The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Cowboy Pools Helps Everybody Cool Off

When quarantine halted their plans for a big wedding in April 2020, Aaron W. and Amanda S. repurposed their wedding fund to launch a new business. That summer, they started Cowboy Pools, of which they are now co-founders and operators. The company sells and installs chic, low-cost backyard pools designed with galvanized water tanks made […]

Guiding The Next Generation Of Learners And Savers

For Jeffrey, a visit to GreenState Credit Union was more than just a transaction — it was a teaching moment. He came in with his 17-year-old daughter to open her first certificate of deposit, an experience meant to help her learn about money management and saving for college. The GreenState team member who assisted them […]

Patience And Care Support A Son’s Next Step

When Kyle applied for a loan to help his son purchase a vehicle, he hoped for a quick and supportive experience, and that’s exactly what he found with Cynthia at GreenState Credit Union. Kyle began the loan application online on a Saturday through the Ankeny branch, wanting to get pre-approved while his son searched for […]

A Connection That Came Full Circle

When GreenState Credit Union launched its new auto recapture list in early 2024, Leen immediately saw it as more than a data initiative — it was a chance to deepen relationships. Blake was one of the first members she assisted from that list, and during the next three months, Leen helped Blake and his family […]

Hope Delivered Just In Time

Central Willamette Credit Union

We had a newly married couple join the credit union in 2022. During the account opening, we found out that the couple was unexpectedly pregnant and the husband had lost his job, got a new, lower paying job and as such they were forced to move. As the husband had an ITIN, his traditional credit […]

A Young Father’s Road To Stability

Zeal Credit Union

A Zeal member since 2009 never had a loan over $1,000. After a charged-off credit card in 2019, he worked with our asset recovery team to repay his balance and regain full services. A few years later, he applied for an auto loan, but due to limited credit history, he only qualified with a co-signer […]

Charity Events

Corporate Central Proudly Sponsors Tunnel to Towers Run & Walk Event, Honoring Heroes and Supporting Communities

Corporate Central is honored to have been the main sponsor of a recent Tunnel to Towers Run & Walk event, ...
Marketing

New Centra location in Zionsville, IN now open

Hello, Please see the attached press release announcing that Centra Credit Union’s new location in Zionsville, IN is now open. ...
Operations & HR

CUSO’s Health Insurance Agency Expands, Hires Sam Boore as Employee Benefits Executive

InterLutions, a Credit Union Service Organization (CUSO) delivering innovative and collaborative employee benefit solutions, is pleased to announce the hiring ...
Making A Difference

Four San Diego County Schools Selected to Receive Grants from Program Powered by SchoolsFirst FCU

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Strategic Partnerships

Velera’s TriVerity Announces Integrated Partnership with AKUVO

TriVerity, a Velera company, has partnered with AKUVO, a leader in collections and credit risk technology, to enhance its delinquency ...
Other

Registration Now Open for CUES’ Milestone 30th CEO Institute Program

Talent development leader CUES announced registration for CEO Institute I: Strategic Planning 2025 is now open. Celebrating its 30th year ...
New Product Releases

NASCUS Unveils an Expansion of the New Credit Union Examiner Training Program

The National Association of State Credit Union Supervisors (NASCUS) announces an expansion of our Online University covering the release of ...
Other

ORIGENCE ANNOUNCES NEW ASSOCIATE BOARD MEMBERS

– Origence, the leading lending technology solutions provider for credit unions, announced the appointment of three new associate Board of ...
Personnel Promotions

Town & Country Credit Union Selects Kalli Schell as President/CEO

(Minot, ND) August 1, 2024 – The Board of Directors of Town & Country Credit Union is pleased to announce ...
Operations & HR

Redwood Credit Union Names Kashi Moore-Stallworth Senior Vice President of People

Kashi Moore-Stallworth has been promoted to senior vice president of people for Redwood Credit Union.
Making A Difference

GTE Financial Donates More Than 23K To Metro Inclusive Health, Supports DEI and Pride All Year Long

GTE Financial, a leading community-focused credit union in Tampa Bay, is reaffirming its unwavering commitment to Diversity, Equity, and Inclusion ...
Strategic Partnerships

COCC Executes Strategic Partnership to Deliver Clover® State-of-the-art Merchant Services

COCC is thrilled to announce its partnership with First Data, a global leader in payments processing to offer the Clover® ...
Making A Difference

Perfect Alignment: How COCC’s Client Success Team Powers Community Financial Institutions Through Strategic Innovation

Imagine a partnership where every vision is perfectly realized, seamlessly aligned with advanced technology and comprehensive support—this is precisely the ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 26, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Charity Events

Education Foundation for California Schools Raises an Estimated $160,000 During Annual Golf Tournament Fundraiser

The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
Charity Events

SchoolsFirst Federal Credit Union Team Raises $56,390 for CHOC Walk in the Park 2024

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, today announced that its team raised ...
Other

BECU Expands Services in Spokane with New Neighborhood Financial Center in South Hill

BECU, Washington’s largest credit union, today announced plans to open a new Neighborhood Financial Center (NFC) in the South Hill ...
Other

myCUES Dashboard Gets Smarter: CUES Announces Upgrade Powered by Amazon Web Services

Talent development leader CUES is excited to announce a significant upgrade to its award-winning myCUES Dashboard. The dashboard, designed to ...
New Product Releases

Eltropy Leads Credit Unions and Community Banks into New “Safe AI” Era with Comprehensive AI Suite

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced the general availability of the industry’s most ...
Making A Difference

BCU Announces 2024 Scholarship Program Recipients

BCU’s commitment to Empowering People To Discover Financial Freedom continues with the announcement of the 2024 scholarship program recipients. This ...
Making A Difference

Advia Credit Union Partners with ECHO, Inc to Support Wisconsin Tornado Relief Efforts with $11K Contribution

Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims following ...
Making A Difference

SchoolsFirst Federal Credit Union Recognized for Diversity, Equity and Inclusion

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest in the country serving school employees and ...
Industry Analysis & Trends

Advia Credit Union Earns Forbes’ 2024 Best-in-State Recognition

Advia Credit Union has been named one of the Best-in-State Credit Unions by Forbes for 2024. This prestigious award is ...
Making A Difference

Redwood Credit Union Birthday Benefit Bash Raises Over $24,000 for Local Nonprofits

A shared birthday party benefit hosted by two friends has ended on a high note, gifting a future filled with ...
Making A Difference

SECU Foundation Renews Support of Lead for North Carolina with $1 Million Grant

SECU Foundation has announced its renewed support of Lead for North Carolina (LFNC), a post-graduate fellowship program at the University ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 19, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Illinois Credit Union League Announces 2024 Award Winners

The Illinois Credit Union League is excited to announce the 2024 Award winners.
Other

COCC Hosts Successful 2024 Spring Tech Forum and Partners Expo

On May 8-9, 2024, COCC proudly hosted its 2024 Spring Tech Forum and Partners Expo at the DoubleTree by Hilton ...
Personnel Promotions

TruChoice FCU expands leadership team with new promotions

SOUTH PORTLAND, ME, July 19, 2024 – Four TruChoice employees were recently promoted within its leadership team. Ryan Adams is ...
Making A Difference

SECU Joins North Carolina Governor’s Office for School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its support for the 2024 Governor’s School Supply Drive to help ...
Charity Events

Corporate Central Proudly Sponsors Tunnel to Towers Run & Walk Event, Honoring Heroes and Supporting Communities

Corporate Central is honored to have been the main sponsor of a recent Tunnel to Towers Run & Walk event, ...
Marketing

New Centra location in Zionsville, IN now open

Hello, Please see the attached press release announcing that Centra Credit Union’s new location in Zionsville, IN is now open. ...
Operations & HR

CUSO’s Health Insurance Agency Expands, Hires Sam Boore as Employee Benefits Executive

InterLutions, a Credit Union Service Organization (CUSO) delivering innovative and collaborative employee benefit solutions, is pleased to announce the hiring ...
Making A Difference

Four San Diego County Schools Selected to Receive Grants from Program Powered by SchoolsFirst FCU

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Strategic Partnerships

Velera’s TriVerity Announces Integrated Partnership with AKUVO

TriVerity, a Velera company, has partnered with AKUVO, a leader in collections and credit risk technology, to enhance its delinquency ...
Other

Registration Now Open for CUES’ Milestone 30th CEO Institute Program

Talent development leader CUES announced registration for CEO Institute I: Strategic Planning 2025 is now open. Celebrating its 30th year ...
New Product Releases

NASCUS Unveils an Expansion of the New Credit Union Examiner Training Program

The National Association of State Credit Union Supervisors (NASCUS) announces an expansion of our Online University covering the release of ...
Other

ORIGENCE ANNOUNCES NEW ASSOCIATE BOARD MEMBERS

– Origence, the leading lending technology solutions provider for credit unions, announced the appointment of three new associate Board of ...
Personnel Promotions

Town & Country Credit Union Selects Kalli Schell as President/CEO

(Minot, ND) August 1, 2024 – The Board of Directors of Town & Country Credit Union is pleased to announce ...
Operations & HR

Redwood Credit Union Names Kashi Moore-Stallworth Senior Vice President of People

Kashi Moore-Stallworth has been promoted to senior vice president of people for Redwood Credit Union.
Making A Difference

GTE Financial Donates More Than 23K To Metro Inclusive Health, Supports DEI and Pride All Year Long

GTE Financial, a leading community-focused credit union in Tampa Bay, is reaffirming its unwavering commitment to Diversity, Equity, and Inclusion ...
Strategic Partnerships

COCC Executes Strategic Partnership to Deliver Clover® State-of-the-art Merchant Services

COCC is thrilled to announce its partnership with First Data, a global leader in payments processing to offer the Clover® ...
Making A Difference

Perfect Alignment: How COCC’s Client Success Team Powers Community Financial Institutions Through Strategic Innovation

Imagine a partnership where every vision is perfectly realized, seamlessly aligned with advanced technology and comprehensive support—this is precisely the ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 26, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Charity Events

Education Foundation for California Schools Raises an Estimated $160,000 During Annual Golf Tournament Fundraiser

The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
Charity Events

SchoolsFirst Federal Credit Union Team Raises $56,390 for CHOC Walk in the Park 2024

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, today announced that its team raised ...
Other

BECU Expands Services in Spokane with New Neighborhood Financial Center in South Hill

BECU, Washington’s largest credit union, today announced plans to open a new Neighborhood Financial Center (NFC) in the South Hill ...
Other

myCUES Dashboard Gets Smarter: CUES Announces Upgrade Powered by Amazon Web Services

Talent development leader CUES is excited to announce a significant upgrade to its award-winning myCUES Dashboard. The dashboard, designed to ...
New Product Releases

Eltropy Leads Credit Unions and Community Banks into New “Safe AI” Era with Comprehensive AI Suite

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced the general availability of the industry’s most ...
Making A Difference

BCU Announces 2024 Scholarship Program Recipients

BCU’s commitment to Empowering People To Discover Financial Freedom continues with the announcement of the 2024 scholarship program recipients. This ...
Making A Difference

Advia Credit Union Partners with ECHO, Inc to Support Wisconsin Tornado Relief Efforts with $11K Contribution

Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims following ...
Making A Difference

SchoolsFirst Federal Credit Union Recognized for Diversity, Equity and Inclusion

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest in the country serving school employees and ...
Industry Analysis & Trends

Advia Credit Union Earns Forbes’ 2024 Best-in-State Recognition

Advia Credit Union has been named one of the Best-in-State Credit Unions by Forbes for 2024. This prestigious award is ...
Making A Difference

Redwood Credit Union Birthday Benefit Bash Raises Over $24,000 for Local Nonprofits

A shared birthday party benefit hosted by two friends has ended on a high note, gifting a future filled with ...
Making A Difference

SECU Foundation Renews Support of Lead for North Carolina with $1 Million Grant

SECU Foundation has announced its renewed support of Lead for North Carolina (LFNC), a post-graduate fellowship program at the University ...
Industry Analysis & Trends

Baker Market Update – Week in Review: July 19, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Illinois Credit Union League Announces 2024 Award Winners

The Illinois Credit Union League is excited to announce the 2024 Award winners.
Other

COCC Hosts Successful 2024 Spring Tech Forum and Partners Expo

On May 8-9, 2024, COCC proudly hosted its 2024 Spring Tech Forum and Partners Expo at the DoubleTree by Hilton ...
Personnel Promotions

TruChoice FCU expands leadership team with new promotions

SOUTH PORTLAND, ME, July 19, 2024 – Four TruChoice employees were recently promoted within its leadership team. Ryan Adams is ...
Making A Difference

SECU Joins North Carolina Governor’s Office for School Supply Drive to Benefit Teachers and Students

State Employees’ Credit Union (SECU) is pleased to announce its support for the 2024 Governor’s School Supply Drive to help ...

Coastal Credit Union Expands Mortgage Options with VA Loan Programs

Coastal Credit Union has announced the rollout of new mortgage programs designed to expand access to homeownership for more North Carolinians, especially military veterans. Coastal ...

Appli Calculator Deployment Drives 23% Conversion Rate for First Source Federal Credit Union

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today released year-one results from First Source Federal Credit Union showing significant ...

Baker Market Update – Week in Review: January 30, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

ALM First Welcomes Jennifer Walker as Director, Sales & Client Relations

Dallas, Texas – ALM First, a strategic partner to more than 300 financial institutions nationwide, continues to expand its Sales & Client Relations team in response ...

Vizo Financial’s February 2026 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we provide a wide array of ...

Coastal Credit Union Surpasses $6 Billion in Assets

Coastal Credit Union announced that it has reached $6 billion in assets. Through the end of December, Coastal’s assets are $6.03 billion, an increase of ...
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