The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
A Cherished Presence And Notable Absence
Digital Federal Credit Union
In today’s fast-paced world, genuine human connections often feel rare. Yet, at DCU, the story of Larry and Duda is a powerful reminder that establishing relationships make a difference. Larry has been visiting one branch for years, long enough that his presence has become a cherished routine. He could easily be helped by anyone, yet […]
Finding The “Yes” In A Complex Car Deal
A member reached out to RCU Auto Services with questions regarding a complicated trade-in and private party purchase he wanted to complete. It involved trading in his current vehicle, which was underwater, while purchasing his brother-in-law’s car at the same time. Due to the complexity of the request, I knew I had to team up […]
The Power Of Priorities And Pressing Pause
I had the privilege of working with a Redwood Credit Union member, Linda, during a recent financial coaching appointment. She sought support in creating a budget to achieve her dream of homeownership while also planning for a comfortable retirement. My goal was to provide her with practical strategies and insights to help her balance these […]
A Business Member’s Journey From Struggle To Strategy
Being a Business Development Officer, I have the pleasure and opportunity to develop impactful relationships, create strategic partnerships, and help provide access to solution-based products and services to our business members and community. I reach out to new business members via a thank you email to ensure they have a resource for any immediate or […]
A Team That Said “Yes” — And Made It Happen.
When Luis and Marisol walked into our community homeownership workshop, they were carrying more than questions — they were carrying urgency. Their lease wasn’t being renewed, their move-out date was approaching fast, and they were expecting their first child any day. The mix of excitement and fear was unmistakable. After the workshop, our homeownership counselor […]
Warmth + Wisdom = Radical Positive Impact
Everwise Credit Union
A couple walked into one of our branches seeking a home equity loan. Their banker learned that to cover their bills and support four young children, one partner worked four jobs and the other worked two. And still they barely made ends meet. The couple hoped to consolidate debt and simplify things with a home […]
Algebrik AI and Conductiv Elevate Lending with Permissioned Data, Automated Stipulations, and Smarter Underwriting
Algebrik AI, the world’s first cloud-native, AI-powered Loan Origination Platform (LOS), has announced a strategic partnership with Conductiv to enhance ...
Pioneer Valley Credit Union Speeds Loan Processing with Eltropy’s AI-Powered Digital Platform
Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced today that Pioneer Valley Credit Union has ...
Baker Market Update – Week in Review: February 21, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Chartway Holds 66th Annual Meeting and Announces 2025-2026 Board of Directors
On February 20, 2025, Chartway Credit Union held its 66th Annual Meeting.
Jackson joins Truliant Financial Advisors as Senior Advisor for Upstate, S.C.
Truliant Federal Credit Union is pleased to announce that Donna Panton Jackson, Senior Financial Advisor, is joining Truliant Financial Advisors ...
CUES Advanced Management Program from Cornell Returns—Get Future Leaders Ready
CUES Advanced Management Program from Cornell University returns July 1, 2025—just in time to help credit unions comply with the ...
SchoolsFirst FCU Extends Support and Care to Members, School Employees, and Their Communities Affected by Southern California Wildfires
SchoolsFirst Federal Credit Union today announced they are donating more than $220,000 in support of their Members and the educational ...
AccuAccount Named a Finalist in CreditUnions.com Innovation Series, Lending Category, for the Second Year in a Row
Alogent proudly announces that its AccuAccount platform has been named a finalist in CreditUnions.com’s 2025 Innovation Series, Lending Category. This ...
GTE Financial Celebrates 90 Years with the Grand Opening of New Channelside Community Financial Center
GTE Financial is thrilled to celebrate its 90th anniversary of serving the Tampa Bay community by opening its newest Community ...
CUNA Strategic Services Announces Newest Alliance Provider, Casap, to Automate Dispute Resolution
CUNA Strategic Services is pleased to announce its new alliance with Casap, a copilot and collaboration platform to automate disputes, ...
Valley First Credit Union Receives Prestigious Grant from Federal Home Loan Bank of San Francisco to Empower Underserved Communities and Drive Economic Growth in the Central Valley
MODESTO, Calif. Feb. 17, 2025 – Valley First Credit Union is pleased to announce that it has once again been awarded a significant grant from ...
Maine Highlands Federal Credit Union Renews Partnership with Synergent
Synergent® is delighted to announce Maine Highlands Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted ...
Baker Market Update – Week in Review: February 14, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Eltropy Advances Digital Lending for Credit Unions and Community Banks through its Partnership with MeridianLink
Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its 100th customer integration with MeridianLink, Inc. ...
United Federal Credit Union Promotes Lisa Hansen to Branch Manager in South Bend
United Federal Credit Union (United) is pleased to announce Lisa Hansen has been promoted to Branch Manager in Indiana. Hansen ...
Coastal Credit Union Earns Four Awards from Carolinas Credit Union Foundation
Coastal Credit Union has earned four awards from the Carolinas Credit Union Foundation’s statewide awards program, recognizing remarkable and innovative ...
Royal Credit Union Selects Alogent’s Unify Platform to Streamline Back-Office Processing and Enhance Operational Efficiency
Royal Credit Union has selected Alogent’s Unify platform. The solution will support both Day 1 and Day 2 processing at ...
SchoolsFirst FCU Sponsors Bite of Reality® Financial Education Events for Students at California Schools
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
United Federal Credit Union Names New Mortgage Advisor in Rogers, AR
United Federal Credit Union (United) is pleased to announce the appointment of Rhonda Wright to Mortgage Advisor in Rogers, Arkansas. ...
Cetera Financial Institution Welcomes Mainstreet Credit Union
Cetera Financial Group, a premier financial advisor wealth hub, announced that Mainstreet Credit Union has entered into a networking agreement ...
Santa Isabel Chooses Sharetec for its Comprehensive Core System
Sharetec, a leader in core processing and digital banking technology for credit unions, announced today that Cooperativa de Ahorro y ...
EECU’s Newest Branch Has Wheels, Will Travel
EECU’s Mobile Branch delivers banking services directly to the community by traveling to areas without a financial institution nearby, making ...
Maine Credit Unions Reach New Milestone Raising $1.3 Million to End Hunger
At a special ceremony hosted by the Maine Credit Union League, the Maine Credit Unions’ Campaign for Ending Hunger announced ...
Newsweek Names Redwood Credit Union One of “America’s Best” Credit Unions
Redwood Credit Union has again been recognized by Newsweek as one of America’s Best Regional Banks and Credit Unions 2025.
Baker Market Update – Week in Review: February 07, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Fibre Federal Credit Union Reduces HR Response Time by 95% Using Eltropy’s AI-Powered Texting Platform
Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced today that Fibre Federal Credit Union has ...
Blue Federal Credit Union donates over $150,000 to Children’s Hospital Colorado
Blue Federal Credit Union is proud to announce a remarkable milestone in its ongoing commitment to community impact: over $150,000 ...
World’s 1st cloud-native, AI-powered, digital-era LOS
NEW YORK–(BUSINESS WIRE)–Algebrik AI Inc., a Delaware-incorporated company headquartered in New York City, pioneering the world’s 1st cloud-native, AI-powered, digital-era ...
EECU Brings Innovative Financial Education to High School Campus
More than 500 high school seniors recently participated in an interactive workshop specifically created by Educational Employees Credit Union (EECU) ...
Coastal Wealth Management Advisors Earn Awards for Outstanding Performance
Coastal Wealth Management, available through CFS*, is the recipient of five Pacesetter Awards, presented by CUSO Financial Services, L.P. This ...
Algebrik AI and Conductiv Elevate Lending with Permissioned Data, Automated Stipulations, and Smarter Underwriting
Algebrik AI, the world’s first cloud-native, AI-powered Loan Origination Platform (LOS), has announced a strategic partnership with Conductiv to enhance ...
Pioneer Valley Credit Union Speeds Loan Processing with Eltropy’s AI-Powered Digital Platform
Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced today that Pioneer Valley Credit Union has ...
Baker Market Update – Week in Review: February 21, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Chartway Holds 66th Annual Meeting and Announces 2025-2026 Board of Directors
On February 20, 2025, Chartway Credit Union held its 66th Annual Meeting.
Jackson joins Truliant Financial Advisors as Senior Advisor for Upstate, S.C.
Truliant Federal Credit Union is pleased to announce that Donna Panton Jackson, Senior Financial Advisor, is joining Truliant Financial Advisors ...
CUES Advanced Management Program from Cornell Returns—Get Future Leaders Ready
CUES Advanced Management Program from Cornell University returns July 1, 2025—just in time to help credit unions comply with the ...
SchoolsFirst FCU Extends Support and Care to Members, School Employees, and Their Communities Affected by Southern California Wildfires
SchoolsFirst Federal Credit Union today announced they are donating more than $220,000 in support of their Members and the educational ...
AccuAccount Named a Finalist in CreditUnions.com Innovation Series, Lending Category, for the Second Year in a Row
Alogent proudly announces that its AccuAccount platform has been named a finalist in CreditUnions.com’s 2025 Innovation Series, Lending Category. This ...
GTE Financial Celebrates 90 Years with the Grand Opening of New Channelside Community Financial Center
GTE Financial is thrilled to celebrate its 90th anniversary of serving the Tampa Bay community by opening its newest Community ...
CUNA Strategic Services Announces Newest Alliance Provider, Casap, to Automate Dispute Resolution
CUNA Strategic Services is pleased to announce its new alliance with Casap, a copilot and collaboration platform to automate disputes, ...
Valley First Credit Union Receives Prestigious Grant from Federal Home Loan Bank of San Francisco to Empower Underserved Communities and Drive Economic Growth in the Central Valley
MODESTO, Calif. Feb. 17, 2025 – Valley First Credit Union is pleased to announce that it has once again been awarded a significant grant from ...
Maine Highlands Federal Credit Union Renews Partnership with Synergent
Synergent® is delighted to announce Maine Highlands Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted ...
Baker Market Update – Week in Review: February 14, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Eltropy Advances Digital Lending for Credit Unions and Community Banks through its Partnership with MeridianLink
Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its 100th customer integration with MeridianLink, Inc. ...
United Federal Credit Union Promotes Lisa Hansen to Branch Manager in South Bend
United Federal Credit Union (United) is pleased to announce Lisa Hansen has been promoted to Branch Manager in Indiana. Hansen ...
Coastal Credit Union Earns Four Awards from Carolinas Credit Union Foundation
Coastal Credit Union has earned four awards from the Carolinas Credit Union Foundation’s statewide awards program, recognizing remarkable and innovative ...
Royal Credit Union Selects Alogent’s Unify Platform to Streamline Back-Office Processing and Enhance Operational Efficiency
Royal Credit Union has selected Alogent’s Unify platform. The solution will support both Day 1 and Day 2 processing at ...
SchoolsFirst FCU Sponsors Bite of Reality® Financial Education Events for Students at California Schools
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
United Federal Credit Union Names New Mortgage Advisor in Rogers, AR
United Federal Credit Union (United) is pleased to announce the appointment of Rhonda Wright to Mortgage Advisor in Rogers, Arkansas. ...
Cetera Financial Institution Welcomes Mainstreet Credit Union
Cetera Financial Group, a premier financial advisor wealth hub, announced that Mainstreet Credit Union has entered into a networking agreement ...
Santa Isabel Chooses Sharetec for its Comprehensive Core System
Sharetec, a leader in core processing and digital banking technology for credit unions, announced today that Cooperativa de Ahorro y ...
EECU’s Newest Branch Has Wheels, Will Travel
EECU’s Mobile Branch delivers banking services directly to the community by traveling to areas without a financial institution nearby, making ...
Maine Credit Unions Reach New Milestone Raising $1.3 Million to End Hunger
At a special ceremony hosted by the Maine Credit Union League, the Maine Credit Unions’ Campaign for Ending Hunger announced ...
Newsweek Names Redwood Credit Union One of “America’s Best” Credit Unions
Redwood Credit Union has again been recognized by Newsweek as one of America’s Best Regional Banks and Credit Unions 2025.
Baker Market Update – Week in Review: February 07, 2025
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Fibre Federal Credit Union Reduces HR Response Time by 95% Using Eltropy’s AI-Powered Texting Platform
Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced today that Fibre Federal Credit Union has ...
Blue Federal Credit Union donates over $150,000 to Children’s Hospital Colorado
Blue Federal Credit Union is proud to announce a remarkable milestone in its ongoing commitment to community impact: over $150,000 ...
World’s 1st cloud-native, AI-powered, digital-era LOS
NEW YORK–(BUSINESS WIRE)–Algebrik AI Inc., a Delaware-incorporated company headquartered in New York City, pioneering the world’s 1st cloud-native, AI-powered, digital-era ...
EECU Brings Innovative Financial Education to High School Campus
More than 500 high school seniors recently participated in an interactive workshop specifically created by Educational Employees Credit Union (EECU) ...
Coastal Wealth Management Advisors Earn Awards for Outstanding Performance
Coastal Wealth Management, available through CFS*, is the recipient of five Pacesetter Awards, presented by CUSO Financial Services, L.P. This ...
TAPP Engine’s 9Squid Private Markets: First to Democratize Securitization for All Credit Unions*
TAPP Engine has launched 9Squid Private Markets*, an AI-powered securitization platform built to help credit unions of all sizes access institutional capital without the traditional ...
Education Foundation for California Schools Awards $280,000 in Grants to California Educators
The Education Foundation for California Schools, a nonprofit created by SchoolsFirst Federal Credit Union and the Orange County Department of Education, awarded 95 grants to ...
OCCU PRESIDENT & CEO NEUMANN RETIRING; SCHUMACHER TO TAKE REINS
OCCU President & CEO Ron Neumann has announced his retirement and the OCCU Board of Directors has unanimously selected current OCCU Executive Vice President Gregory ...
First Independent Bank Selects Square 1 Credit Suite by Suntell
Suntell, a leading provider of loan origination software for commercial and agricultural lending, announced that First Independent Bank has selected the Square 1 Credit Suite ...
PARK COMMUNITY CREDIT UNION FOUNDATION ANNOUNCES $97,960 IN GRANTS THROUGH PATHWAYS TO PROSPERITY PROGRAM
Louisville, KY- Park Community Credit Union Foundation is proud to announce the recipients of its 2025 Pathways to Prosperity grants. Announced at the annual Friendsgiving ...
Call for Entries: LAFCU’s 2026 Write to Educate Essay Contest
LANSING, Mich. — LAFCU is once again turning student voices into opportunity, inviting Michigan high school seniors to share their perspectives through its 2026 Write ...