The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Entrepreneurship And Enchiladas

Rosa and Aurelio T. have the highest standards when it comes to cooking up delicious Mexican food. Since opening Mi Madre’s Restaurant in East Austin in 1990, the couple has insisted on using only the best ingredients to produce excellent meals for generations of Austinites. “Mr. T and Mama T,” as they are known to […]

Cowboy Pools Helps Everybody Cool Off

When quarantine halted their plans for a big wedding in April 2020, Aaron W. and Amanda S. repurposed their wedding fund to launch a new business. That summer, they started Cowboy Pools, of which they are now co-founders and operators. The company sells and installs chic, low-cost backyard pools designed with galvanized water tanks made […]

Guiding The Next Generation Of Learners And Savers

For Jeffrey, a visit to GreenState Credit Union was more than just a transaction — it was a teaching moment. He came in with his 17-year-old daughter to open her first certificate of deposit, an experience meant to help her learn about money management and saving for college. The GreenState team member who assisted them […]

Patience And Care Support A Son’s Next Step

When Kyle applied for a loan to help his son purchase a vehicle, he hoped for a quick and supportive experience, and that’s exactly what he found with Cynthia at GreenState Credit Union. Kyle began the loan application online on a Saturday through the Ankeny branch, wanting to get pre-approved while his son searched for […]

A Connection That Came Full Circle

When GreenState Credit Union launched its new auto recapture list in early 2024, Leen immediately saw it as more than a data initiative — it was a chance to deepen relationships. Blake was one of the first members she assisted from that list, and during the next three months, Leen helped Blake and his family […]

Hope Delivered Just In Time

Central Willamette Credit Union

We had a newly married couple join the credit union in 2022. During the account opening, we found out that the couple was unexpectedly pregnant and the husband had lost his job, got a new, lower paying job and as such they were forced to move. As the husband had an ITIN, his traditional credit […]

Marketing

Tower Federal Credit Union’s Brand Refresh Wins Four Awards from the Marketing Association of Credit Unions (MAC), Brings Award Count for Rebrand Campaign to Seven

Tower Federal Credit Union proudly announced today wins in four award categories from the Marketing Association of Credit Unions (MAC) ...
Other

SHANECE ROBINSON NAMED 2024 CUES EMERGE WINNER

Shanece Robinson, Team Lead, Learning & Development, Sharonview Federal Credit Union, Fort Mill, SC, has been named the 2024 CUES ...
New Product Releases

Sharetec Introduces Reimagined & Enhanced Mobile Banking Experience: Sharetec On-the-Go Mobile

At the Fall 2024 Sharetec Users Conference in Frisco, Texas, Sharetec revealed its reimagined and enhanced mobile banking platform, Sharetec ...
Other

CUSO’s CU-Save Program Delivers Major Cost Savings for Credit Unions

InterLutions, a leading Credit Union Service Organization (CUSO), has once again delivered impressive savings for credit unions through its CU-Save ...
Making A Difference

UMassFive Hosting Winter Coat and Cold-Weather Clothing Drive

UMassFive is running a winter coat and cold-weather clothing drive in its Hadley, Northampton, UMass Amherst, Springfield, and Worcester branches ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Carson City

United Federal Credit Union (United) is pleased to announce the promotion of Nathan Fogelsong to Mortgage Advisor in Carson City. ...
Strategic Partnerships

Sharetec Expands Partnership with Larky to Provide nudge® Push Notification Platform to All Clients

Sharetec, a leading provider of innovative core processing software and digital solutions, is excited to announce the expansion of its ...
Lending

ACUMA Announces the 2026 ACUMA Make Your Mark Annual Conference Dates & Location

ACUMA has announced its 2026 ACUMA Make Your Mark Annual Conference, set for September 20-23 in Las Vegas at the ...
Making A Difference

Join Us for International Credit Union Day: “One World Through Cooperative Finance” at Advia Credit Union

On October 17, 2024, credit union members around the world will celebrate International Credit Union Day®, an annual event commemorating ...
Making A Difference

United Federal Credit Union Pledges $85,000 for Hurricane Helene Relief Efforts in Western North Carolina

Following the devastation in western North Carolina after Hurricane Helene, United Federal Credit Union (United) has pledged $85,000 to three ...
Other

CUES CELEBRATES EXCELLENCE: ANNOUNCING 2024 AWARD WINNERS AND HALL OF FAME INDUCTEE

MADISON, WI – October 8, 2024 – CUES is proud to unveil this year’s roster of CUES Award winners, celebrating ...
Lending

Truliant #1 in SBA Origination Loans Among All Credit Unions

According to the Small Business Administration (SBA) Lender Report, Truliant Federal Credit Union is now the #1 originator in the ...
Making A Difference

Chartway and Chartway Promise Foundation Bring Hope to Seven Promise Heroes During Childhood Cancer Awareness Month

Chartway Credit Union and its charitable arm, the Chartway Promise Foundation, wrapped up a month of foundation-hosted fundraisers and credit ...
Personnel Promotions

FOR IMMEDIATE RELEASE LOYALTY CREDIT UNION NAMES PARK BROOME AS NEW PRESIDENT AND CEO

PENSACOLA, FLORIDA, – The Board of Directors of LOYALTY Credit Union proudly announces the appointment of Park Broome as its ...
Strategic Partnerships

Synergent and Partner Credit Unions Honored with Five MAC Award Wins

Synergent has received five Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns. These efforts were developed in ...
Making A Difference

Day Air Hosts Record-Breaking College Prep Night

Day Air Credit Union is proud to announce the success of its largest College Prep Night yet, held recently for ...
Making A Difference

SECU Foundation Donates $3.75 Million in Disaster Relief to Aid Western North Carolina Communities

In response to the catastrophic flooding, landslides, and widespread destruction in Western North Carolina from Hurricane Helene, the SECU Foundation ...
Strategic Partnerships

Alogent and DXC Technology Announce Strategic Collaboration to Enhance Deposit Automation and Back-Office Processing

Alogent, a global software innovator in the banking and financial services market, and DXC Technology (NYSE: DXC), a leading Fortune ...
Industry Analysis & Trends

BCU NAMED ONE OF 10 MOST RESPECTED CREDIT UNIONS IN ILLINOIS FOR 2024 BY CARDRATES

BCU is proud to announce that it has been recognized as one of the 10 Most Respected Credit Unions in ...
Marketing

SchoolsFirst Federal Credit Union Ranks Among ‘Best Credit Unions’ in Style Magazine Readers’ Choice Awards

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, has been recognized as one of ...
Charity Events

Truliant Foundation Contributes More Than $50,000 to Hurricane Helene Relief Efforts

Truliant Federal Credit Union and the Truliant Foundation today announced several relief efforts following Hurricane Helene’s devastation.
Personnel Promotions

Amanda Yates Tapped as AVP Payment Growth & Product Management at Greater Texas Credit Union

Greater Texas Credit Union is further strengthening its payments team to capitalize on the growing dominance of payments as the ...
Other

GTE Financial Celebrates the Return of Blue Star Insurance LLC. to Town N’ Country, Expanding Comprehensive Insurance Solutions in Tampa Bay

GTE Financial, one of Tampa Bay’s leading financial institutions, is proud to celebrate the reopening of Blue Star Insurance LLC. ...
Charity Events

Riverfront Federal Credit Union Launches Eighth Annual Awareness Makes Cents Campaign

Wyomissing, PA (October 2, 2024) – On October 1st, Riverfront Federal Credit Union (Riverfront) in Wyomissing, Pa., launched its eighth ...
Making A Difference

ACUMA Selects The Bollinger Foundation as Charitable Partner

ACUMA has selected The Bollinger Foundation as its Charitable Partner, announced by ACUMA President Peter Benjamin during the 2024 Annual ...
Other

Previewing the NASCUS State System Summit in Colorado Springs

The National Association of State Credit Union Supervisors (NASCUS) will convene its 59th annual meeting, the State System Summit (S3), ...
Technology

MICHIGAN STATE UNIVERSITY FEDERAL CREDIT UNION LEVERAGES ORIGENCE’S PLATFORMS TO STREAMLINE PROCESSES AND SUPPORT GROWTH INITIATIVES

Michigan State University Federal Credit Union (MSUFCU) partners with Origence, the leading lending technology solutions provider for credit unions, to ...
Operations & HR

ACUMA Welcomes New Board Member; Slate of Officers Approved

The American Credit Union Mortgage Association (ACUMA) has added Brandon Webb, Senior VP of Mortgage Lending at Arkansas Federal Credit ...
Operations & HR

Advia Credit Union Grows Stronger in Illinois with Completed Purchase of NorthSide Community Bank

Advia Credit Union is pleased to announce that its merger with NorthSide Community Bank, headquartered in Gurnee, Illinois, is now ...
Marketing

GTE Financial Triumphs with Bronze Marketing Association of Credit Unions Award for Culture/Internal Branding for Compliance Week

GTE Financial, a leading credit union in Tampa Bay, was honored this month with the prestigious Bronze Marketing Association of ...
Marketing

Tower Federal Credit Union’s Brand Refresh Wins Four Awards from the Marketing Association of Credit Unions (MAC), Brings Award Count for Rebrand Campaign to Seven

Tower Federal Credit Union proudly announced today wins in four award categories from the Marketing Association of Credit Unions (MAC) ...
Other

SHANECE ROBINSON NAMED 2024 CUES EMERGE WINNER

Shanece Robinson, Team Lead, Learning & Development, Sharonview Federal Credit Union, Fort Mill, SC, has been named the 2024 CUES ...
New Product Releases

Sharetec Introduces Reimagined & Enhanced Mobile Banking Experience: Sharetec On-the-Go Mobile

At the Fall 2024 Sharetec Users Conference in Frisco, Texas, Sharetec revealed its reimagined and enhanced mobile banking platform, Sharetec ...
Other

CUSO’s CU-Save Program Delivers Major Cost Savings for Credit Unions

InterLutions, a leading Credit Union Service Organization (CUSO), has once again delivered impressive savings for credit unions through its CU-Save ...
Making A Difference

UMassFive Hosting Winter Coat and Cold-Weather Clothing Drive

UMassFive is running a winter coat and cold-weather clothing drive in its Hadley, Northampton, UMass Amherst, Springfield, and Worcester branches ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Carson City

United Federal Credit Union (United) is pleased to announce the promotion of Nathan Fogelsong to Mortgage Advisor in Carson City. ...
Strategic Partnerships

Sharetec Expands Partnership with Larky to Provide nudge® Push Notification Platform to All Clients

Sharetec, a leading provider of innovative core processing software and digital solutions, is excited to announce the expansion of its ...
Lending

ACUMA Announces the 2026 ACUMA Make Your Mark Annual Conference Dates & Location

ACUMA has announced its 2026 ACUMA Make Your Mark Annual Conference, set for September 20-23 in Las Vegas at the ...
Making A Difference

Join Us for International Credit Union Day: “One World Through Cooperative Finance” at Advia Credit Union

On October 17, 2024, credit union members around the world will celebrate International Credit Union Day®, an annual event commemorating ...
Making A Difference

United Federal Credit Union Pledges $85,000 for Hurricane Helene Relief Efforts in Western North Carolina

Following the devastation in western North Carolina after Hurricane Helene, United Federal Credit Union (United) has pledged $85,000 to three ...
Other

CUES CELEBRATES EXCELLENCE: ANNOUNCING 2024 AWARD WINNERS AND HALL OF FAME INDUCTEE

MADISON, WI – October 8, 2024 – CUES is proud to unveil this year’s roster of CUES Award winners, celebrating ...
Lending

Truliant #1 in SBA Origination Loans Among All Credit Unions

According to the Small Business Administration (SBA) Lender Report, Truliant Federal Credit Union is now the #1 originator in the ...
Making A Difference

Chartway and Chartway Promise Foundation Bring Hope to Seven Promise Heroes During Childhood Cancer Awareness Month

Chartway Credit Union and its charitable arm, the Chartway Promise Foundation, wrapped up a month of foundation-hosted fundraisers and credit ...
Personnel Promotions

FOR IMMEDIATE RELEASE LOYALTY CREDIT UNION NAMES PARK BROOME AS NEW PRESIDENT AND CEO

PENSACOLA, FLORIDA, – The Board of Directors of LOYALTY Credit Union proudly announces the appointment of Park Broome as its ...
Strategic Partnerships

Synergent and Partner Credit Unions Honored with Five MAC Award Wins

Synergent has received five Marketing Association of Credit Unions (MAC) Awards for creative marketing campaigns. These efforts were developed in ...
Making A Difference

Day Air Hosts Record-Breaking College Prep Night

Day Air Credit Union is proud to announce the success of its largest College Prep Night yet, held recently for ...
Making A Difference

SECU Foundation Donates $3.75 Million in Disaster Relief to Aid Western North Carolina Communities

In response to the catastrophic flooding, landslides, and widespread destruction in Western North Carolina from Hurricane Helene, the SECU Foundation ...
Strategic Partnerships

Alogent and DXC Technology Announce Strategic Collaboration to Enhance Deposit Automation and Back-Office Processing

Alogent, a global software innovator in the banking and financial services market, and DXC Technology (NYSE: DXC), a leading Fortune ...
Industry Analysis & Trends

BCU NAMED ONE OF 10 MOST RESPECTED CREDIT UNIONS IN ILLINOIS FOR 2024 BY CARDRATES

BCU is proud to announce that it has been recognized as one of the 10 Most Respected Credit Unions in ...
Marketing

SchoolsFirst Federal Credit Union Ranks Among ‘Best Credit Unions’ in Style Magazine Readers’ Choice Awards

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, has been recognized as one of ...
Charity Events

Truliant Foundation Contributes More Than $50,000 to Hurricane Helene Relief Efforts

Truliant Federal Credit Union and the Truliant Foundation today announced several relief efforts following Hurricane Helene’s devastation.
Personnel Promotions

Amanda Yates Tapped as AVP Payment Growth & Product Management at Greater Texas Credit Union

Greater Texas Credit Union is further strengthening its payments team to capitalize on the growing dominance of payments as the ...
Other

GTE Financial Celebrates the Return of Blue Star Insurance LLC. to Town N’ Country, Expanding Comprehensive Insurance Solutions in Tampa Bay

GTE Financial, one of Tampa Bay’s leading financial institutions, is proud to celebrate the reopening of Blue Star Insurance LLC. ...
Charity Events

Riverfront Federal Credit Union Launches Eighth Annual Awareness Makes Cents Campaign

Wyomissing, PA (October 2, 2024) – On October 1st, Riverfront Federal Credit Union (Riverfront) in Wyomissing, Pa., launched its eighth ...
Making A Difference

ACUMA Selects The Bollinger Foundation as Charitable Partner

ACUMA has selected The Bollinger Foundation as its Charitable Partner, announced by ACUMA President Peter Benjamin during the 2024 Annual ...
Other

Previewing the NASCUS State System Summit in Colorado Springs

The National Association of State Credit Union Supervisors (NASCUS) will convene its 59th annual meeting, the State System Summit (S3), ...
Technology

MICHIGAN STATE UNIVERSITY FEDERAL CREDIT UNION LEVERAGES ORIGENCE’S PLATFORMS TO STREAMLINE PROCESSES AND SUPPORT GROWTH INITIATIVES

Michigan State University Federal Credit Union (MSUFCU) partners with Origence, the leading lending technology solutions provider for credit unions, to ...
Operations & HR

ACUMA Welcomes New Board Member; Slate of Officers Approved

The American Credit Union Mortgage Association (ACUMA) has added Brandon Webb, Senior VP of Mortgage Lending at Arkansas Federal Credit ...
Operations & HR

Advia Credit Union Grows Stronger in Illinois with Completed Purchase of NorthSide Community Bank

Advia Credit Union is pleased to announce that its merger with NorthSide Community Bank, headquartered in Gurnee, Illinois, is now ...
Marketing

GTE Financial Triumphs with Bronze Marketing Association of Credit Unions Award for Culture/Internal Branding for Compliance Week

GTE Financial, a leading credit union in Tampa Bay, was honored this month with the prestigious Bronze Marketing Association of ...

2025 in Review: Corelation Delivers Record-Breaking Results, Reinforcing Market Leadership with 38 New Client Signings

Corelation, Inc. closed out another exceptional year marked by continued growth, strong client momentum, and an unwavering commitment to the credit union movement. In 2025 ...

Corporate Central Welcomes Nikkita Martino as Relationship Development Manager

Corporate Central is pleased to announce the addition of Nikkita Martino as Relationship Development Manager, strengthening the organization’s business development efforts and expanding its reach ...

Corporate One Federal Credit Union Returns $13.6 Million to Members in 2025

Corporate One Federal Credit Union, a trusted investment, funding, and payment solutions partner serving America’s credit unions, announced it concluded the year by returning $13.6 ...

Baker Market Update – Week in Review: January 9, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

Altamaha Federal Credit Union Enters New Technology Partnership with Synergent

WESTBROOK, ME (January 9, 2026) – Synergent® is excited to announce Altamaha Federal Credit Union has signed new seven-year agreements for hosted Jack Henry™ Symitar® ...

DUGOOD CREDIT UNION SPOTLIGHTS EMPLOYEE PROMOTIONS

Beaumont, Texas – January 7, 2026 – DuGood Credit Union is proud to celebrate its employees who are stepping into new roles through promotions!
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