The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Leading With Care When It Matters Most

For our team member Bettie, what was a routine request quickly became something more. One day, a member approached Bettie at the front line and asked to withdraw $2,000 from her savings. Although this was a routine transaction for the member, Bettie noticed she seemed unusually anxious. “I gently asked if anyone was pressuring her […]

Saving A Grieving Widow From A Scam

A couple weeks ago TDECU received this feedback from a member: “Madison and Brook have been performing exceptionally hard for me. I lost my husband and without Brook I would not have been able to bury him. Brook and Madison took care of my finances when I had a scam that almost took all my […]

Marine Hockey Team Builds Stronger Bonds On And Off The Ice

Navy Federal Credit Union

Ten years ago, Marine Tyler Bluder revived a hockey team for U.S. Marines, turning sticks and pucks into a way to keep the brotherhood alive. Today, the team brings veterans together from across the country not only to compete, but also to connect. Instead of hotels and restaurants, they share rental homes and home-cooked meals, […]

From Housing Crisis To Keys In Hand

Plus Credit Union

The “W” family has been part of our credit union for more than 22 years. What started as a connection through family has grown into a relationship built on trust, familiarity, and being there when it matters most. When their landlord unexpectedly sold their apartment, the family was given just 30 days to move. With […]

Vigilance Uncovers A Vishing Scheme

Navy Federal Credit Union

When Monae A., a member service representative at Navy Federal Credit Union, received a call requesting a $12,500 member-to-member transfer, everything initially seemed legitimate — the caller even provided the correct one-time passcode (OTP). Yet Monae sensed something was off.  As she asked additional questions, inconsistencies emerged. The caller stalled and provided details that didn’t match Navy Federal’s records. “The […]

Member Service Representative Prevents Fraud Loss Of $165,000

Navy Federal Credit Union

When Devina H., a member service representative mentor at Navy Federal Credit Union, received a call requesting a $2,100 Zelle transfer, her fraud instincts kicked in. The caller provided basic details but failed verification steps. Devina noticed another red flag: the caller seemed to impersonate someone with a deep voice. She declined the transaction and […]

Charity Events

Gulf Winds Invites the Community to Take Part in Food Drives Benefiting Local Pantry Partners

Good morning, I am sharing some exciting news. Gulf Winds Credit Union is hosting food drives across its field of ...
Making A Difference

SECU Foundation Supports North Carolina Museum of Art Foundation’s Artist Innovation Mentorship Program

SECU Foundation has announced a $300,000 grant to the North Carolina Museum of Art (NCMA) Foundation to help expand its ...
Making A Difference

UMassFive Donates Hundreds of Winter Coats and Clothing Items

UMassFive is proud to share that their members, staff, and community partners have donated hundreds of winter coats and clothing ...
Strategic Partnerships

Alogent Announces the Successful Deployment of Unify at FedChoice Federal Credit Union

Alogent proudly announces the successful deployment of Unify by FedChoice Federal Credit Union. Unify, a modern deposits automation platform, streamlines ...
Making A Difference

Unitus Community Credit Union Celebrates 2024 with $744,866 in Community Giving

Annual contributions, community impact grants, and holiday drive donations result in new record for annual giving
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Personnel Promotions

United Federal Credit Union Names Jessica Rodriquez as District Manager in Pennsylvania

United Federal Credit Union (United) is pleased to announce Jessica Rodriquez has been named District Manager in the Lehigh Valley.
Investments

Chartway Credit Union Expands Footprint with Grand Opening of East Beach Branch

Chartway Credit Union celebrated the grand opening of its new East Beach branch in Norfolk, Virginia today. Credit union members ...
Charity Events

BECU grants over $500,000 to 25 nonprofits at 11th annual People Helping People Awards program

BECU, Washington’s largest credit union, is granting $510,000 in total to 25 nonprofits as part of its People Helping People ...
Marketing

Eltropy’s EMERGE 2025 Conference To Bring Credit Unions and Community Banks Together in San Francisco

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its annual EMERGE 2025 conference will take ...
Marketing

Callahan & Associates Launches 2025 CreditUnions.com Innovation Series

Callahan & Associates has announced the launch of the 2025 CreditUnions.com Innovation Series, opening applications for vendors to showcase innovative ...
Making A Difference

SECU Kicks Off Statewide Beautification Initiative with Keep North Carolina Beautiful

State Employees’ Credit Union (SECU) and Keep North Carolina Beautiful (KNCB) recently teamed up for a statewide beautification initiative, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 06, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Chartway Promise Foundation Grants Dreams and Shares Smiles at the Chartway Norfolk Harbor Half Marathon Weekend

The 11th annual Chartway Norfolk Harbor Half Marathon Weekend drew thousands of runners to downtown Norfolk and highlighted the power ...
Making A Difference

SECU Foundation Awards $1 Million to TROSA for Expansion of Durham Campus

SECU Foundation continues its support for the non-profit TROSA (Triangle Residential Options for Substance Abusers, Inc.) with a $1 million ...
Operations & HR

USSFCU Celebrates an Award-Winning 2024: A Year of Workplace Excellence

Alexandria, VA, December 04, 2024 – The United States Senate Federal Credit Union (USSFCU) is closing out 2024 on a ...
Lending

LendKey Surpasses $7 Billion in Total Loan Originations, Expanding Network Lending Impact

LendKey Technologies, Inc., the pioneer of digital network lending, achieved a significant milestone, surpassing $7 billion in total loan originations ...
Strategic Partnerships

New Partnership Established Between Synergent and Superior IRA & HSA

Synergent® is pleased to announce a new vendor partnership has been formally established with Superior IRA & HSA. As a ...
Personnel Promotions

United Federal Credit Union Strengthens Small Business Loan Program with Highly Experienced SBA Lending Team

United Federal Credit Union is strengthening its Small Business Administration team with the addition of six highly experienced lending specialists, ...
Other

CUES Named Winner of 2024-2025 Amazon Web Services IMAGINE Grant for Nonprofits

CUES announced it has been selected as a winner of the 2024 Amazon Web Services (AWS) IMAGINE Grant.
Charity Events

Dillon Gabriel Teams Up with Unitus Community Credit Union on Giving Tuesday

In celebration of “Giving Tuesday,” Unitus Community Credit Union and quarterback Dillon Gabriel have made a $2,500 donation to Kidsports ...
Strategic Partnerships

CUNA Strategic Services Selects Eko as Their Preferred Digital Investment Provider

CUNA Strategic Services is pleased to announce their new alliance with Eko Investments. Eko enables credit unions to offer digital ...
Personnel Promotions

Stephanie Stout Promoted; Will Further Shape the Member Experience at Greater Texas|Aggieland Credit Union

Greater Texas|Aggieland Credit Union has named Stephanie Stout to the newly created position of Senior Vice President of Member Experience.
Making A Difference

BCU EXPANDS EFFORTS TO SUPPORT EMPLOYEES, MEMBERS AFFECTED BY HURRICANES HELENE, MILTON

As the southern US braced for the impact of Hurricane Helene, with Hurricane Milton fast following, BCU swiftly activated its ...
Technology

Park City Credit Union Turns Digital Tools into Member Service Magic

Eltropy, the leading conversations platform for community financial institutions (CFIs), today announced that Park City Credit Union has successfully implemented ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 29, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Redwood Credit Union Community Fund Provides $41,000 in Support for Lake County Fire Victims

The Redwood Credit Union Community Fund (RCUCF) recently disbursed $41,000 to those who lost their primary residence in the Boyles ...
Making A Difference

CREDIT UNIONS KIDS AT HEART® Prepares for the 2025 Boston Marathon

Burlington, Massachusetts, November 25, 2024: For the 26th consecutive year, dozens of credit unions from throughout the Northeast will collaborate ...
Industry Analysis & Trends

Navatros Executive Shares Practical Roadmap for Credit Union AI Adoption

As credit unions navigate artificial intelligence adoption, Navatros Senior Business Solutions Manager Jose Ortiz provides a measured approach to implementation. ...
Charity Events

Gulf Winds Invites the Community to Take Part in Food Drives Benefiting Local Pantry Partners

Good morning, I am sharing some exciting news. Gulf Winds Credit Union is hosting food drives across its field of ...
Making A Difference

SECU Foundation Supports North Carolina Museum of Art Foundation’s Artist Innovation Mentorship Program

SECU Foundation has announced a $300,000 grant to the North Carolina Museum of Art (NCMA) Foundation to help expand its ...
Making A Difference

UMassFive Donates Hundreds of Winter Coats and Clothing Items

UMassFive is proud to share that their members, staff, and community partners have donated hundreds of winter coats and clothing ...
Strategic Partnerships

Alogent Announces the Successful Deployment of Unify at FedChoice Federal Credit Union

Alogent proudly announces the successful deployment of Unify by FedChoice Federal Credit Union. Unify, a modern deposits automation platform, streamlines ...
Making A Difference

Unitus Community Credit Union Celebrates 2024 with $744,866 in Community Giving

Annual contributions, community impact grants, and holiday drive donations result in new record for annual giving
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Strategic Partnerships

Coastal and Truliant Credit Unions Partner to Launch Credit Union Auto Marketplace

Coastal Credit Union and Truliant Federal Credit Union have partnered with TrueBuy Automotive to create Credit Union Auto Marketplace, a ...
Personnel Promotions

United Federal Credit Union Names Jessica Rodriquez as District Manager in Pennsylvania

United Federal Credit Union (United) is pleased to announce Jessica Rodriquez has been named District Manager in the Lehigh Valley.
Investments

Chartway Credit Union Expands Footprint with Grand Opening of East Beach Branch

Chartway Credit Union celebrated the grand opening of its new East Beach branch in Norfolk, Virginia today. Credit union members ...
Charity Events

BECU grants over $500,000 to 25 nonprofits at 11th annual People Helping People Awards program

BECU, Washington’s largest credit union, is granting $510,000 in total to 25 nonprofits as part of its People Helping People ...
Marketing

Eltropy’s EMERGE 2025 Conference To Bring Credit Unions and Community Banks Together in San Francisco

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced its annual EMERGE 2025 conference will take ...
Marketing

Callahan & Associates Launches 2025 CreditUnions.com Innovation Series

Callahan & Associates has announced the launch of the 2025 CreditUnions.com Innovation Series, opening applications for vendors to showcase innovative ...
Making A Difference

SECU Kicks Off Statewide Beautification Initiative with Keep North Carolina Beautiful

State Employees’ Credit Union (SECU) and Keep North Carolina Beautiful (KNCB) recently teamed up for a statewide beautification initiative, which ...
Industry Analysis & Trends

Baker Market Update – Week in Review: December 06, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Chartway Promise Foundation Grants Dreams and Shares Smiles at the Chartway Norfolk Harbor Half Marathon Weekend

The 11th annual Chartway Norfolk Harbor Half Marathon Weekend drew thousands of runners to downtown Norfolk and highlighted the power ...
Making A Difference

SECU Foundation Awards $1 Million to TROSA for Expansion of Durham Campus

SECU Foundation continues its support for the non-profit TROSA (Triangle Residential Options for Substance Abusers, Inc.) with a $1 million ...
Operations & HR

USSFCU Celebrates an Award-Winning 2024: A Year of Workplace Excellence

Alexandria, VA, December 04, 2024 – The United States Senate Federal Credit Union (USSFCU) is closing out 2024 on a ...
Lending

LendKey Surpasses $7 Billion in Total Loan Originations, Expanding Network Lending Impact

LendKey Technologies, Inc., the pioneer of digital network lending, achieved a significant milestone, surpassing $7 billion in total loan originations ...
Strategic Partnerships

New Partnership Established Between Synergent and Superior IRA & HSA

Synergent® is pleased to announce a new vendor partnership has been formally established with Superior IRA & HSA. As a ...
Personnel Promotions

United Federal Credit Union Strengthens Small Business Loan Program with Highly Experienced SBA Lending Team

United Federal Credit Union is strengthening its Small Business Administration team with the addition of six highly experienced lending specialists, ...
Other

CUES Named Winner of 2024-2025 Amazon Web Services IMAGINE Grant for Nonprofits

CUES announced it has been selected as a winner of the 2024 Amazon Web Services (AWS) IMAGINE Grant.
Charity Events

Dillon Gabriel Teams Up with Unitus Community Credit Union on Giving Tuesday

In celebration of “Giving Tuesday,” Unitus Community Credit Union and quarterback Dillon Gabriel have made a $2,500 donation to Kidsports ...
Strategic Partnerships

CUNA Strategic Services Selects Eko as Their Preferred Digital Investment Provider

CUNA Strategic Services is pleased to announce their new alliance with Eko Investments. Eko enables credit unions to offer digital ...
Personnel Promotions

Stephanie Stout Promoted; Will Further Shape the Member Experience at Greater Texas|Aggieland Credit Union

Greater Texas|Aggieland Credit Union has named Stephanie Stout to the newly created position of Senior Vice President of Member Experience.
Making A Difference

BCU EXPANDS EFFORTS TO SUPPORT EMPLOYEES, MEMBERS AFFECTED BY HURRICANES HELENE, MILTON

As the southern US braced for the impact of Hurricane Helene, with Hurricane Milton fast following, BCU swiftly activated its ...
Technology

Park City Credit Union Turns Digital Tools into Member Service Magic

Eltropy, the leading conversations platform for community financial institutions (CFIs), today announced that Park City Credit Union has successfully implemented ...
Industry Analysis & Trends

Baker Market Update – Week in Review: November 29, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

Redwood Credit Union Community Fund Provides $41,000 in Support for Lake County Fire Victims

The Redwood Credit Union Community Fund (RCUCF) recently disbursed $41,000 to those who lost their primary residence in the Boyles ...
Making A Difference

CREDIT UNIONS KIDS AT HEART® Prepares for the 2025 Boston Marathon

Burlington, Massachusetts, November 25, 2024: For the 26th consecutive year, dozens of credit unions from throughout the Northeast will collaborate ...
Industry Analysis & Trends

Navatros Executive Shares Practical Roadmap for Credit Union AI Adoption

As credit unions navigate artificial intelligence adoption, Navatros Senior Business Solutions Manager Jose Ortiz provides a measured approach to implementation. ...

Alogent’s FASTdocs Earns Finalist Spot in CreditUnions.com’s 2026 Innovation Series for Employee Enablement

Alogent today announced that its FASTdocs platform has been named a finalist in CreditUnions.com’s Innovation Series in the Employee Enablement for Better Member Experience category. ...

Vizo Financial Named 2026 Gallup Exceptional Workplace Award Winner for Fourth Consecutive Year

For the fourth year in a row, Vizo Financial Corporate Credit Union has earned the 2026 Gallup Exceptional Workplace Award (GEWA) for employee engagement.

EECU Sponsors Clovis Unified’s Latino Student Success Conference

FRESNO, Calif. (March 10, 2026) – Educational Employees Credit Union (EECU) proudly sponsored the 13th Annual Latino Student Success Conference hosted by Clovis Unified School ...

Suntell launches AI-powered SpreadIQ™ to accelerate tax return analysis and underwriting workflows

Suntell announced the release of SpreadIQ, an AI-powered capability within the Square 1 Credit Suite designed to automate tax return analysis, reduce manual data entry, ...

ORIGENCE ANNOUNCES DAYMOND JOHN AS KEYNOTE SPEAKER FOR LENDING TECH LIVE ’26 CONFERENCE

Origence, a leading provider of lending technology solutions, announced acclaimed entrepreneur, branding expert, and “Shark Tank” star Daymond John will be a keynote speaker at ...

ELGA Credit Union Completes Acquisition of Marine Bank

GRAND BLANC, Mich. & VERO BEACH, Fla.-ELGA Credit Union has announced that it has completed its acquisition of Marine Bancorp of Florida, Inc. (OTCMKTS: MBOF), ...
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