employees Credit Union (EECU) is proud to partner with GEAR UP Central Valley run by Wonderful College Prep Academy ...
Other

CreditUnions.com Announces 2025 Innovation Series Winners

After weeks of online showcases, CreditUnions.com is proud to announce the winners of the 2025 Innovation Series.
Industry Analysis & Trends

Baker Market Update – Week in Review: March 28, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

LAFCU’s $10K Innovation for Education grant to fund school improvements

LANSING, Mich. — LAFCU is once again inviting Michigan K-12 schools to apply for its Innovation for Education grant by April 30 for a chance ...
Other

Vizo Financial’s April 2025 Education Calendar

Vizo Financial Corporate Credit Union is committed to ensuring the long-term success of your credit union, which is why we ...
Making A Difference

Indiana Members Credit Union Contributes $1,500 to Greenwood Community High School

Indiana Members Credit Union recently presented a check for $1,500 to Greenwood Community High School as part of an ongoing ...
Personnel Promotions

LAFCU strengthens team with key promotion and new hires

LANSING, Mich. — LAFCU has strengthened its team with a strategic promotion and two new hires. These moves support the Michigan credit union’s commitment to ...
Making A Difference

LAFCU celebrates reading month with a sweet lesson in financial literacy

LANSING, Mich. — In celebration of March as National Reading Month, LAFCU brought its Listen & Learn—All About Donuts program to Winans Elementary School in ...
Other

36 CUES Emerge Participants Selected from Record Number of Applicants

MADISON, WI – March 27, 2025 – Thirty-six emerging credit union leaders have been selected from a record 126 applicants ...
Marketing

USSFCU Recognized Nationally as a 2025 USA Today Top Workplace

The United States Senate Federal Credit Union (USSFCU) is proud to announce that it has once again been named a ...
Investments

Protecht secures strategic investment to accelerate innovation and growth.

Protecht Group is excited to announce a significant investment from PSG, a leading growth equity firm that specializes in partnering ...
Strategic Partnerships

First Federal Savings Bank Selects Square 1 Credit Suite by Suntell

Suntell announced that First Federal Savings Bank has chosen its Square 1 Credit Suite® to strengthen the bank’s commercial and ...
Technology

ORIGENCE ANNOUNCES AI FUTURIST STEVE BROWN AS A KEYNOTE SPEAKER FOR LENDING TECH LIVE ’25

Origence, a leading provider of lending technology solutions, announced AI futurist Steve Brown as a keynote speaker for its Lending ...
Making A Difference

SchoolsFirst Federal Credit Union Joins National “Don’t Tax My Credit Union” Movement to Protect Members’ Financial Well-Being

As federal lawmakers consider tax reforms that could impact credit unions nationwide, SchoolsFirst Federal Credit Union, the largest credit union ...
Making A Difference

Credit Union Sponsors Black Maternal Health Week Events

In honor of Black Maternal Health Week (April 11 to 17), Educational Employees Credit Union (EECU) is proud to sponsor ...
Personnel Promotions

Sound Credit Union Announces Leadership Promotions to Drive Growth and Operational Excellence

TACOMA, Wash. – Sound Credit Union (Sound) is pleased to announce multiple leadership promotions designed to strengthen the institution, enhance ...
New Product Releases

FileInvite Launches Connected Workflows for Lending Document Collection

New integrations with Salesforce, Hubspot and CRM platforms enhance efficiency, security, and customer experience for commercial lenders.
Personnel Promotions

Intrepid Credit Union Selects Cindy Trimp as Vice President of Finance

Helena, MT, April 3, 2025. Intrepid Credit Union proudly announces Cindy Trimp as its new Vice President of Finance. In ...
Personnel Promotions

Novo Federal Credit Union Selects George San Martin as President & CEO

Norco, CA, April 3, 2025. The Board of Directors of Novo Federal Credit Union is pleased to announce the appointment ...
Legal/Regulatory

Illinois Credit Union League’s Advocacy Secures Nearly $1.2 Million in Regulatory Fee Credits for State’s Credit Unions

The Illinois Credit Union League is pleased to announce that state-chartered credit unions will receive a credit from the State ...
Making A Difference

Clearview Federal Credit Union unveils the Clearview Foundation to create positive opportunities for community members.

Pittsburgh, PA – April 1, 2025 – Clearview Federal Credit Union is delighted to announce the launch of the Clearview Foundation, which is dedicated to ...
Personnel Promotions

Intelligent Banking Solutions Announces Strategic Position Changes to Support SAFIRE-IQ Growth

Intelligent Banking Solutions, a leading provider of collections and risk management software, is pleased to announce key position changes to ...
Making A Difference

EECU Sponsors Scholarships for Local Students Through Foundation for Central Schools

Educational Employees Credit Union (EECU) is proud to announce its sponsorship of scholarships awarded through the Foundation for Central Schools, ...
Industry Analysis & Trends

Baker Market Update – Week in Review: April 04, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Operations & HR

Redwood Credit Union Welcomes Gwen Oldham as Vice President of Community and Social Impact

Gwen Oldham has been hired as the new vice president of Community and Social Impact at Redwood Credit Union (RCU).
Lending

FI CONNECT FUNDS $1 BILLION IN LOANS ITS INAUGURAL YEAR

Origence, the leading credit union lending technology company in the U.S., announced its subsidiary, FI Connect, funded $1 billion in ...
Technology

Penlanco FCU Expands Partnership with Aurora Advantage, Signs Agreement for Online and Mobile Banking Platform

Penlanco Federal Credit Union, a long-standing customer of Aurora Advantage core, is expanding its relationship by signing a new agreement ...
Marketing

SchoolsFirst Federal Credit Union Named #1 Credit Union for Member Satisfaction by J.D. Power

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, has ...
Other

Callahan & Associates Celebrates 40 Years Of Credit Union Impact

Washington, DC – Callahan & Associates proudly marks its 40th anniversary, celebrating four decades of innovation, leadership, and commitment to serving the credit union industry. ...
Marketing

LGE Community Credit Union recognized with Diamond Awards for outstanding marketing efforts

LGE Community Credit Union was recently named the winner of two Diamond Awards – the America’s Credit Unions Marketing, PR ...
Making A Difference

EECU Partners with Wonderful College Prep Academy GEAR UP to Expand Financial Education

Educational Employees Credit Union (EECU) is proud to partner with GEAR UP Central Valley run by Wonderful College Prep Academy ...
Other

CreditUnions.com Announces 2025 Innovation Series Winners

After weeks of online showcases, CreditUnions.com is proud to announce the winners of the 2025 Innovation Series.
Industry Analysis & Trends

Baker Market Update – Week in Review: March 28, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

LAFCU’s $10K Innovation for Education grant to fund school improvements

LANSING, Mich. — LAFCU is once again inviting Michigan K-12 schools to apply for its Innovation for Education grant by April 30 for a chance ...
Other

Vizo Financial’s April 2025 Education Calendar

Vizo Financial Corporate Credit Union is committed to ensuring the long-term success of your credit union, which is why we ...
Making A Difference

Indiana Members Credit Union Contributes $1,500 to Greenwood Community High School

Indiana Members Credit Union recently presented a check for $1,500 to Greenwood Community High School as part of an ongoing ...
Personnel Promotions

LAFCU strengthens team with key promotion and new hires

LANSING, Mich. — LAFCU has strengthened its team with a strategic promotion and two new hires. These moves support the Michigan credit union’s commitment to ...
Making A Difference

LAFCU celebrates reading month with a sweet lesson in financial literacy

LANSING, Mich. — In celebration of March as National Reading Month, LAFCU brought its Listen & Learn—All About Donuts program to Winans Elementary School in ...
Other

36 CUES Emerge Participants Selected from Record Number of Applicants

MADISON, WI – March 27, 2025 – Thirty-six emerging credit union leaders have been selected from a record 126 applicants ...
Marketing

USSFCU Recognized Nationally as a 2025 USA Today Top Workplace

The United States Senate Federal Credit Union (USSFCU) is proud to announce that it has once again been named a ...
Investments

Protecht secures strategic investment to accelerate innovation and growth.

Protecht Group is excited to announce a significant investment from PSG, a leading growth equity firm that specializes in partnering ...
Strategic Partnerships

First Federal Savings Bank Selects Square 1 Credit Suite by Suntell

Suntell announced that First Federal Savings Bank has chosen its Square 1 Credit Suite® to strengthen the bank’s commercial and ...
Technology

ORIGENCE ANNOUNCES AI FUTURIST STEVE BROWN AS A KEYNOTE SPEAKER FOR LENDING TECH LIVE ’25

Origence, a leading provider of lending technology solutions, announced AI futurist Steve Brown as a keynote speaker for its Lending ...
Making A Difference

SchoolsFirst Federal Credit Union Joins National “Don’t Tax My Credit Union” Movement to Protect Members’ Financial Well-Being

As federal lawmakers consider tax reforms that could impact credit unions nationwide, SchoolsFirst Federal Credit Union, the largest credit union ...

LAFCU, Quality Dairy partner for third annual Paczki Palooza to benefit local charities

LANSING, Mich. — LAFCU partnered with Quality Dairy for the third consecutive year as co-sponsor of Pączki Palooza, the popular pączki eating contest held Feb. ...

EECU Celebrates Fresno Unified Excellence in Education Honorees

FRESNO, Calif. (Feb. 20, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the Fresno Unified School District’s annual Excellence in Education awards ceremony, an ...

Coastal Credit Union Headquarters Renovation Earns Multiple Honors

Coastal Credit Union’s headquarters renovation has earned top recognition from both the Triangle Business Journal and the Carolinas AGC, underscoring the project’s impact as a ...

Woodford State Bank Selects Square 1 Credit Suite by Suntell

Woodford State Bank Selects Square 1 Credit Suite by Suntell February 23, 2026 — Suntell, a leading provider of loan origination software for commercial and ...

Suntell Marks 30 Years Advancing Commercial and Agricultural Lending Technology for Community Financial Institutions

Suntell Marks 30 Years Advancing Commercial and Agricultural Lending Technology for Community Financial Institutions Suntell is celebrating its 30th anniversary, marking three decades of developing ...

Peninsula Community Credit Union Selects Alogent’s FASTdocs to Modernize Enterprise Content Management

Peninsula Community Credit Union has selected FASTdocs, Alogent’s enterprise content management (ECM) platform, to modernize its document management environment. Delivered as a cloud-based solution purpose-built ...
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