The Member Story Project
The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.
They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.
Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.
The Member Story Project is sponsored by Callahan & Associates
Entrepreneurship And Enchiladas
Rosa and Aurelio T. have the highest standards when it comes to cooking up delicious Mexican food. Since opening Mi Madre’s Restaurant in East Austin in 1990, the couple has insisted on using only the best ingredients to produce excellent meals for generations of Austinites. “Mr. T and Mama T,” as they are known to […]
Cowboy Pools Helps Everybody Cool Off
When quarantine halted their plans for a big wedding in April 2020, Aaron W. and Amanda S. repurposed their wedding fund to launch a new business. That summer, they started Cowboy Pools, of which they are now co-founders and operators. The company sells and installs chic, low-cost backyard pools designed with galvanized water tanks made […]
Guiding The Next Generation Of Learners And Savers
For Jeffrey, a visit to GreenState Credit Union was more than just a transaction — it was a teaching moment. He came in with his 17-year-old daughter to open her first certificate of deposit, an experience meant to help her learn about money management and saving for college. The GreenState team member who assisted them […]
Patience And Care Support A Son’s Next Step
When Kyle applied for a loan to help his son purchase a vehicle, he hoped for a quick and supportive experience, and that’s exactly what he found with Cynthia at GreenState Credit Union. Kyle began the loan application online on a Saturday through the Ankeny branch, wanting to get pre-approved while his son searched for […]
A Connection That Came Full Circle
When GreenState Credit Union launched its new auto recapture list in early 2024, Leen immediately saw it as more than a data initiative — it was a chance to deepen relationships. Blake was one of the first members she assisted from that list, and during the next three months, Leen helped Blake and his family […]
Hope Delivered Just In Time
Central Willamette Credit Union
We had a newly married couple join the credit union in 2022. During the account opening, we found out that the couple was unexpectedly pregnant and the husband had lost his job, got a new, lower paying job and as such they were forced to move. As the husband had an ITIN, his traditional credit […]
Baker Market Update – Week in Review: August 9, 2024
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Eltropy’s AI Heads to Shark Tank at LSCU VISION Conference
Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), is proud to announce that Saahil Kamath, Head of ...
Sound Credit Union Raises $16,000 for Financial Beginnings in Annual Charity Auction
Sound Credit Union (Sound) is proud to announce the results of its annual charity auction benefiting Financial Beginnings, – a nonprofit dedicated to strengthening communities ...
Valley First Credit Union Appoints Mary Roberts as New Chief Financial Officer
Valley First Credit Union, a leading member-owned, not-for-profit financial cooperative with $1.02 billion in assets, is thrilled to announce the appointment of Mary Roberts as ...
Teachers Federal Credit Union Appoints Scott Gyllensten As Chief Risk Officer.
Teachers Federal Credit Union, one of the largest credit unions in the United States with $9.8 billion in assets and more than 470,000 members nationwide, ...
Clearwater Credit Union Introduces Montana’s First Clean Energy CD
Clearwater Credit Union, Montana’s leading solar loan lender and the second-largest credit union in Montana, is pleased to announce it is launching a new Clean ...
Advia Credit Union Launches Annual School Supply Drive
Advia Credit Union is excited to announce the launch of its annual Back to School Supply Drive, running from August ...
Day Air Announces Innovative 7.5% APY* Savings Product
Day Air Credit Union, the leading financial institution headquartered in Montgomery County and renowned nationwide for its commitment to excellence ...
Corporate Central Proudly Sponsors Tunnel to Towers Run & Walk Event, Honoring Heroes and Supporting Communities
Corporate Central is honored to have been the main sponsor of a recent Tunnel to Towers Run & Walk event, ...
New Centra location in Zionsville, IN now open
Hello, Please see the attached press release announcing that Centra Credit Union’s new location in Zionsville, IN is now open. ...
CUSO’s Health Insurance Agency Expands, Hires Sam Boore as Employee Benefits Executive
InterLutions, a Credit Union Service Organization (CUSO) delivering innovative and collaborative employee benefit solutions, is pleased to announce the hiring ...
Four San Diego County Schools Selected to Receive Grants from Program Powered by SchoolsFirst FCU
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Velera’s TriVerity Announces Integrated Partnership with AKUVO
TriVerity, a Velera company, has partnered with AKUVO, a leader in collections and credit risk technology, to enhance its delinquency ...
Registration Now Open for CUES’ Milestone 30th CEO Institute Program
Talent development leader CUES announced registration for CEO Institute I: Strategic Planning 2025 is now open. Celebrating its 30th year ...
NASCUS Unveils an Expansion of the New Credit Union Examiner Training Program
The National Association of State Credit Union Supervisors (NASCUS) announces an expansion of our Online University covering the release of ...
ORIGENCE ANNOUNCES NEW ASSOCIATE BOARD MEMBERS
– Origence, the leading lending technology solutions provider for credit unions, announced the appointment of three new associate Board of ...
Town & Country Credit Union Selects Kalli Schell as President/CEO
(Minot, ND) August 1, 2024 – The Board of Directors of Town & Country Credit Union is pleased to announce ...
Redwood Credit Union Names Kashi Moore-Stallworth Senior Vice President of People
Kashi Moore-Stallworth has been promoted to senior vice president of people for Redwood Credit Union.
GTE Financial Donates More Than 23K To Metro Inclusive Health, Supports DEI and Pride All Year Long
GTE Financial, a leading community-focused credit union in Tampa Bay, is reaffirming its unwavering commitment to Diversity, Equity, and Inclusion ...
COCC Executes Strategic Partnership to Deliver Clover® State-of-the-art Merchant Services
COCC is thrilled to announce its partnership with First Data, a global leader in payments processing to offer the Clover® ...
Perfect Alignment: How COCC’s Client Success Team Powers Community Financial Institutions Through Strategic Innovation
Imagine a partnership where every vision is perfectly realized, seamlessly aligned with advanced technology and comprehensive support—this is precisely the ...
Baker Market Update – Week in Review: July 26, 2024
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Education Foundation for California Schools Raises an Estimated $160,000 During Annual Golf Tournament Fundraiser
The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
SchoolsFirst Federal Credit Union Team Raises $56,390 for CHOC Walk in the Park 2024
SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, today announced that its team raised ...
BECU Expands Services in Spokane with New Neighborhood Financial Center in South Hill
BECU, Washington’s largest credit union, today announced plans to open a new Neighborhood Financial Center (NFC) in the South Hill ...
myCUES Dashboard Gets Smarter: CUES Announces Upgrade Powered by Amazon Web Services
Talent development leader CUES is excited to announce a significant upgrade to its award-winning myCUES Dashboard. The dashboard, designed to ...
Eltropy Leads Credit Unions and Community Banks into New “Safe AI” Era with Comprehensive AI Suite
Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced the general availability of the industry’s most ...
BCU Announces 2024 Scholarship Program Recipients
BCU’s commitment to Empowering People To Discover Financial Freedom continues with the announcement of the 2024 scholarship program recipients. This ...
Advia Credit Union Partners with ECHO, Inc to Support Wisconsin Tornado Relief Efforts with $11K Contribution
Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims following ...
SchoolsFirst Federal Credit Union Recognized for Diversity, Equity and Inclusion
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest in the country serving school employees and ...
Baker Market Update – Week in Review: August 9, 2024
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Eltropy’s AI Heads to Shark Tank at LSCU VISION Conference
Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), is proud to announce that Saahil Kamath, Head of ...
Sound Credit Union Raises $16,000 for Financial Beginnings in Annual Charity Auction
Sound Credit Union (Sound) is proud to announce the results of its annual charity auction benefiting Financial Beginnings, – a nonprofit dedicated to strengthening communities ...
Valley First Credit Union Appoints Mary Roberts as New Chief Financial Officer
Valley First Credit Union, a leading member-owned, not-for-profit financial cooperative with $1.02 billion in assets, is thrilled to announce the appointment of Mary Roberts as ...
Teachers Federal Credit Union Appoints Scott Gyllensten As Chief Risk Officer.
Teachers Federal Credit Union, one of the largest credit unions in the United States with $9.8 billion in assets and more than 470,000 members nationwide, ...
Clearwater Credit Union Introduces Montana’s First Clean Energy CD
Clearwater Credit Union, Montana’s leading solar loan lender and the second-largest credit union in Montana, is pleased to announce it is launching a new Clean ...
Advia Credit Union Launches Annual School Supply Drive
Advia Credit Union is excited to announce the launch of its annual Back to School Supply Drive, running from August ...
Day Air Announces Innovative 7.5% APY* Savings Product
Day Air Credit Union, the leading financial institution headquartered in Montgomery County and renowned nationwide for its commitment to excellence ...
Corporate Central Proudly Sponsors Tunnel to Towers Run & Walk Event, Honoring Heroes and Supporting Communities
Corporate Central is honored to have been the main sponsor of a recent Tunnel to Towers Run & Walk event, ...
New Centra location in Zionsville, IN now open
Hello, Please see the attached press release announcing that Centra Credit Union’s new location in Zionsville, IN is now open. ...
CUSO’s Health Insurance Agency Expands, Hires Sam Boore as Employee Benefits Executive
InterLutions, a Credit Union Service Organization (CUSO) delivering innovative and collaborative employee benefit solutions, is pleased to announce the hiring ...
Four San Diego County Schools Selected to Receive Grants from Program Powered by SchoolsFirst FCU
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Velera’s TriVerity Announces Integrated Partnership with AKUVO
TriVerity, a Velera company, has partnered with AKUVO, a leader in collections and credit risk technology, to enhance its delinquency ...
Registration Now Open for CUES’ Milestone 30th CEO Institute Program
Talent development leader CUES announced registration for CEO Institute I: Strategic Planning 2025 is now open. Celebrating its 30th year ...
NASCUS Unveils an Expansion of the New Credit Union Examiner Training Program
The National Association of State Credit Union Supervisors (NASCUS) announces an expansion of our Online University covering the release of ...
ORIGENCE ANNOUNCES NEW ASSOCIATE BOARD MEMBERS
– Origence, the leading lending technology solutions provider for credit unions, announced the appointment of three new associate Board of ...
Town & Country Credit Union Selects Kalli Schell as President/CEO
(Minot, ND) August 1, 2024 – The Board of Directors of Town & Country Credit Union is pleased to announce ...
Redwood Credit Union Names Kashi Moore-Stallworth Senior Vice President of People
Kashi Moore-Stallworth has been promoted to senior vice president of people for Redwood Credit Union.
GTE Financial Donates More Than 23K To Metro Inclusive Health, Supports DEI and Pride All Year Long
GTE Financial, a leading community-focused credit union in Tampa Bay, is reaffirming its unwavering commitment to Diversity, Equity, and Inclusion ...
COCC Executes Strategic Partnership to Deliver Clover® State-of-the-art Merchant Services
COCC is thrilled to announce its partnership with First Data, a global leader in payments processing to offer the Clover® ...
Perfect Alignment: How COCC’s Client Success Team Powers Community Financial Institutions Through Strategic Innovation
Imagine a partnership where every vision is perfectly realized, seamlessly aligned with advanced technology and comprehensive support—this is precisely the ...
Baker Market Update – Week in Review: July 26, 2024
Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Education Foundation for California Schools Raises an Estimated $160,000 During Annual Golf Tournament Fundraiser
The Education Foundation for California Schools, a non-profit organization created by SchoolsFirst Federal Credit Union and the Orange County Department ...
SchoolsFirst Federal Credit Union Team Raises $56,390 for CHOC Walk in the Park 2024
SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, today announced that its team raised ...
BECU Expands Services in Spokane with New Neighborhood Financial Center in South Hill
BECU, Washington’s largest credit union, today announced plans to open a new Neighborhood Financial Center (NFC) in the South Hill ...
myCUES Dashboard Gets Smarter: CUES Announces Upgrade Powered by Amazon Web Services
Talent development leader CUES is excited to announce a significant upgrade to its award-winning myCUES Dashboard. The dashboard, designed to ...
Eltropy Leads Credit Unions and Community Banks into New “Safe AI” Era with Comprehensive AI Suite
Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced the general availability of the industry’s most ...
BCU Announces 2024 Scholarship Program Recipients
BCU’s commitment to Empowering People To Discover Financial Freedom continues with the announcement of the 2024 scholarship program recipients. This ...
Advia Credit Union Partners with ECHO, Inc to Support Wisconsin Tornado Relief Efforts with $11K Contribution
Advia Credit Union has contributed $11,000 to ECHO, Inc. through its Advancing Lives Grants to assist Wisconsin tornado victims following ...
SchoolsFirst Federal Credit Union Recognized for Diversity, Equity and Inclusion
SchoolsFirst Federal Credit Union, the largest credit union in California and the largest in the country serving school employees and ...
National Association of Latino Credit Union Professionals Honors SchoolsFirst Federal Credit Union President Jose Lara with Legacy Leader Award
Jose Lara, president of SchoolsFirst Federal Credit Union, received the Legacy Leader Award from the National Association of Latino Credit Union Professionals (NLCUP) during the ...
Family Trust Federal Credit Union recognized for housing-focused financial education efforts
Family Trust Federal Credit Union (Family Trust) has been recognized by the Carolinas Credit Union Foundation with the Desjardins Adult Financial Education Award for its ...
Gulf Winds Welcomes Christopher Tenney as Vice President of Cybersecurity
Gulf Winds Credit Union is excited to announce that Christopher Tenney has joined the senior leadership team as Vice President of Cybersecurity. In this new ...
Humanidei Welcomes Carolyn Reeves as Leadership & Organizational Development Consultant
Ontario, CA, February 17, 2026. Humanidei has announced the addition of Carolyn Reeves as its new Leadership & Organizational Development Consultant. In this role, Reeves ...
Coastal Credit Union and Foundation Earn Four Awards from Carolinas Credit Union Foundation
Coastal Credit Union and the Coastal Credit Union Foundation have earned four awards from the Carolinas Credit Union Foundation’s statewide awards program, recognizing remarkable and ...
Family Trust Federal Credit Union Hosts Coffee & Connections Event for Fort Mill Business Community
Family Trust Federal Credit Union (Family Trust) recently welcomed members of the York County Regional Chamber of Commerce to its Fort Mill branch for a ...