The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
The Importance Of Budgeting And Saving At All Stages Of Life
After months of building trust with a member, Chromwyll learned more about the challenges he was facing. At 72 years old, the member was still working two part-time jobs just to make ends meet. One day, he came in visibly stressed and shared everything piling up at once: his car registration was due, his phone […]
The Elmhorst Family — 2025 Nusenda Member Stories
Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch The Elmhorst Family’s story.
A Totaled Car Leads To Total Financial Care
A member came into the branch feeling overwhelmed after their car was unexpectedly totaled and they needed help securing a new auto loan. Kyle took the time to guide the member through the loan process, offering clear explanations and reassurance during a stressful moment. The member was approved for a new auto loan, bringing much-needed […]
Listening Beyond The Ask
Baton Rouge Telco Federal Credit Union
When longtime member Lesha came into my office, she was focused on getting preapproved for her next auto purchase. As we talked through what she was looking for and what she hoped to spend, I did what I try to do with every member: slow down the conversation and really listen. While we were chatting […]
Ramon — 2025 Nusenda Member Stories
Each year we capture stories from our more than 280,000 members and ask them about the impact Nusenda has had on their financial journeys. Learn more at Nusenda.org. Watch Ramon’s story.
A Quiet Save And Why Elder Abuse Prevention Matters
A longtime member — “Ms. Penny” — arrived at the branch visibly shaken while on a phone call. She asked staff to call 911 and was overheard saying, “I’m at my bank.” When we intervened, her phone showed an active call labeled “Police Non Emergency.” The call dropped, attempted to reconnect, and when answered, the […]
CULA’s AI-driven Self Inspection Cuts Lease-End Turnaround Times by 50%
Great Lakes Credit Union Featured In Callahan & Associates’ “Anatomy Of A Credit Union”
Appli CEO Tim Pranger to Showcase AI-Powered Loan Calculator at 2025 Auto Finance Summit East
LAFCU Strengthens Lending Team With Addition Of Two Mortgage Loan Officers
Baker Market Update – Week in Review: May 09, 2025
Corporate One Announces 2025 Board of Directors
Jeremiah Kossen Appointed to Corporate One Federal Credit Union’s Supervisory Committee
Indiana Members Credit Union Announces 2025 Cancer Awareness Card Beneficiary
EECU Honored for Support of Hmong American Day Celebration
Desert Financial Credit Union Launches Private Student Loan and Refinance Solutions with CU Student Choice
SECU Foundation Awards Grace Clinic of Yadkin Valley with $600,000 Grant for New Medical Facility
Valley First Credit Union Announces Board Re-Elections and New Appointments at Annual Meeting
LAFCU’s Kelli Ellsworth Etchison Honored With Lansing Community College Distinguished Alumni Award
Redwood Credit Union Elects Board of Directors
TriUnity Foundation Announces Board Elections and Strategic Focus for 2025-2026
Revolutionizing Payoffs- No More Paper Checks!
Laura Blanding Joins LAFCU As Vice President Of Membership Growth And Development
Stephanie Schmidt Earns Prestigious Accredited Faster Payments Professional (AFPP) Certification
BECU to open new Neighborhood Financial Centers on Bainbridge Island and in Duvall, Washington
Coastal Credit Union Hires Anita Marshall to Lead Rocky Mount Branch
LAFCU To Award $10K In Grants To Individuals Seeking Financial Relief
Credit Unions Join Others in Massachusetts to Raise Awareness of Dangerous Disease
New Associate Board Member and Audit Committee Members to Join Advia Credit Union’s Dedicated Volunteers
U1 Announces 2025 Scholarship Winners
Baker Market Update – Week in Review: May 02, 2025
RCU celebrates small business growth—in May and every day
Indiana Members Credit Union Awards $154,000 in Funds to Local Nonprofits through FHLBank Indianapolis Grant Program
LAFCU Brings Financial Literacy To Life For Lansing Christian Students At Financial Reality Fair
LAFCU Announces Key Promotions To Drive Growth And Efficiency
LAFCU’s Pathway to Financial Transformation Graduates Celebrate Success
CULA’s AI-driven Self Inspection Cuts Lease-End Turnaround Times by 50%
Great Lakes Credit Union Featured In Callahan & Associates’ “Anatomy Of A Credit Union”
Appli CEO Tim Pranger to Showcase AI-Powered Loan Calculator at 2025 Auto Finance Summit East
LAFCU Strengthens Lending Team With Addition Of Two Mortgage Loan Officers
Baker Market Update – Week in Review: May 09, 2025
Corporate One Announces 2025 Board of Directors
Jeremiah Kossen Appointed to Corporate One Federal Credit Union’s Supervisory Committee
Indiana Members Credit Union Announces 2025 Cancer Awareness Card Beneficiary
EECU Honored for Support of Hmong American Day Celebration
Desert Financial Credit Union Launches Private Student Loan and Refinance Solutions with CU Student Choice
SECU Foundation Awards Grace Clinic of Yadkin Valley with $600,000 Grant for New Medical Facility
Valley First Credit Union Announces Board Re-Elections and New Appointments at Annual Meeting
LAFCU’s Kelli Ellsworth Etchison Honored With Lansing Community College Distinguished Alumni Award
Redwood Credit Union Elects Board of Directors
TriUnity Foundation Announces Board Elections and Strategic Focus for 2025-2026
Revolutionizing Payoffs- No More Paper Checks!
Laura Blanding Joins LAFCU As Vice President Of Membership Growth And Development
Stephanie Schmidt Earns Prestigious Accredited Faster Payments Professional (AFPP) Certification
BECU to open new Neighborhood Financial Centers on Bainbridge Island and in Duvall, Washington
Coastal Credit Union Hires Anita Marshall to Lead Rocky Mount Branch
LAFCU To Award $10K In Grants To Individuals Seeking Financial Relief
Credit Unions Join Others in Massachusetts to Raise Awareness of Dangerous Disease
New Associate Board Member and Audit Committee Members to Join Advia Credit Union’s Dedicated Volunteers
U1 Announces 2025 Scholarship Winners
Baker Market Update – Week in Review: May 02, 2025
RCU celebrates small business growth—in May and every day
Indiana Members Credit Union Awards $154,000 in Funds to Local Nonprofits through FHLBank Indianapolis Grant Program
LAFCU Brings Financial Literacy To Life For Lansing Christian Students At Financial Reality Fair
LAFCU Announces Key Promotions To Drive Growth And Efficiency
LAFCU’s Pathway to Financial Transformation Graduates Celebrate Success
Chartway Credit Union Wins Sixth Straight USA Today Top Workplaces Award
LAFCU honors longtime board members whose guidance shaped decades of growth
Registration Now Open for 2026 ALM First Financial Forum
Sound Credit Union and Junior Achievement Expand Partnership
SchoolsFirst Federal Credit Union Earns Seven Diamond Awards from America’s Credit Unions
OCEANAIR FCU TO LAUNCH SUITE OF STUDENT CHOICE LENDING SOLUTIONS