The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Finding Light After the Fire

Rogue Credit Union

My family was evacuated from our home for eight days after the Almeda Fire destroyed our hometown of Phoenix, OR, in September of 2020. During that time we were not able to return to our home for necessities and quickly had to find resources for clothes, food, and basic items for our family of four, […]

A Salon Built On Grit And Community

Erie FCU was approached by two women in business who were looking to create a new hair salon together, each coming from their own prospective skill sets. One of the women, was the owner and operator of her own salon, while the other woman was working for a well-established/competitor hair salon in Erie, PA. The […]

Hope Arrives Just In Time

Community Credit Union of Florida

A member called in overwhelmed and out of options. They had already used all of their allowed skip‑a‑pays for the year and were facing serious financial hardship. With their car at risk of repossession, they feared losing their only way to get to work. While speaking with the member service lender, they shared just how […]

A Fresh Start For A Mother Fighting To Stay Housed

Community Credit Union of Florida

At the Titusville branch, a familiar member—a single mother—walked in with only three days’ notice to pay her back rent or face eviction. She was terrified of losing her home and disrupting her children’s lives. The team at CCU stepped in immediately, reviewing her finances to find a solution that would give her room to […]

A Branch Rep Steps In So A Veteran Is Honored

Navy Federal Credit Union

At Navy Federal’s San Bernardino, CA, branch, former member service representative Sophia M. was helping Richard D. with his account when the conversation turned to an upcoming Vietnam Veteran “Welcome Home” pinning ceremony at a local chapter serving Disabled American Veterans (DAV).   When Sophia realized Richard, a Vietnam veteran, wasn’t on the list to be […]

Rockton Jones Makes MLB Memories

Navy Federal Credit Union

Rockton Jones, a U.S. Navy veteran and Navy Federal member for more than 20 years, enjoyed a special day at Nationals Park in Washington, DC, with support from the credit union. As part of Navy Federal’s Debit Plus pilot program, Jones was invited to a member appreciation event — a Major League Baseball game featuring […]

Personnel Promotions

Cumberland County FCU Announces New Hire and Multiple Promotions

Falmouth, ME (February 2025) – Cumberland County FCU (CCFCU) is pleased to announce the following team addition and employee promotions. ...
Making A Difference

Unitus Community Credit Union Announces Partnership with The Wetlands Conservancy

Unitus Community Credit Union is proud to announce a new partnership with The Wetlands Conservancy to support the preservation and ...
Marketing

Eltropy to demonstrate practical applications of generative AI for credit unions at GAC 2025

Eltropy to Feature AI-Powered Unified Conversations Platform at Governmental Affairs Conference 2025 Eltropy to demonstrate practical applications of generative AI ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 31, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

INOVA Federal Donates $510 To Church Community Services

The team at INOVA Federal recently presented a check for $510 to Church Community Services. Church Community Services aids the ...
Other

Corporate One Presents CU Forward: Sharing Knowledge, Shaping Success on February 26, 2025

Corporate One Federal Credit Union is excited to announce CU Forward: Sharing Knowledge, Shaping Success, a dynamic half-day virtual conference ...
Strategic Partnerships

Sparrow and CUNA Strategic Services Unite to Empower Gen Z & Millennial Financial Futures

CUNA Strategic Services is pleased to announce its new alliance with Sparrow, a trailblazer in fintech disruption. This collaboration aims ...
Making A Difference

Advia Credit Union Exceeds $1 Million in 2024 Giving Across Michigan, Wisconsin, and Illinois

Advia Credit Union made an extraordinary impact in 2024, contributing over $1 Million across Michigan, Wisconsin, and Illinois through its ...
Strategic Partnerships

Meridia Community Credit Union Signs New and Renewal Agreements with Synergent

Synergent® is thrilled to announce Meridia Community Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack ...
Making A Difference

Elan Charitable Giving Program Surpasses $2 Million in Donations

MINNEAPOLIS — Elan Credit Card today announced $250,000 in donations across 25 communities through its philanthropic initiative, the Elan Charitable ...
Personnel Promotions

Pasadena Federal Credit Union Selects Hector Martin as Chief Strategy Officer (CSO)

Pasadena, CA, January 23, 2025. Pasadena Federal Credit Union proudly announces Hector Martin as its new Chief Strategy Officer (CSO). ...
Making A Difference

Education Foundation for California Schools Announces Grant Recipients for 2024 Applicants

The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
Strategic Partnerships

Quavo Unveils Winners of Inaugural Trust in Banking Awards

Quavo Fraud & Disputes, a trusted advisor in dispute management solutions, today announced the winners of its inaugural Trust in ...
Strategic Partnerships

Abbey Investment Services, LLC purchases Thein Financial, LLC

Abbey Investment Services, LLC, a wholly owned CUSO of Abbey Credit Union, announces the purchase of Thein Financial, LLC.
Marketing

Redwood Credit Union Commemorates 75th Anniversary with Yearlong Celebration

Redwood Credit Union (RCU) is proud to announce its 75th anniversary with a yearlong celebration in 2025. RCU began in ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 24, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

eDOC Innovations Grows with Fourteen New Clients in Q1

eDOC added fourteen new clients in Q1 of fiscal 2025 that began in October 2024. These clients implemented one or ...
Personnel Promotions

UMassFive Announces New Board Member Peter Rosskothen

UMassFive recently announced the addition of Peter Rosskothen to its Board of Directors. A seasoned business professional, Rosskothen brings over ...
Making A Difference

Chartway Opens New Branch in Virginia Beach, Celebrates Milestone Anniversary

Chartway Credit Union celebrated the grand opening of a new location on Pacific Ave in Virginia Beach, Virginia, today. The ...
Personnel Promotions

For Immediate Release: First Alliance Credit Union Selects Jake Dorsch as Chief Financial Officer (CFO)

Rochester, MN, January 22, 2025. First Alliance Credit Union is proud to announce Jake Dorsch as its new Chief Financial ...
Other

Truliant Continues Upstate S.C. Expansion with New Branch in Mauldin

Truliant, a top 100 U.S. credit union, announced that it opened a new branch in Mauldin, S.C., as part of ...
Strategic Partnerships

Post Office Employees’ Credit Union (POECU) Partners with Sharetec to Streamline Operations & Improve the Member Experience

Sharetec, an innovative core processor built to support credit unions of all sizes, is excited to announce their partnership with ...
Personnel Promotions

IDB Global Federal Credit Union Selects Jennifer Vinciguerra as Chief Human Resource Officer

Washington, DC – January 15, 2025 – IDB Global Federal Credit Union proudly announces Jennifer Vinciguerra as its new Chief ...
Personnel Promotions

Craig Money Joins NASCUS Staff

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce the appointment of Craig Money as the ...
Strategic Partnerships

BCU, AVIARYAI PARTNER TO REVOLUTIONIZE MEMBER SERVICES THROUGH AI FOLLOWING HURRICANE RELIEF OUTREACH

BCU and AviaryAI are excited to announce a significant strategic partnership as BCU invests in AviaryAI, a cutting-edge AI startup ...
Other

ELGA Credit Union and COPOCO Community Credit Union Announce Intent to Merge

The Board of Directors and leadership teams of ELGA Credit Union (ELGA CU) and COPOCO Community Credit Union (COPOCO) are ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 17, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Wipfli State of credit unions 2025 research report

Compared to prior years, credit unions are more concerned about the economy and regulation — but they still project growth ...
Other

Milestone: Corporate One Federal Credit Union Celebrates Connecting More Than 50 Credit Unions to Immediate Payment Rails in 2024

Corporate One Federal Credit Union announced today that it connected 48 credit unions to the RTP network and six credit ...
Personnel Promotions

UMassFive Announce Management Promotions

UMassFive is excited to announce three recent management promotions. Brittany Ward has been promoted to Senior Branch Manager of the ...
Personnel Promotions

Cumberland County FCU Announces New Hire and Multiple Promotions

Falmouth, ME (February 2025) – Cumberland County FCU (CCFCU) is pleased to announce the following team addition and employee promotions. ...
Making A Difference

Unitus Community Credit Union Announces Partnership with The Wetlands Conservancy

Unitus Community Credit Union is proud to announce a new partnership with The Wetlands Conservancy to support the preservation and ...
Marketing

Eltropy to demonstrate practical applications of generative AI for credit unions at GAC 2025

Eltropy to Feature AI-Powered Unified Conversations Platform at Governmental Affairs Conference 2025 Eltropy to demonstrate practical applications of generative AI ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 31, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

INOVA Federal Donates $510 To Church Community Services

The team at INOVA Federal recently presented a check for $510 to Church Community Services. Church Community Services aids the ...
Other

Corporate One Presents CU Forward: Sharing Knowledge, Shaping Success on February 26, 2025

Corporate One Federal Credit Union is excited to announce CU Forward: Sharing Knowledge, Shaping Success, a dynamic half-day virtual conference ...
Strategic Partnerships

Sparrow and CUNA Strategic Services Unite to Empower Gen Z & Millennial Financial Futures

CUNA Strategic Services is pleased to announce its new alliance with Sparrow, a trailblazer in fintech disruption. This collaboration aims ...
Making A Difference

Advia Credit Union Exceeds $1 Million in 2024 Giving Across Michigan, Wisconsin, and Illinois

Advia Credit Union made an extraordinary impact in 2024, contributing over $1 Million across Michigan, Wisconsin, and Illinois through its ...
Strategic Partnerships

Meridia Community Credit Union Signs New and Renewal Agreements with Synergent

Synergent® is thrilled to announce Meridia Community Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack ...
Making A Difference

Elan Charitable Giving Program Surpasses $2 Million in Donations

MINNEAPOLIS — Elan Credit Card today announced $250,000 in donations across 25 communities through its philanthropic initiative, the Elan Charitable ...
Personnel Promotions

Pasadena Federal Credit Union Selects Hector Martin as Chief Strategy Officer (CSO)

Pasadena, CA, January 23, 2025. Pasadena Federal Credit Union proudly announces Hector Martin as its new Chief Strategy Officer (CSO). ...
Making A Difference

Education Foundation for California Schools Announces Grant Recipients for 2024 Applicants

The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
Strategic Partnerships

Quavo Unveils Winners of Inaugural Trust in Banking Awards

Quavo Fraud & Disputes, a trusted advisor in dispute management solutions, today announced the winners of its inaugural Trust in ...
Strategic Partnerships

Abbey Investment Services, LLC purchases Thein Financial, LLC

Abbey Investment Services, LLC, a wholly owned CUSO of Abbey Credit Union, announces the purchase of Thein Financial, LLC.
Marketing

Redwood Credit Union Commemorates 75th Anniversary with Yearlong Celebration

Redwood Credit Union (RCU) is proud to announce its 75th anniversary with a yearlong celebration in 2025. RCU began in ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 24, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

eDOC Innovations Grows with Fourteen New Clients in Q1

eDOC added fourteen new clients in Q1 of fiscal 2025 that began in October 2024. These clients implemented one or ...
Personnel Promotions

UMassFive Announces New Board Member Peter Rosskothen

UMassFive recently announced the addition of Peter Rosskothen to its Board of Directors. A seasoned business professional, Rosskothen brings over ...
Making A Difference

Chartway Opens New Branch in Virginia Beach, Celebrates Milestone Anniversary

Chartway Credit Union celebrated the grand opening of a new location on Pacific Ave in Virginia Beach, Virginia, today. The ...
Personnel Promotions

For Immediate Release: First Alliance Credit Union Selects Jake Dorsch as Chief Financial Officer (CFO)

Rochester, MN, January 22, 2025. First Alliance Credit Union is proud to announce Jake Dorsch as its new Chief Financial ...
Other

Truliant Continues Upstate S.C. Expansion with New Branch in Mauldin

Truliant, a top 100 U.S. credit union, announced that it opened a new branch in Mauldin, S.C., as part of ...
Strategic Partnerships

Post Office Employees’ Credit Union (POECU) Partners with Sharetec to Streamline Operations & Improve the Member Experience

Sharetec, an innovative core processor built to support credit unions of all sizes, is excited to announce their partnership with ...
Personnel Promotions

IDB Global Federal Credit Union Selects Jennifer Vinciguerra as Chief Human Resource Officer

Washington, DC – January 15, 2025 – IDB Global Federal Credit Union proudly announces Jennifer Vinciguerra as its new Chief ...
Personnel Promotions

Craig Money Joins NASCUS Staff

The National Association of State Credit Union Supervisors (NASCUS) is pleased to announce the appointment of Craig Money as the ...
Strategic Partnerships

BCU, AVIARYAI PARTNER TO REVOLUTIONIZE MEMBER SERVICES THROUGH AI FOLLOWING HURRICANE RELIEF OUTREACH

BCU and AviaryAI are excited to announce a significant strategic partnership as BCU invests in AviaryAI, a cutting-edge AI startup ...
Other

ELGA Credit Union and COPOCO Community Credit Union Announce Intent to Merge

The Board of Directors and leadership teams of ELGA Credit Union (ELGA CU) and COPOCO Community Credit Union (COPOCO) are ...
Industry Analysis & Trends

Baker Market Update – Week in Review: January 17, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Wipfli State of credit unions 2025 research report

Compared to prior years, credit unions are more concerned about the economy and regulation — but they still project growth ...
Other

Milestone: Corporate One Federal Credit Union Celebrates Connecting More Than 50 Credit Unions to Immediate Payment Rails in 2024

Corporate One Federal Credit Union announced today that it connected 48 credit unions to the RTP network and six credit ...
Personnel Promotions

UMassFive Announce Management Promotions

UMassFive is excited to announce three recent management promotions. Brittany Ward has been promoted to Senior Branch Manager of the ...

Wings Credit Union Signs with Corelation, Selecting KeyStone to Elevate Its Future

Wings Credit Union has signed with Corelation, confirming their decision to select the KeyStone core to power what is a newly combined cooperative following a ...

FI Connect Expands with Home Improvement Lending Channel, Helping Credit Unions Access New Home Renovation Loan Opportunities

Origence, the leading credit union lending technology company in the U.S., announced that its subsidiary, FI Connect, has expanded its embedded financing program to include ...

Callahan & Gallup Welcome Two Credit Unions To The Member Engagement And Financial Wellbeing Consortium

Callahan & Associates, a recognized leader in performance measurement, leadership development, strategic advisory and community development for credit unions, and Gallup, a global analytics and ...

QuantyPhi Welcomes Max Bade as ALM & CECL Analyst

QuantyPhi, a wholly owned CUSO of Corporate Central, is pleased to welcome Max Bade as ALM & CECL Analyst as the organization continues expanding its ...

LAFCU, Quality Dairy partner for third annual Paczki Palooza to benefit local charities

LANSING, Mich. — LAFCU partnered with Quality Dairy for the third consecutive year as co-sponsor of Pączki Palooza, the popular pączki eating contest held Feb. ...

EECU Celebrates Fresno Unified Excellence in Education Honorees

FRESNO, Calif. (Feb. 20, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the Fresno Unified School District’s annual Excellence in Education awards ceremony, an ...
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