The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Leading With Care When It Matters Most

For our team member Bettie, what was a routine request quickly became something more. One day, a member approached Bettie at the front line and asked to withdraw $2,000 from her savings. Although this was a routine transaction for the member, Bettie noticed she seemed unusually anxious. “I gently asked if anyone was pressuring her […]

Saving A Grieving Widow From A Scam

A couple weeks ago TDECU received this feedback from a member: “Madison and Brook have been performing exceptionally hard for me. I lost my husband and without Brook I would not have been able to bury him. Brook and Madison took care of my finances when I had a scam that almost took all my […]

Marine Hockey Team Builds Stronger Bonds On And Off The Ice

Navy Federal Credit Union

Ten years ago, Marine Tyler Bluder revived a hockey team for U.S. Marines, turning sticks and pucks into a way to keep the brotherhood alive. Today, the team brings veterans together from across the country not only to compete, but also to connect. Instead of hotels and restaurants, they share rental homes and home-cooked meals, […]

From Housing Crisis To Keys In Hand

Plus Credit Union

The “W” family has been part of our credit union for more than 22 years. What started as a connection through family has grown into a relationship built on trust, familiarity, and being there when it matters most. When their landlord unexpectedly sold their apartment, the family was given just 30 days to move. With […]

Vigilance Uncovers A Vishing Scheme

Navy Federal Credit Union

When Monae A., a member service representative at Navy Federal Credit Union, received a call requesting a $12,500 member-to-member transfer, everything initially seemed legitimate — the caller even provided the correct one-time passcode (OTP). Yet Monae sensed something was off.  As she asked additional questions, inconsistencies emerged. The caller stalled and provided details that didn’t match Navy Federal’s records. “The […]

Member Service Representative Prevents Fraud Loss Of $165,000

Navy Federal Credit Union

When Devina H., a member service representative mentor at Navy Federal Credit Union, received a call requesting a $2,100 Zelle transfer, her fraud instincts kicked in. The caller provided basic details but failed verification steps. Devina noticed another red flag: the caller seemed to impersonate someone with a deep voice. She declined the transaction and […]

Strategic Partnerships

Cetera Welcomes Eglin Federal Credit Union

Florida-based credit union with 70-year track record to collaborate with Cetera Financial Institutions to grow and deliver member-focused investment program.
Strategic Partnerships

Cetera Announces Partnership with Citadel Credit Union

Philadelphia-area credit union serving more than 260,000 members with more than $6 billion in assets joins Cetera Financial Institutions from ...
Industry Analysis & Trends

Eltropy Sets New Standard in Credit Union Vendor Consolidation Through Unified Platform Approach

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced a strengthened commitment to vendor consolidation through ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 13, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Mocse Wins Award from Mastercard for Community Impact

Mocse Credit Union recognized by Mastercard for unique account and partnership that creates a positive impact on the community.
Making A Difference

UMassFive Awards Local Business with $10,000 UMass Athletics Advertising Package in Small Business Spotlight Contest

UMassFive is thrilled to announce Sexton Roofing & Siding as the grand prize winner of its inaugural Small Business Spotlight ...
Making A Difference

USSFCU Celebrates the Season of Giving with Significant Holiday Donations and Community Initiatives

This holiday season, the United States Senate Federal Credit Union (USSFCU) is proud to give back to the community through ...
Charity Events

Gulf Winds Invites the Community to Take Part in Food Drives Benefiting Local Pantry Partners

Good morning, I am sharing some exciting news. Gulf Winds Credit Union is hosting food drives across its field of ...
Making A Difference

SECU Foundation Supports North Carolina Museum of Art Foundation’s Artist Innovation Mentorship Program

SECU Foundation has announced a $300,000 grant to the North Carolina Museum of Art (NCMA) Foundation to help expand its ...
Making A Difference

UMassFive Donates Hundreds of Winter Coats and Clothing Items

UMassFive is proud to share that their members, staff, and community partners have donated hundreds of winter coats and clothing ...
Strategic Partnerships

Alogent Announces the Successful Deployment of Unify at FedChoice Federal Credit Union

Alogent proudly announces the successful deployment of Unify by FedChoice Federal Credit Union. Unify, a modern deposits automation platform, streamlines ...
Making A Difference

Unitus Community Credit Union Celebrates 2024 with $744,866 in Community Giving

Annual contributions, community impact grants, and holiday drive donations result in new record for annual giving
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Personnel Promotions

United Federal Credit Union Names Jessica Rodriquez as District Manager in Pennsylvania

United Federal Credit Union (United) is pleased to announce Jessica Rodriquez has been named District Manager in the Lehigh Valley.
Investments

Chartway Credit Union Expands Footprint with Grand Opening of East Beach Branch

Chartway Credit Union celebrated the grand opening of its new East Beach branch in Norfolk, Virginia today. Credit union members ...
Charity Events

BECU grants over $500,000 to 25 nonprofits at 11th annual People Helping People Awards program

BECU, Washington’s largest credit union, is granting $510,000 in total to 25 nonprofits as part of its People Helping People ...
Marketing

Eltropy’s EMERGE 2025 Conference To Bring Credit Unions and Community Banks Together in San Francisco

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its annual EMERGE 2025 conference will take ...
Marketing

Callahan & Associates Launches 2025 CreditUnions.com Innovation Series

Callahan & Associates has announced the launch of the 2025 CreditUnions.com Innovation Series, opening applications for vendors to showcase innovative ...
Making A Difference

SECU Kicks Off Statewide Beautification Initiative with Keep North Carolina Beautiful

State Employees’ Credit Union (SECU) and Keep North Carolina Beautiful (KNCB) recently teamed up for a statewide beautification initiative, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 06, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Chartway Promise Foundation Grants Dreams and Shares Smiles at the Chartway Norfolk Harbor Half Marathon Weekend

The 11th annual Chartway Norfolk Harbor Half Marathon Weekend drew thousands of runners to downtown Norfolk and highlighted the power ...
Making A Difference

SECU Foundation Awards $1 Million to TROSA for Expansion of Durham Campus

SECU Foundation continues its support for the non-profit TROSA (Triangle Residential Options for Substance Abusers, Inc.) with a $1 million ...
Operations & HR

USSFCU Celebrates an Award-Winning 2024: A Year of Workplace Excellence

Alexandria, VA, December 04, 2024 – The United States Senate Federal Credit Union (USSFCU) is closing out 2024 on a ...
Lending

LendKey Surpasses $7 Billion in Total Loan Originations, Expanding Network Lending Impact

LendKey Technologies, Inc., the pioneer of digital network lending, achieved a significant milestone, surpassing $7 billion in total loan originations ...
Strategic Partnerships

New Partnership Established Between Synergent and Superior IRA & HSA

Synergent® is pleased to announce a new vendor partnership has been formally established with Superior IRA & HSA. As a ...
Personnel Promotions

United Federal Credit Union Strengthens Small Business Loan Program with Highly Experienced SBA Lending Team

United Federal Credit Union is strengthening its Small Business Administration team with the addition of six highly experienced lending specialists, ...
Other

CUES Named Winner of 2024-2025 Amazon Web Services IMAGINE Grant for Nonprofits

CUES announced it has been selected as a winner of the 2024 Amazon Web Services (AWS) IMAGINE Grant.
Charity Events

Dillon Gabriel Teams Up with Unitus Community Credit Union on Giving Tuesday

In celebration of “Giving Tuesday,” Unitus Community Credit Union and quarterback Dillon Gabriel have made a $2,500 donation to Kidsports ...
Strategic Partnerships

CUNA Strategic Services Selects Eko as Their Preferred Digital Investment Provider

CUNA Strategic Services is pleased to announce their new alliance with Eko Investments. Eko enables credit unions to offer digital ...
Strategic Partnerships

Cetera Welcomes Eglin Federal Credit Union

Florida-based credit union with 70-year track record to collaborate with Cetera Financial Institutions to grow and deliver member-focused investment program.
Strategic Partnerships

Cetera Announces Partnership with Citadel Credit Union

Philadelphia-area credit union serving more than 260,000 members with more than $6 billion in assets joins Cetera Financial Institutions from ...
Industry Analysis & Trends

Eltropy Sets New Standard in Credit Union Vendor Consolidation Through Unified Platform Approach

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced a strengthened commitment to vendor consolidation through ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 13, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Mocse Wins Award from Mastercard for Community Impact

Mocse Credit Union recognized by Mastercard for unique account and partnership that creates a positive impact on the community.
Making A Difference

UMassFive Awards Local Business with $10,000 UMass Athletics Advertising Package in Small Business Spotlight Contest

UMassFive is thrilled to announce Sexton Roofing & Siding as the grand prize winner of its inaugural Small Business Spotlight ...
Making A Difference

USSFCU Celebrates the Season of Giving with Significant Holiday Donations and Community Initiatives

This holiday season, the United States Senate Federal Credit Union (USSFCU) is proud to give back to the community through ...
Charity Events

Gulf Winds Invites the Community to Take Part in Food Drives Benefiting Local Pantry Partners

Good morning, I am sharing some exciting news. Gulf Winds Credit Union is hosting food drives across its field of ...
Making A Difference

SECU Foundation Supports North Carolina Museum of Art Foundation’s Artist Innovation Mentorship Program

SECU Foundation has announced a $300,000 grant to the North Carolina Museum of Art (NCMA) Foundation to help expand its ...
Making A Difference

UMassFive Donates Hundreds of Winter Coats and Clothing Items

UMassFive is proud to share that their members, staff, and community partners have donated hundreds of winter coats and clothing ...
Strategic Partnerships

Alogent Announces the Successful Deployment of Unify at FedChoice Federal Credit Union

Alogent proudly announces the successful deployment of Unify by FedChoice Federal Credit Union. Unify, a modern deposits automation platform, streamlines ...
Making A Difference

Unitus Community Credit Union Celebrates 2024 with $744,866 in Community Giving

Annual contributions, community impact grants, and holiday drive donations result in new record for annual giving
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Personnel Promotions

United Federal Credit Union Names Jessica Rodriquez as District Manager in Pennsylvania

United Federal Credit Union (United) is pleased to announce Jessica Rodriquez has been named District Manager in the Lehigh Valley.
Investments

Chartway Credit Union Expands Footprint with Grand Opening of East Beach Branch

Chartway Credit Union celebrated the grand opening of its new East Beach branch in Norfolk, Virginia today. Credit union members ...
Charity Events

BECU grants over $500,000 to 25 nonprofits at 11th annual People Helping People Awards program

BECU, Washington’s largest credit union, is granting $510,000 in total to 25 nonprofits as part of its People Helping People ...
Marketing

Eltropy’s EMERGE 2025 Conference To Bring Credit Unions and Community Banks Together in San Francisco

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its annual EMERGE 2025 conference will take ...
Marketing

Callahan & Associates Launches 2025 CreditUnions.com Innovation Series

Callahan & Associates has announced the launch of the 2025 CreditUnions.com Innovation Series, opening applications for vendors to showcase innovative ...
Making A Difference

SECU Kicks Off Statewide Beautification Initiative with Keep North Carolina Beautiful

State Employees’ Credit Union (SECU) and Keep North Carolina Beautiful (KNCB) recently teamed up for a statewide beautification initiative, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 06, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Chartway Promise Foundation Grants Dreams and Shares Smiles at the Chartway Norfolk Harbor Half Marathon Weekend

The 11th annual Chartway Norfolk Harbor Half Marathon Weekend drew thousands of runners to downtown Norfolk and highlighted the power ...
Making A Difference

SECU Foundation Awards $1 Million to TROSA for Expansion of Durham Campus

SECU Foundation continues its support for the non-profit TROSA (Triangle Residential Options for Substance Abusers, Inc.) with a $1 million ...
Operations & HR

USSFCU Celebrates an Award-Winning 2024: A Year of Workplace Excellence

Alexandria, VA, December 04, 2024 – The United States Senate Federal Credit Union (USSFCU) is closing out 2024 on a ...
Lending

LendKey Surpasses $7 Billion in Total Loan Originations, Expanding Network Lending Impact

LendKey Technologies, Inc., the pioneer of digital network lending, achieved a significant milestone, surpassing $7 billion in total loan originations ...
Strategic Partnerships

New Partnership Established Between Synergent and Superior IRA & HSA

Synergent® is pleased to announce a new vendor partnership has been formally established with Superior IRA & HSA. As a ...
Personnel Promotions

United Federal Credit Union Strengthens Small Business Loan Program with Highly Experienced SBA Lending Team

United Federal Credit Union is strengthening its Small Business Administration team with the addition of six highly experienced lending specialists, ...
Other

CUES Named Winner of 2024-2025 Amazon Web Services IMAGINE Grant for Nonprofits

CUES announced it has been selected as a winner of the 2024 Amazon Web Services (AWS) IMAGINE Grant.
Charity Events

Dillon Gabriel Teams Up with Unitus Community Credit Union on Giving Tuesday

In celebration of “Giving Tuesday,” Unitus Community Credit Union and quarterback Dillon Gabriel have made a $2,500 donation to Kidsports ...
Strategic Partnerships

CUNA Strategic Services Selects Eko as Their Preferred Digital Investment Provider

CUNA Strategic Services is pleased to announce their new alliance with Eko Investments. Eko enables credit unions to offer digital ...

ACUMA Welcomes Three New Board Members

The American Credit Union Mortgage Association (ACUMA) is pleased to welcome three new board members, increasing the current Board of Directors from six members to ...

eDOC Innovations and Advanced Fraud Solutions Partner to Bring Deposit Fraud Intelligence to Credit Union Check Imaging

eDOC and AFS partner to bring deposit fraud intelligence to eDOC’s credit union check processing clients, giving them the ability to screen deposits against real-time ...

Indiana Members Credit Union Celebrates Bottleworks Headquarters Grand Opening and 70th Anniversary

Indiana Members Credit Union celebrated the grand opening of its Bottleworks Corporate Headquarters with a ribbon cutting and community celebration, marking not only a new ...

Maine Credit Unions Expand Financial Education with New Curriculum Focused on Protecting Assets and Preventing Fraud

Fraud is on the rise and Maine Credit Unions are stepping up. “Protecting Your Assets,” the latest financial education curriculum developed by Maine Credit Unions, ...

LGE Community Credit Union honored with MemberXP Best of the Best Award

LGE Community Credit Union has been recognized as a recipient of the prestigious 2026 MemberXP Best of the Best Award, presented by CUSG through its ...

Illinois Credit Union League Announces New Young Professional Associate Director Position

The Illinois Credit Union League (ICUL) has created its first Young Professional Associate Director position on its Board of Directors to elevate emerging leaders and ...
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