The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

A Business Member’s Journey From Struggle To Strategy

Being a Business Development Officer, I have the pleasure and opportunity to develop impactful relationships, create strategic partnerships, and help provide access to solution-based products and services to our business members and community. I reach out to new business members via a thank you email to ensure they have a resource for any immediate or […]

A Team That Said “Yes” — And Made It Happen.

When Luis and Marisol walked into our community homeownership workshop, they were carrying more than questions — they were carrying urgency. Their lease wasn’t being renewed, their move-out date was approaching fast, and they were expecting their first child any day. The mix of excitement and fear was unmistakable. After the workshop, our homeownership counselor […]

Warmth + Wisdom = Radical Positive Impact

Everwise Credit Union

A couple walked into one of our branches seeking a home equity loan. Their banker learned that to cover their bills and support four young children, one partner worked four jobs and the other worked two. And still they barely made ends meet. The couple hoped to consolidate debt and simplify things with a home […]

An EV Scam Detected And Defeated

While assisting a Patelco Credit Union member at the San Jose branch, Christina learned they were being contacted by PG&E about a rebate opportunity for a pre-owned electric vehicle. The offer immediately raised Christina’s curiosity, prompting her to take a closer look at the member’s transaction history and ask a few more questions. What she […]

Quick Thinking Foils A Costly Scam

A Patelco Credit Union member recently visited the Folsom branch requesting two large cash withdrawals: $5,000 from one account and $13,000 from another. He stated the funds were for home repairs. However, when asked for details like the company name, scope of work, and payment timeline, he couldn’t provide clear answers and became visibly upset. […]

A Better Line For Peace Of Mind

I was recently helping on the teller line when I had the opportunity to assist a Redwood Credit Union member, who was depositing a check that I thought looked a little suspicious. I asked additional questions to ensure it wasn’t fraudulent. In doing so, I discovered it was a loan proceeds check from Bank of […]

Other

NASCUS Welcomes New Board and Advisory Council Members, Reflects on Positive Momentum at 2024 Annual Meeting

The National Association of State Credit Union Supervisors (NASCUS) announced the election and appointment of new officers and directors to ...
Industry Analysis & Trends

BCU PRESIDENT & CEO MIKE VALENTINE HONORED WITH 2025 HERB WEGNER MEMORIAL AWARD FOR OUTSTANDING INDIVIDUAL ACHIEVEMENT

BCU is proud to announce that President and CEO Mike Valentine has been honored with the 2025 Herb Wegner Memorial ...
Strategic Partnerships

Allegacy and Skyla Credit Unions Join United Members Title

Allegacy Federal Credit Union and Skyla Credit Union have joined United Members Title LLC., which offers affordable title insurance coverage ...
Making A Difference

Illinois Credit Union League Celebrates Record-Breaking CU Kind Day 2024

The Illinois Credit Union League (ICUL) is thrilled to announce another successful CU Kind Day®, its signature initiative dedicated to ...
Operations & HR

Webinar: Elevate Your Culture to Unlock High Performance with Team Engagement

Low employee engagement takes its toll on talent retention, productivity, workforce morale, customer service…and your bottom line. Join us Wednesday, ...
Marketing

Greater Texas|Aggieland Takes Home Three Awards from the Marketing Association of Credit Unions

The Marketing Association of Credit Unions (MAC) presented Greater Texas|Aggieland Credit Union with three awards at its annual conference in ...
Making A Difference

SECU Members Benefit from Suncoast Credit Union Mobile ATM During Storm Recovery

Florida-based Suncoast Credit Union generously provided State Employees’ Credit Union (SECU) with a mobile ATM to help support the financial ...
Personnel Promotions

BECU Promotes Bryan MacDonald to Chief Impact Officer

BECU, Washington’s largest credit union, today announced it has promoted Bryan MacDonald to executive vice president and chief impact officer, ...
Making A Difference

NASCUS Honors Cherie Freed with the Prestigious 2024 Pierre Jay Award at the 59th Annual State System Summit

The National Association of State Credit Union Supervisors (NASCUS) is thrilled to announce that Cherie Freed has been named the ...
Personnel Promotions

First U.S. Community Credit Union Selects Tyler Welch as Chief Financial Officer (CFO)

Sacramento, CA, October 16, 2024. First U.S. Community Credit Union is excited to announce Tyler Welch as Chief Financial Officer ...
Industry Analysis & Trends

Baker Market Update – Week in Review: October 18, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SchoolsFirst Federal Credit Union Celebrates International Credit Union Day

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, joined ...
Making A Difference

Making an Impact on International Credit Union Day, Elan donates $45,000 on behalf of credit union partners

(Minneapolis, MN) — To amplify the credit union movement and the value credit unions bring to their communities, Elan Credit ...
Strategic Partnerships

NorState Federal Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce NorState Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack ...
Other

Corporate Central’s Michael Baumann Earns Prestigious CCUIP Designation

Corporate Central is proud to announce that Michael Baumann, MBA, CCUIP, Investment Analyst, recently completed the Investment Certification School through ...
Strategic Partnerships

Alogent and CheckAlt Partner to Deliver Complete Receivables Solution for Financial Institutions

This collaboration extends Alogent’s offering by integrating CheckAlt’s comprehensive lockbox solution, which includes both traditional check processing and the innovative ...
Other

Illinois Credit Union League Celebrates Community Spirit & Excellence at 94th Annual Convention

Chicago, IL October 16, 2024 –The Illinois Credit Union League (ICUL) successfully concluded its annual convention, Stories that Soar, bringing ...
Making A Difference

Coastal Credit Union Foundation Grants Nearing $1 Million for 2024

The Coastal Credit Union Foundation has awarded $260,000 to 19 nonprofits in North Carolina during its Q4 2024 grant cycle, ...
Marketing

SchoolsFirst Federal Credit Union Opens New Branch Location on Cal Poly Pomona Campus

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Strategic Partnerships

Noble Credit Union Partners with Arkatechture to Enhance Data Analytics and Drive Member Engagement

Noble Credit Union has partnered with Arkatechture to transform their data strategy to enhance member services, streamline data processes, and ...
Technology

Eltropy Named Finalist for AI Innovation in 2024 Credit Union Times Luminaries Awards

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), has been named a finalist for the 2024 Credit ...
Making A Difference

Indiana Members Foundation Charity Golf Outing Benefitting Evansville Vanderburgh School Corporation Foundation Raises Over $30,000

Indiana Members Foundation, the charitable arm of Indiana Members Credit Union, hosted a charity golf outing to benefit Evansville Vanderburgh ...
Other

UMassFive Celebrates International Credit Union Day and 50,000-Member Milestone

UMassFive is excited to join credit unions worldwide in celebrating International Credit Union Day®, an annual event that commemorates the ...
Personnel Promotions

United Federal Credit Union Promotes Jacob Alexander to Senior Relationship Development Manager in Indiana

United Federal Credit Union (United) has promoted Jacob Alexander to Senior Relationship Development Manager in Indiana. Alexander is based at ...
Industry Analysis & Trends

Mastering Credit Dispute Management: Adapting to Modern Influences

Did you know there is a correlation between social media and credit disputes? Social media has become a staple in ...
Marketing

Texas State University Student Wins Cruise by Using Greater Texas|Aggieland Card

Texas State University student Michael Valdez has a great vacation to look forward to, as the winner of the Greater ...
Personnel Promotions

Truliant Names Troutman Chief Operating Officer

Truliant Federal Credit Union announced today that it has named industry veteran Michael Troutman to the role of Chief Operating ...
Making A Difference

Chartway Hosts Members and Community Partners at Sunset Branch to Celebrate its Sixth Juntos Avanzamos Designated Branch, First in Southern Utah

Chartway Credit Union hosted a fiesta today at its recently renovated Sunset Branch in St. George, Utah to celebrate its ...
Making A Difference

Unitus Community Credit Union Celebrates International Credit Union Day with World Foundation for Credit Unions

Early celebration features “Paella for Peace” event and recognition for community partners
Other

Unitus Community Credit Union Awarded the John Pembroke “Catalyst for Change” Award

Credit Union recognized by Credit Union Executives Society (CUES) for leading the way in advancing Diversity, Equity, and Inclusion (DEI) ...
Other

NASCUS Welcomes New Board and Advisory Council Members, Reflects on Positive Momentum at 2024 Annual Meeting

The National Association of State Credit Union Supervisors (NASCUS) announced the election and appointment of new officers and directors to ...
Industry Analysis & Trends

BCU PRESIDENT & CEO MIKE VALENTINE HONORED WITH 2025 HERB WEGNER MEMORIAL AWARD FOR OUTSTANDING INDIVIDUAL ACHIEVEMENT

BCU is proud to announce that President and CEO Mike Valentine has been honored with the 2025 Herb Wegner Memorial ...
Strategic Partnerships

Allegacy and Skyla Credit Unions Join United Members Title

Allegacy Federal Credit Union and Skyla Credit Union have joined United Members Title LLC., which offers affordable title insurance coverage ...
Making A Difference

Illinois Credit Union League Celebrates Record-Breaking CU Kind Day 2024

The Illinois Credit Union League (ICUL) is thrilled to announce another successful CU Kind Day®, its signature initiative dedicated to ...
Operations & HR

Webinar: Elevate Your Culture to Unlock High Performance with Team Engagement

Low employee engagement takes its toll on talent retention, productivity, workforce morale, customer service…and your bottom line. Join us Wednesday, ...
Marketing

Greater Texas|Aggieland Takes Home Three Awards from the Marketing Association of Credit Unions

The Marketing Association of Credit Unions (MAC) presented Greater Texas|Aggieland Credit Union with three awards at its annual conference in ...
Making A Difference

SECU Members Benefit from Suncoast Credit Union Mobile ATM During Storm Recovery

Florida-based Suncoast Credit Union generously provided State Employees’ Credit Union (SECU) with a mobile ATM to help support the financial ...
Personnel Promotions

BECU Promotes Bryan MacDonald to Chief Impact Officer

BECU, Washington’s largest credit union, today announced it has promoted Bryan MacDonald to executive vice president and chief impact officer, ...
Making A Difference

NASCUS Honors Cherie Freed with the Prestigious 2024 Pierre Jay Award at the 59th Annual State System Summit

The National Association of State Credit Union Supervisors (NASCUS) is thrilled to announce that Cherie Freed has been named the ...
Personnel Promotions

First U.S. Community Credit Union Selects Tyler Welch as Chief Financial Officer (CFO)

Sacramento, CA, October 16, 2024. First U.S. Community Credit Union is excited to announce Tyler Welch as Chief Financial Officer ...
Industry Analysis & Trends

Baker Market Update – Week in Review: October 18, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SchoolsFirst Federal Credit Union Celebrates International Credit Union Day

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, joined ...
Making A Difference

Making an Impact on International Credit Union Day, Elan donates $45,000 on behalf of credit union partners

(Minneapolis, MN) — To amplify the credit union movement and the value credit unions bring to their communities, Elan Credit ...
Strategic Partnerships

NorState Federal Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce NorState Federal Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack ...
Other

Corporate Central’s Michael Baumann Earns Prestigious CCUIP Designation

Corporate Central is proud to announce that Michael Baumann, MBA, CCUIP, Investment Analyst, recently completed the Investment Certification School through ...
Strategic Partnerships

Alogent and CheckAlt Partner to Deliver Complete Receivables Solution for Financial Institutions

This collaboration extends Alogent’s offering by integrating CheckAlt’s comprehensive lockbox solution, which includes both traditional check processing and the innovative ...
Other

Illinois Credit Union League Celebrates Community Spirit & Excellence at 94th Annual Convention

Chicago, IL October 16, 2024 –The Illinois Credit Union League (ICUL) successfully concluded its annual convention, Stories that Soar, bringing ...
Making A Difference

Coastal Credit Union Foundation Grants Nearing $1 Million for 2024

The Coastal Credit Union Foundation has awarded $260,000 to 19 nonprofits in North Carolina during its Q4 2024 grant cycle, ...
Marketing

SchoolsFirst Federal Credit Union Opens New Branch Location on Cal Poly Pomona Campus

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Strategic Partnerships

Noble Credit Union Partners with Arkatechture to Enhance Data Analytics and Drive Member Engagement

Noble Credit Union has partnered with Arkatechture to transform their data strategy to enhance member services, streamline data processes, and ...
Technology

Eltropy Named Finalist for AI Innovation in 2024 Credit Union Times Luminaries Awards

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), has been named a finalist for the 2024 Credit ...
Making A Difference

Indiana Members Foundation Charity Golf Outing Benefitting Evansville Vanderburgh School Corporation Foundation Raises Over $30,000

Indiana Members Foundation, the charitable arm of Indiana Members Credit Union, hosted a charity golf outing to benefit Evansville Vanderburgh ...
Other

UMassFive Celebrates International Credit Union Day and 50,000-Member Milestone

UMassFive is excited to join credit unions worldwide in celebrating International Credit Union Day®, an annual event that commemorates the ...
Personnel Promotions

United Federal Credit Union Promotes Jacob Alexander to Senior Relationship Development Manager in Indiana

United Federal Credit Union (United) has promoted Jacob Alexander to Senior Relationship Development Manager in Indiana. Alexander is based at ...
Industry Analysis & Trends

Mastering Credit Dispute Management: Adapting to Modern Influences

Did you know there is a correlation between social media and credit disputes? Social media has become a staple in ...
Marketing

Texas State University Student Wins Cruise by Using Greater Texas|Aggieland Card

Texas State University student Michael Valdez has a great vacation to look forward to, as the winner of the Greater ...
Personnel Promotions

Truliant Names Troutman Chief Operating Officer

Truliant Federal Credit Union announced today that it has named industry veteran Michael Troutman to the role of Chief Operating ...
Making A Difference

Chartway Hosts Members and Community Partners at Sunset Branch to Celebrate its Sixth Juntos Avanzamos Designated Branch, First in Southern Utah

Chartway Credit Union hosted a fiesta today at its recently renovated Sunset Branch in St. George, Utah to celebrate its ...
Making A Difference

Unitus Community Credit Union Celebrates International Credit Union Day with World Foundation for Credit Unions

Early celebration features “Paella for Peace” event and recognition for community partners
Other

Unitus Community Credit Union Awarded the John Pembroke “Catalyst for Change” Award

Credit Union recognized by Credit Union Executives Society (CUES) for leading the way in advancing Diversity, Equity, and Inclusion (DEI) ...

Coastal Credit Union’s Creighton Blackwell Inducted into African American Credit Union Hall of Fame

Coastal Credit Union’s Chief Community Impact and Public Affairs Officer Creighton Blackwell is among the African American Credit Union 2026 Hall of Fame inductees. The ...

Hanscom Federal Credit Union Selects Corelation’s KeyStone to Advance Its Members First Mission and Long-Term Innovation

Hanscom Federal Credit Union ($2.1 billion assets; 115,000+ members; Littleton, MA) selected the Corelation KeyStone core, marking an important milestone in the credit union’s long-term ...

Credit Union West Partners with Arkatechture to Advance Enterprise Data & Analytics Capabilities

Credit Union West has partnered with Arkatechture to strengthen their ability to transform data into timely, actionable insights that support strategic decision-making and member service.

Vizo Financial Launches DefaultSleuth to Help Credit Unions Shift from Reactive Collections to Proactive Risk Prevention

Vizo Financial Corporate Credit Union introduced DefaultSleuth, a behavioral-first risk intelligence platform designed to help credit unions manage default risk by detecting financial strain before ...

For Immediate Release – Natco Credit Union Appoints Tim Frame as President/CEO

Richmond, IN, March 2, 2026. Natco Credit Union announced the appointment of Tim Frame as its next President and Chief Executive Officer, marking an important ...

Final Weeks To Apply For LAFCU’s 2026 Write To Educate Essay Contest

LANSING, Mich. — Michigan high school seniors have until March 31 to submit entries for LAFCU’s 2026 Write to Educate Essay Contest, which will award ...
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