The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

A Kind Gesture Makes All The Difference

A member recently visited our main branch to take care of a VISA card issue. While waiting, she had to leave abruptly for work and accidentally left without the card. Unfortunately, she was babysitting several children and was unable to return during business hours. One of our representatives stepped in right away, de-escalating the situation […]

Clothes And Kindness For A Member In Need

Affinity Plus Federal Credit Union

When Sarah walked into the Winona branch to open a new account, no one expected how much her visit would impact the day. She didn’t have proof of address, so after chatting with Neelie, she headed to the Winona State Housing office and returned shortly after. While waiting, staff overheard Sarah on the phone with […]

A Person, Not A Checklist

Affinity Plus Federal Credit Union

Anissa Keyes Powell founded Arubah Emotional Health Services to provide culturally responsive care for marginalized communities, integrating therapy and indigenous healing and expanding through partnerships to deliver mental health support where it’s needed most. Anissa’s entrepreneurial spirit also led her to purchase and renovate the Northside Epicenter, a 20,000-square-foot historic building that now houses 14 […]

Out-Of-This-World Member Service

Affinity Plus Federal Credit Union

Vanessa’s journey to increasing her credit score in two months started with a phone call about outer space. More specifically, a phone call about Affinity Plus employees in Bemidji potentially taking a celebratory outing to the Headwaters Science Center’s Starlab, a portable planetarium that gives a front-row seat to the stars. Vanessa works at the […]

A Single Mother Achieves Her Dream Of Homeownership

Commodore Perry Federal Credit Union

A single mother came to Commodore Perry FCU overwhelmed and discouraged. With her children’s father incarcerated, she was juggling two jobs, falling behind on rent, frequently overdrawing her account, and unable to break the cycle of paycheck-to-paycheck living. Even so, she maintained an auto loan and direct deposit with us, and when she needed a […]

Stopping Foreclosure In Its Tracks. No Cartwheels Required.

Brewster Federal Credit Union

In mid-October, a member contacted me about a loan to purchase his aunt’s house. His aunt asked him if he wanted to buy her house from her for $6,000.00, based on a tax foreclosure sale that would be taking place on Oct. 31, 2025. If he paid the $6,000.00 owed in back taxes, that would […]

Industry Analysis & Trends

Baker Market Update – Week in Review: January 24, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
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eDOC Innovations Grows with Fourteen New Clients in Q1

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UMassFive Announces New Board Member Peter Rosskothen

UMassFive recently announced the addition of Peter Rosskothen to its Board of Directors. A seasoned business professional, Rosskothen brings over ...
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Chartway Opens New Branch in Virginia Beach, Celebrates Milestone Anniversary

Chartway Credit Union celebrated the grand opening of a new location on Pacific Ave in Virginia Beach, Virginia, today. The ...
Personnel Promotions

For Immediate Release: First Alliance Credit Union Selects Jake Dorsch as Chief Financial Officer (CFO)

Rochester, MN, January 22, 2025. First Alliance Credit Union is proud to announce Jake Dorsch as its new Chief Financial ...
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Truliant Continues Upstate S.C. Expansion with New Branch in Mauldin

Truliant, a top 100 U.S. credit union, announced that it opened a new branch in Mauldin, S.C., as part of ...
Strategic Partnerships

Post Office Employees’ Credit Union (POECU) Partners with Sharetec to Streamline Operations & Improve the Member Experience

Sharetec, an innovative core processor built to support credit unions of all sizes, is excited to announce their partnership with ...
Personnel Promotions

IDB Global Federal Credit Union Selects Jennifer Vinciguerra as Chief Human Resource Officer

Washington, DC – January 15, 2025 – IDB Global Federal Credit Union proudly announces Jennifer Vinciguerra as its new Chief ...
Personnel Promotions

Craig Money Joins NASCUS Staff

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce the appointment of Craig Money as the ...
Strategic Partnerships

BCU, AVIARYAI PARTNER TO REVOLUTIONIZE MEMBER SERVICES THROUGH AI FOLLOWING HURRICANE RELIEF OUTREACH

BCU and AviaryAI are excited to announce a significant strategic partnership as BCU invests in AviaryAI, a cutting-edge AI startup ...
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ELGA Credit Union and COPOCO Community Credit Union Announce Intent to Merge

The Board of Directors and leadership teams of ELGA Credit Union (ELGA CU) and COPOCO Community Credit Union (COPOCO) are ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 17, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Wipfli State of credit unions 2025 research report

Compared to prior years, credit unions are more concerned about the economy and regulation — but they still project growth ...
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Milestone: Corporate One Federal Credit Union Celebrates Connecting More Than 50 Credit Unions to Immediate Payment Rails in 2024

Corporate One Federal Credit Union announced today that it connected 48 credit unions to the RTP network and six credit ...
Personnel Promotions

UMassFive Announce Management Promotions

UMassFive is excited to announce three recent management promotions. Brittany Ward has been promoted to Senior Branch Manager of the ...
New Product Releases

Corporate Central Announces Corporate Certificates Now Available in Beastro

Corporate Central is thrilled to announce that Corporate Certificates are now live in Beastro, the corporate’s innovative platform for seamless ...
Marketing

Gulf Winds Credit Union Opens 2025-26 Scholarship Program

Gulf Winds is pleased to announce the opening of its 2025-2026 Scholarship Program, available to members and their relatives.
Personnel Promotions

Coastal Credit Union Hires Bryan Sherrick, Chief Risk Officer & General Counsel

In his role, Sherrick is tasked with building an enterprise-wide risk management function that will deliver an exceptional member experience ...
Other

BECU to Open New Locations in Kirkland and Stanwood, Washington in 2025

BECU, Washington’s largest credit union, will open new locations in Kirkland and Stanwood, expanding financial services for members in the ...
Strategic Partnerships

myCUmortgage is Thrilled to Announce New Partnerships with Three Credit Unions

New Q4 partner agreements bring myCUmortgage’s total to 18 new credit union partnerships in 2024
Charity Events

The team at INOVA Federal recently presented a check for $3,000 to the American Cancer Society.

The team at INOVA Federal recently presented a check for $3,000 to the American Cancer Society. The funds were a ...
Personnel Promotions

Justin Quainton joins LAFCU as commercial lending officer

LANSING, Mich. — LAFCU welcomes Justin Quainton as commercial lending officer, a strategic addition to its team that highlights the credit union’s commitment to serving ...
Other

Credit Unions Vs. Banks: A Comprehensive Industry Analysis

Callahan & Associates invites credit union professionals and industry stakeholders to join an exclusive webinar that delves into the critical ...
Other

Pennsylvania Department of Banking and Securities Receives NASCUS Reaccreditation

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce that the Pennsylvania Department of Banking and ...
Personnel Promotions

United Federal Credit Union Promotes Lydia Negron to Branch Manager in Pennsylvania

United Federal Credit Union (United) is pleased to announce Lydia Negron has been promoted to Branch Manager in Pennsylvania. Negron ...
Personnel Promotions

Pasadena Federal Credit Union Selects Rami Borsheh as Chief Lending Officer (CLO)

Pasadena, CA, January 13, 2025. Pasadena Federal Credit Union proudly announces Rami Borsheh as its new Chief Lending Officer (CLO). ...
Other

State of Connecticut Department of Banking Receives NASCUS Reaccreditation

The National Association of State Credit Union Supervisors (NASCUS) proudly announces that the State of Connecticut Department of Banking, Financial ...
Strategic Partnerships

SchoolsFirst FCU Announces 23 New Third-Party Administrator Agreements with California School Districts

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Charity Events

Gulf Winds Collects 2,000 lbs. Food Donations Across Field of Membership

Gulf Winds Credit Union gives back for the holidays.
Industry Analysis & Trends

Baker Market Update – Week in Review: January 10, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 24, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

eDOC Innovations Grows with Fourteen New Clients in Q1

eDOC added fourteen new clients in Q1 of fiscal 2025 that began in October 2024. These clients implemented one or ...
Personnel Promotions

UMassFive Announces New Board Member Peter Rosskothen

UMassFive recently announced the addition of Peter Rosskothen to its Board of Directors. A seasoned business professional, Rosskothen brings over ...
Making A Difference

Chartway Opens New Branch in Virginia Beach, Celebrates Milestone Anniversary

Chartway Credit Union celebrated the grand opening of a new location on Pacific Ave in Virginia Beach, Virginia, today. The ...
Personnel Promotions

For Immediate Release: First Alliance Credit Union Selects Jake Dorsch as Chief Financial Officer (CFO)

Rochester, MN, January 22, 2025. First Alliance Credit Union is proud to announce Jake Dorsch as its new Chief Financial ...
Other

Truliant Continues Upstate S.C. Expansion with New Branch in Mauldin

Truliant, a top 100 U.S. credit union, announced that it opened a new branch in Mauldin, S.C., as part of ...
Strategic Partnerships

Post Office Employees’ Credit Union (POECU) Partners with Sharetec to Streamline Operations & Improve the Member Experience

Sharetec, an innovative core processor built to support credit unions of all sizes, is excited to announce their partnership with ...
Personnel Promotions

IDB Global Federal Credit Union Selects Jennifer Vinciguerra as Chief Human Resource Officer

Washington, DC – January 15, 2025 – IDB Global Federal Credit Union proudly announces Jennifer Vinciguerra as its new Chief ...
Personnel Promotions

Craig Money Joins NASCUS Staff

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce the appointment of Craig Money as the ...
Strategic Partnerships

BCU, AVIARYAI PARTNER TO REVOLUTIONIZE MEMBER SERVICES THROUGH AI FOLLOWING HURRICANE RELIEF OUTREACH

BCU and AviaryAI are excited to announce a significant strategic partnership as BCU invests in AviaryAI, a cutting-edge AI startup ...
Other

ELGA Credit Union and COPOCO Community Credit Union Announce Intent to Merge

The Board of Directors and leadership teams of ELGA Credit Union (ELGA CU) and COPOCO Community Credit Union (COPOCO) are ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 17, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Wipfli State of credit unions 2025 research report

Compared to prior years, credit unions are more concerned about the economy and regulation — but they still project growth ...
Other

Milestone: Corporate One Federal Credit Union Celebrates Connecting More Than 50 Credit Unions to Immediate Payment Rails in 2024

Corporate One Federal Credit Union announced today that it connected 48 credit unions to the RTP network and six credit ...
Personnel Promotions

UMassFive Announce Management Promotions

UMassFive is excited to announce three recent management promotions. Brittany Ward has been promoted to Senior Branch Manager of the ...
New Product Releases

Corporate Central Announces Corporate Certificates Now Available in Beastro

Corporate Central is thrilled to announce that Corporate Certificates are now live in Beastro, the corporate’s innovative platform for seamless ...
Marketing

Gulf Winds Credit Union Opens 2025-26 Scholarship Program

Gulf Winds is pleased to announce the opening of its 2025-2026 Scholarship Program, available to members and their relatives.
Personnel Promotions

Coastal Credit Union Hires Bryan Sherrick, Chief Risk Officer & General Counsel

In his role, Sherrick is tasked with building an enterprise-wide risk management function that will deliver an exceptional member experience ...
Other

BECU to Open New Locations in Kirkland and Stanwood, Washington in 2025

BECU, Washington’s largest credit union, will open new locations in Kirkland and Stanwood, expanding financial services for members in the ...
Strategic Partnerships

myCUmortgage is Thrilled to Announce New Partnerships with Three Credit Unions

New Q4 partner agreements bring myCUmortgage’s total to 18 new credit union partnerships in 2024
Charity Events

The team at INOVA Federal recently presented a check for $3,000 to the American Cancer Society.

The team at INOVA Federal recently presented a check for $3,000 to the American Cancer Society. The funds were a ...
Personnel Promotions

Justin Quainton joins LAFCU as commercial lending officer

LANSING, Mich. — LAFCU welcomes Justin Quainton as commercial lending officer, a strategic addition to its team that highlights the credit union’s commitment to serving ...
Other

Credit Unions Vs. Banks: A Comprehensive Industry Analysis

Callahan & Associates invites credit union professionals and industry stakeholders to join an exclusive webinar that delves into the critical ...
Other

Pennsylvania Department of Banking and Securities Receives NASCUS Reaccreditation

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce that the Pennsylvania Department of Banking and ...
Personnel Promotions

United Federal Credit Union Promotes Lydia Negron to Branch Manager in Pennsylvania

United Federal Credit Union (United) is pleased to announce Lydia Negron has been promoted to Branch Manager in Pennsylvania. Negron ...
Personnel Promotions

Pasadena Federal Credit Union Selects Rami Borsheh as Chief Lending Officer (CLO)

Pasadena, CA, January 13, 2025. Pasadena Federal Credit Union proudly announces Rami Borsheh as its new Chief Lending Officer (CLO). ...
Other

State of Connecticut Department of Banking Receives NASCUS Reaccreditation

The National Association of State Credit Union Supervisors (NASCUS) proudly announces that the State of Connecticut Department of Banking, Financial ...
Strategic Partnerships

SchoolsFirst FCU Announces 23 New Third-Party Administrator Agreements with California School Districts

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Charity Events

Gulf Winds Collects 2,000 lbs. Food Donations Across Field of Membership

Gulf Winds Credit Union gives back for the holidays.
Industry Analysis & Trends

Baker Market Update – Week in Review: January 10, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...

Call for Entries: LAFCU’s 2026 Write to Educate Essay Contest

LANSING, Mich. — LAFCU is once again turning student voices into opportunity, inviting Michigan high school seniors to share their perspectives through its 2026 Write ...

LAFCU and Grassroots Giving Lansing to host entrepreneurship mixer focused on lending essentials

LANSING, Mich. — LAFCU and Grassroots Giving Lansing will host the second session of their Entrepreneurship Mixer Series, The Lending Essentials, from 11 a.m. to 2 ...

CUES and TruStage® Launch Leadership Pathways to Expand Access to Executive-Ready Talent Across the Credit Union System

CUES and TruStage® today announced Leadership Pathways, a yearlong, integrated leadership development experience designed to expand access to advanced leadership preparation across the credit union ...

Coastal Credit Union Expands Mortgage Options with VA Loan Programs

Coastal Credit Union has announced the rollout of new mortgage programs designed to expand access to homeownership for more North Carolinians, especially military veterans. Coastal ...

Appli Calculator Deployment Drives 23% Conversion Rate for First Source Federal Credit Union

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today released year-one results from First Source Federal Credit Union showing significant ...

Baker Market Update – Week in Review: January 30, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.
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