The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

A Young Father’s Road To Stability

Zeal Credit Union

A Zeal member since 2009 never had a loan over $1,000. After a charged-off credit card in 2019, he worked with our asset recovery team to repay his balance and regain full services. A few years later, he applied for an auto loan, but due to limited credit history, he only qualified with a co-signer […]

Setting Up Members For Financial Success

California Credit Union

When a couple reached out to us for help managing their unsecured debt, they were feeling overwhelmed. After the husband lost his job during COVID, the family relied on credit cards to cover everyday expenses. Before long, their cards were maxed out, interest rates were sky-high, and even though they made their payments, the balances […]

Moving Members Out Of A Debt Cycle

California Credit Union

A member reached out to us feeling overwhelmed by mounting credit card debt. With interest rates ranging from 17.99% to 27%, her minimum payments barely made a dent, keeping her trapped in a cycle of high-interest debt. After listening to her concerns and reviewing her situation, our team suggested a personal loan to consolidate her […]

Homeownership Education Sparks Generational Change

A member successfully used GLCU’s homebuyer education and counseling program to reach her goal of becoming a first-time homeowner. She wanted a two-flat unit for her and her daughters. She wanted control over her living comfort. GLCU worked with the member to set a budget, improve her credit, and change her behavior. She eventually was […]

A Twinkie Can Save A Life

A TDECU Member sent us this heartwarming letter: “I came to the bank to do my usual business on Thursday morning. Rocio was a wonderful person. It was my birthday and she gave me a Hostess Twinkie as a small gift. I am an insulin-dependent diabetic, and I was doing some charity work when my […]

Marine Hockey Team Builds Brotherhood

Navy Federal Credit Union

Marine Tyler Bluder revived a Marine Corps hockey team in 2016 to reconnect veterans through the sport they love. Now, the team — made up of Marines, Navy Corpsmen, and active-duty service members from across the globe — heads into the season with deeper bonds and stronger support, thanks in part to Navy Federal Credit […]

Charity Events

TowerCares Foundation Awards $150,000 in College Scholarships

Recent high school graduate Ashley Doyle will enter her freshman year at Virginia Commonwealth University this fall with an extra ...
Other

GTE Financial Garners Prestigious 2024 Aetna Workplace Well-being Platinum Award

GTE Financial is thrilled to announce its latest achievement—the prestigious Platinum Aetna Workplace Well-being Award. This recognition highlights the credit ...
Charity Events

Gulf Winds Champions Children’s Health with Sponsorship of 2024 Cat Country Cares for Kids Radiothon in Partnership with Ascension Sacred Heart Foundation

On Friday, August 16, Gulf Winds Credit Union sponsored Cat Country’s 2024 Radiothon in partnership with the Ascension Sacred Heart ...
Operations & HR

LGE Community Credit Union Named a 2024 AJC Top Workplace

LGE Community Credit Union is proud to announce that it has been recognized as a Top Workplace by The Atlanta ...
Charity Events

Gulf Winds Credit Union Donates to United Fund of Atmore and Brewton

The Gulf Winds Cares Foundation recently made gifts to United Fund Atmore in Atmore, Alabama, and United Fund Brewton in ...
Other

St. Cloud Financial Credit Union announces strategic investment into DaLand CUSO

St. Cloud Financial Credit Union (SCFCU) is excited to announce its strategic investment in DaLand CUSO. This investment, alongside minority ...
Strategic Partnerships

Peach State Credit Union and Pinnacle Credit Union Announce Merger

Members of Pinnacle Credit Union have voted in favor of merging with Peach State Federal Credit Union during a Special ...
Making A Difference

SchoolsFirst Federal Credit Union Sponsors Joan Nelson Award Scholarship in San Diego County

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, has partnered with the San Diego ...
Technology

Alogent Named Finalist for TAG Fintech ADVANCE Awards, Highlighting Innovation in Enterprise Deposits Automation

Alogent proudly announces that its Unify platform was named a finalist for the TAG Fintech ADVANCE Awards. Unify, a deposits ...
Marketing

Eltropy Climbs to No. 438 on Inc. 5000 Fastest-Growing Companies List for 2024

Eltropy has secured the rank of No. 438 on the Inc. 5000 for 2024, marking a significant climb from its ...
Strategic Partnerships

American Heritage Credit Union Receives 2024 Tekkie Award for Application of Data and Innovation

American Heritage Credit Union (“American Heritage”) has received a 2024 Tekkie Award for Innovation from Finopotamus, recognizing its use of ...
Making A Difference

Inspiration and Dedication: GTE Financial Awards $81,000 In Scholarships To 27 Aspiring Students and $1,039,000 Since 2012

In an enduring commitment to the development of future students, GTE Financial is proud to announce the awarding of $81,000 ...
Making A Difference

LGE Foundation donates $20,000 to nonprofits in northwest Georgia

The LGE Community Outreach Foundation recently presented a total of $20,000 to four nonprofit organizations in northwest Georgia as part ...
Other

CUES and Currency Marketing Announce Finalists for Prestigious Emerging Leader Title

CUES and partner Currency Marketing are pleased to announce the Five Finalists selected to compete for the title of 2024 ...
Industry Analysis & Trends

VISA OLYMPIC GAMES PARIS 2024 SWEEPSTAKES FOR BCU – GOLD, SILVER, BRONZE WINNERS ANNOUNCED

Thanks to Visa, BCU is delighted to announce the winners of the Visa Olympic Games Paris 2024 sweepstakes for BCU. ...
Industry Analysis & Trends

Small But Mighty: Webinar to Offer Insight into Turning Challenges of Small Credit Unions into Advantages

Support EXP will host a webinar on Wednesday, August 28th, at 2:00 pm (Eastern) exploring what credit unions with limited ...
Making A Difference

$350,000 Grant from SECU Foundation Helps Expand Access to Healthcare Services in Mecklenburg County

A $350,000 grant from SECU Foundation will help Care Ring significantly expand its comprehensive healthcare services for low-income and uninsured ...
Strategic Partnerships

North Bay CU Chooses Sharetec for Its Innovation & Open API

Sharetec, a leading provider of cutting-edge credit union technology solutions, announced its new partnership with North Bay Credit Union (CU), ...
Other

Day Air Named Best Lending Institution in Dayton

Day Air Credit Union is proud to announce that it has been named the Best Lending Institution in Dayton in ...
Operations & HR

United States Senate Federal Credit Union Appoints Ricardo Pineres as Chief Risk Officer

The United States Senate Federal Credit Union (USSFCU) is pleased to announce the appointment of Ricardo Pineres as the new ...
Making A Difference

Root Out Hunger- Playing What You Want, So Kids Can Eat What They Need 2024

Sound Credit Union (Sound) teamed up with 96.5 Jack-FM to combat child hunger in Washington state, donating over $52,000 to Food Lifeline.
Making A Difference

Teachers Federal Credit Union Donates $340,000 To Cohen Children’s Medical Center

Teachers Federal Credit Union, one of the largest credit unions in the United States with $9.8 billion assets and more than 460,000 members, proudly announced ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 9, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Eltropy’s AI Heads to Shark Tank at LSCU VISION Conference

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), is proud to announce that Saahil Kamath, Head of ...
Making A Difference

Sound Credit Union Raises $16,000 for Financial Beginnings in Annual Charity Auction

Sound Credit Union (Sound) is proud to announce the results of its annual charity auction benefiting Financial Beginnings, – a nonprofit dedicated to strengthening communities ...
Personnel Promotions

Valley First Credit Union Appoints Mary Roberts as New Chief Financial Officer

Valley First Credit Union, a leading member-owned, not-for-profit financial cooperative with $1.02 billion in assets, is thrilled to announce the appointment of Mary Roberts as ...
Personnel Promotions

Teachers Federal Credit Union Appoints Scott Gyllensten As Chief Risk Officer.

Teachers Federal Credit Union, one of the largest credit unions in the United States with $9.8 billion in assets and more than 470,000 members nationwide, ...
New Product Releases

Clearwater Credit Union Introduces Montana’s First Clean Energy CD

Clearwater Credit Union, Montana’s leading solar loan lender and the second-largest credit union in Montana, is pleased to announce it is launching a new Clean ...
Making A Difference

Advia Credit Union Launches Annual School Supply Drive

Advia Credit Union is excited to announce the launch of its annual Back to School Supply Drive, running from August ...
New Product Releases

Day Air Announces Innovative 7.5% APY* Savings Product

Day Air Credit Union, the leading financial institution headquartered in Montgomery County and renowned nationwide for its commitment to excellence ...
Charity Events

TowerCares Foundation Awards $150,000 in College Scholarships

Recent high school graduate Ashley Doyle will enter her freshman year at Virginia Commonwealth University this fall with an extra ...
Other

GTE Financial Garners Prestigious 2024 Aetna Workplace Well-being Platinum Award

GTE Financial is thrilled to announce its latest achievement—the prestigious Platinum Aetna Workplace Well-being Award. This recognition highlights the credit ...
Charity Events

Gulf Winds Champions Children’s Health with Sponsorship of 2024 Cat Country Cares for Kids Radiothon in Partnership with Ascension Sacred Heart Foundation

On Friday, August 16, Gulf Winds Credit Union sponsored Cat Country’s 2024 Radiothon in partnership with the Ascension Sacred Heart ...
Operations & HR

LGE Community Credit Union Named a 2024 AJC Top Workplace

LGE Community Credit Union is proud to announce that it has been recognized as a Top Workplace by The Atlanta ...
Charity Events

Gulf Winds Credit Union Donates to United Fund of Atmore and Brewton

The Gulf Winds Cares Foundation recently made gifts to United Fund Atmore in Atmore, Alabama, and United Fund Brewton in ...
Other

St. Cloud Financial Credit Union announces strategic investment into DaLand CUSO

St. Cloud Financial Credit Union (SCFCU) is excited to announce its strategic investment in DaLand CUSO. This investment, alongside minority ...
Strategic Partnerships

Peach State Credit Union and Pinnacle Credit Union Announce Merger

Members of Pinnacle Credit Union have voted in favor of merging with Peach State Federal Credit Union during a Special ...
Making A Difference

SchoolsFirst Federal Credit Union Sponsors Joan Nelson Award Scholarship in San Diego County

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, has partnered with the San Diego ...
Technology

Alogent Named Finalist for TAG Fintech ADVANCE Awards, Highlighting Innovation in Enterprise Deposits Automation

Alogent proudly announces that its Unify platform was named a finalist for the TAG Fintech ADVANCE Awards. Unify, a deposits ...
Marketing

Eltropy Climbs to No. 438 on Inc. 5000 Fastest-Growing Companies List for 2024

Eltropy has secured the rank of No. 438 on the Inc. 5000 for 2024, marking a significant climb from its ...
Strategic Partnerships

American Heritage Credit Union Receives 2024 Tekkie Award for Application of Data and Innovation

American Heritage Credit Union (“American Heritage”) has received a 2024 Tekkie Award for Innovation from Finopotamus, recognizing its use of ...
Making A Difference

Inspiration and Dedication: GTE Financial Awards $81,000 In Scholarships To 27 Aspiring Students and $1,039,000 Since 2012

In an enduring commitment to the development of future students, GTE Financial is proud to announce the awarding of $81,000 ...
Making A Difference

LGE Foundation donates $20,000 to nonprofits in northwest Georgia

The LGE Community Outreach Foundation recently presented a total of $20,000 to four nonprofit organizations in northwest Georgia as part ...
Other

CUES and Currency Marketing Announce Finalists for Prestigious Emerging Leader Title

CUES and partner Currency Marketing are pleased to announce the Five Finalists selected to compete for the title of 2024 ...
Industry Analysis & Trends

VISA OLYMPIC GAMES PARIS 2024 SWEEPSTAKES FOR BCU – GOLD, SILVER, BRONZE WINNERS ANNOUNCED

Thanks to Visa, BCU is delighted to announce the winners of the Visa Olympic Games Paris 2024 sweepstakes for BCU. ...
Industry Analysis & Trends

Small But Mighty: Webinar to Offer Insight into Turning Challenges of Small Credit Unions into Advantages

Support EXP will host a webinar on Wednesday, August 28th, at 2:00 pm (Eastern) exploring what credit unions with limited ...
Making A Difference

$350,000 Grant from SECU Foundation Helps Expand Access to Healthcare Services in Mecklenburg County

A $350,000 grant from SECU Foundation will help Care Ring significantly expand its comprehensive healthcare services for low-income and uninsured ...
Strategic Partnerships

North Bay CU Chooses Sharetec for Its Innovation & Open API

Sharetec, a leading provider of cutting-edge credit union technology solutions, announced its new partnership with North Bay Credit Union (CU), ...
Other

Day Air Named Best Lending Institution in Dayton

Day Air Credit Union is proud to announce that it has been named the Best Lending Institution in Dayton in ...
Operations & HR

United States Senate Federal Credit Union Appoints Ricardo Pineres as Chief Risk Officer

The United States Senate Federal Credit Union (USSFCU) is pleased to announce the appointment of Ricardo Pineres as the new ...
Making A Difference

Root Out Hunger- Playing What You Want, So Kids Can Eat What They Need 2024

Sound Credit Union (Sound) teamed up with 96.5 Jack-FM to combat child hunger in Washington state, donating over $52,000 to Food Lifeline.
Making A Difference

Teachers Federal Credit Union Donates $340,000 To Cohen Children’s Medical Center

Teachers Federal Credit Union, one of the largest credit unions in the United States with $9.8 billion assets and more than 460,000 members, proudly announced ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 9, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Industry Analysis & Trends

Eltropy’s AI Heads to Shark Tank at LSCU VISION Conference

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), is proud to announce that Saahil Kamath, Head of ...
Making A Difference

Sound Credit Union Raises $16,000 for Financial Beginnings in Annual Charity Auction

Sound Credit Union (Sound) is proud to announce the results of its annual charity auction benefiting Financial Beginnings, – a nonprofit dedicated to strengthening communities ...
Personnel Promotions

Valley First Credit Union Appoints Mary Roberts as New Chief Financial Officer

Valley First Credit Union, a leading member-owned, not-for-profit financial cooperative with $1.02 billion in assets, is thrilled to announce the appointment of Mary Roberts as ...
Personnel Promotions

Teachers Federal Credit Union Appoints Scott Gyllensten As Chief Risk Officer.

Teachers Federal Credit Union, one of the largest credit unions in the United States with $9.8 billion in assets and more than 470,000 members nationwide, ...
New Product Releases

Clearwater Credit Union Introduces Montana’s First Clean Energy CD

Clearwater Credit Union, Montana’s leading solar loan lender and the second-largest credit union in Montana, is pleased to announce it is launching a new Clean ...
Making A Difference

Advia Credit Union Launches Annual School Supply Drive

Advia Credit Union is excited to announce the launch of its annual Back to School Supply Drive, running from August ...
New Product Releases

Day Air Announces Innovative 7.5% APY* Savings Product

Day Air Credit Union, the leading financial institution headquartered in Montgomery County and renowned nationwide for its commitment to excellence ...

Newsweek names Redwood Credit Union one of America’s Best Credit Unions for third year in a row

Newsweek has named Redwood Credit Union one of America’s Best Credit Unions, recognizing its member satisfaction, financial strength, and community impact for the third consecutive ...

SchoolsFirst Federal Credit Union Lowers Down Payment Requirements to Expand Mortgage Access for School Employees

SchoolsFirst Federal Credit Union, the largest Credit Union in California, is helping make home ownership a reality for school employees. The down payment requirement has ...

Corporate Central Supercharges Business Onboarding with Next Generation Verification, powered by Middesk, in Beastro

Corporate Central and Middesk are turning business onboarding into a competitive advantage for credit unions. The organizations recently announced a partnership that delivers a powerful, ...

CUNA Strategic Services Expands Sparrow Alliance to Help Credit Unions Deepen Member Relationships Beyond the Branch

MADISON, WI – January 22, 2026 – CUNA Strategic Services (CSS) is pleased to announce the expansion of its alliance with Sparrow to include their ...

Waterbury CT Teachers Federal Credit Union Selects Alogent’s FASTdocs to Modernize Enterprise Content Management and Automate Manual Processes

Alogent proudly announced that Waterbury CT Teachers Federal Credit Union selected FASTdocs, its enterprise content management (ECM) platform purpose built for financial institutions. The credit ...

First Entertainment Credit Union and Nymbus Launch CineFi, First Digital Credit Union for Entertainment Professionals

Nymbus, a modern banking platform for U.S. banks and credit unions, today announced that First Entertainment Credit Union has successfully launched CineFi, the first fully ...
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