The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

It’s More Than Just A Pizza Delivery

Affinity Plus Federal Credit Union

I was at the grand opening of a new branch, and a member approached me and told me that she had some medical problems a few years back and while she was in hospital her son got into a car accident and ended up in the same hospital. On top of all that, her husband […]

Industry Analysis & Trends

NASCUS Issues Comments on NCUA’s Part 749 Record Retention and Preservation Rule

NASCUS has submitted a comment letter this week to the National Credit Union Administration (NCUA) outlining potential impacts and improvements ...
New Product Releases

Eltropy Announces Key Enhancements to Unified Conversations Platform

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced significant enhancements to its Unified Conversations Platform. ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Springdale, AR

United Federal Credit Union is pleased to announce the promotion of Kevin Lopez to Mortgage Advisor in Springdale, Arkansas. Lopez ...
Other

NEFCU AND VSECU ANNOUNCE NEW NAME AND BRAND

New England Federal Credit Union and Vermont State Employees Credit Union announced today the merged credit unions’ new name: EastRise ...
Making A Difference

UMassFive Helps Award $4,000 in Scholarships

Hadley, MA – UMassFive College Federal Credit Union (UMassFive) is excited to announce that two high school seniors, Clarice Borges ...
Technology

Velera Introduces Innovative Onboarding and Project Management Platform

Velera today announced it has launched an innovative new onboarding and project management platform.
Other

U.S. Senate Federal Credit Union Honored as Top Workplace by The Washington Post!

The Washington Post’s annual Top Workplaces list celebrates organizations that prioritize their employees’ well-being, job satisfaction, and overall workplace culture. ...
Other

Raymond Dorado Appointed to FFIEC State Liaison Committee

Raymond J. Dorado has been appointed to the Federal Financial Institutions Examination Council’s (FFIEC) State Liaison Committee (SLC). Dorado was ...
Strategic Partnerships

Homefield Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce Homefield Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack Henry™ ...
Operations & HR

Corporate Central Welcomes Prabhakar Konduru as Senior Cloud Solutions Engineer

Corporate Central is pleased to announce the appointment of Prabhakar Konduru as Senior Cloud Solutions Engineer. In this pivotal role, ...
Personnel Promotions

For Immediate Release: Central Willamette Credit Union Selects Luisa Herrera as Chief Experience Officer (CXO)

Albany, OR, June 06, 2024. Central Willamette Credit Union is thrilled to announce the appointment of Luisa Herrera as the ...
Strategic Partnerships

Interra Credit Union Partners With Arkatechture to Build Data Warehouse

Interra Credit Union has formed a strategic partnership with Arkatechture CUSO, a leading data analytics fintech, to elevate their business ...
Making A Difference

Coastal Credit Union Foundation Awards $438k in Grants

The Coastal Credit Union Foundation has awarded $438,000 to 16 nonprofits in North Carolina during its Q2 2024 grant cycle. ...
Charity Events

41st Annual Tower Classic Golf Tournament Raises Over $68,000 for the Johns Hopkins Children’s Center

TowerCares Foundation today announced that the 41st annual Tower Classic Golf Tournament broke its own fundraising record, raising over $68,000 ...
Operations & HR

UMassFive Introduces New Human Resources Manager

UMassFive College Federal Credit Union (UMassFive) is excited to announce Hilary Barnard in her new role as Human Resources Manager.
Making A Difference

SchoolsFirst FCU Honors Classified School Employees in Recognition Events Throughout California

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, recently recognized the exemplary school employees ...
Other

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Industry Analysis & Trends

Conquering Silent Attrition: Credit Union Leaders Invited to Discover Member Retention Strategies in Exclusive Webinar

Support EXP is proud to announce an exclusive webinar on Wednesday, June 26th, at 2:00 pm (Eastern) grappling with the ...
Making A Difference

Coastal Credit Union’s Daymark Realty Reaches Five Million Dollar Savings Milestone

Coastal Credit Union’s real estate subsidiary, Daymark Realty, reached another milestone this month, having saved Coastal members more than $5 ...
Strategic Partnerships

New Co-CEOs Lead with Vision and Resilience

Roanoke Valley Community Credit Union has started 2024 on fire, boasting an impressive $5.5 million in new loans under co-CEOs ...
Personnel Promotions

Tower Federal Credit Union Welcomes Susan Ralston as New Chief Operating Officer

Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Susan ...
New Product Releases

Unitus Community Credit Union’s Tru Checking Receives National Certification by Banking Advocates as Safe, Affordable Account

The Cities for Financial Empowerment Fund’s Bank On National Account Standards Certification of Unitus Tru Checking indicates that it meets ...
Technology

Maxwell Partners with Mortgagebot LOS to Enable a Fully Digital Mortgage Experience

Best-in-class integrations securely sync data bi-directionally between the Maxwell Mortgage Point of Sale and the Mortgagebot LOS, ensuring data integrity ...
Other

Unitus Community Credit Union Rated a “Best in State” Credit Union by Forbes

In its annual rankings of “Best in State” credit unions, Forbes has named Unitus Community Credit Union the third best ...
Lending

CU Student Choice Launches Financing Option for Pilot Trainees with APCU/Center Parc Credit Union and AeroGuard Flight Training Center

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it has collaborated ...
Making A Difference

Coastal Credit Union and Ripe for Revival Debut New Mobile Food Market

On June 13, Coastal Credit Union and Ripe for Revival hosted a ribbon cutting and announcement of their new partnership. ...
Industry Analysis & Trends

Baker Market Update – Week in Review: June 14, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SchoolsFirst Federal Credit Union Sponsors 2025 Santa Barbara County Teacher of the Year and 2024 Classified School Employees of the Year Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Operations & HR

SECU Awarded PLANSPONSOR of the Year for Its Total Retirement Offering for Employees

State Employees’ Credit Union (SECU) has been named 2024 PLANSPONSOR of the Year for its Total Retirement Offering provided to ...
Industry Analysis & Trends

Optimizing Collections: Mitigating Risk Management in Estate Recovery

Inflation has affected many aspects of the economy, with the cost of nearly everything rising – from non-discretionary expenses like ...
Industry Analysis & Trends

NASCUS Issues Comments on NCUA’s Part 749 Record Retention and Preservation Rule

NASCUS has submitted a comment letter this week to the National Credit Union Administration (NCUA) outlining potential impacts and improvements ...
New Product Releases

Eltropy Announces Key Enhancements to Unified Conversations Platform

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced significant enhancements to its Unified Conversations Platform. ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Springdale, AR

United Federal Credit Union is pleased to announce the promotion of Kevin Lopez to Mortgage Advisor in Springdale, Arkansas. Lopez ...
Other

NEFCU AND VSECU ANNOUNCE NEW NAME AND BRAND

New England Federal Credit Union and Vermont State Employees Credit Union announced today the merged credit unions’ new name: EastRise ...
Making A Difference

UMassFive Helps Award $4,000 in Scholarships

Hadley, MA – UMassFive College Federal Credit Union (UMassFive) is excited to announce that two high school seniors, Clarice Borges ...
Technology

Velera Introduces Innovative Onboarding and Project Management Platform

Velera today announced it has launched an innovative new onboarding and project management platform.
Other

U.S. Senate Federal Credit Union Honored as Top Workplace by The Washington Post!

The Washington Post’s annual Top Workplaces list celebrates organizations that prioritize their employees’ well-being, job satisfaction, and overall workplace culture. ...
Other

Raymond Dorado Appointed to FFIEC State Liaison Committee

Raymond J. Dorado has been appointed to the Federal Financial Institutions Examination Council’s (FFIEC) State Liaison Committee (SLC). Dorado was ...
Strategic Partnerships

Homefield Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce Homefield Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack Henry™ ...
Operations & HR

Corporate Central Welcomes Prabhakar Konduru as Senior Cloud Solutions Engineer

Corporate Central is pleased to announce the appointment of Prabhakar Konduru as Senior Cloud Solutions Engineer. In this pivotal role, ...
Personnel Promotions

For Immediate Release: Central Willamette Credit Union Selects Luisa Herrera as Chief Experience Officer (CXO)

Albany, OR, June 06, 2024. Central Willamette Credit Union is thrilled to announce the appointment of Luisa Herrera as the ...
Strategic Partnerships

Interra Credit Union Partners With Arkatechture to Build Data Warehouse

Interra Credit Union has formed a strategic partnership with Arkatechture CUSO, a leading data analytics fintech, to elevate their business ...
Making A Difference

Coastal Credit Union Foundation Awards $438k in Grants

The Coastal Credit Union Foundation has awarded $438,000 to 16 nonprofits in North Carolina during its Q2 2024 grant cycle. ...
Charity Events

41st Annual Tower Classic Golf Tournament Raises Over $68,000 for the Johns Hopkins Children’s Center

TowerCares Foundation today announced that the 41st annual Tower Classic Golf Tournament broke its own fundraising record, raising over $68,000 ...
Operations & HR

UMassFive Introduces New Human Resources Manager

UMassFive College Federal Credit Union (UMassFive) is excited to announce Hilary Barnard in her new role as Human Resources Manager.
Making A Difference

SchoolsFirst FCU Honors Classified School Employees in Recognition Events Throughout California

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, recently recognized the exemplary school employees ...
Other

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Industry Analysis & Trends

Conquering Silent Attrition: Credit Union Leaders Invited to Discover Member Retention Strategies in Exclusive Webinar

Support EXP is proud to announce an exclusive webinar on Wednesday, June 26th, at 2:00 pm (Eastern) grappling with the ...
Making A Difference

Coastal Credit Union’s Daymark Realty Reaches Five Million Dollar Savings Milestone

Coastal Credit Union’s real estate subsidiary, Daymark Realty, reached another milestone this month, having saved Coastal members more than $5 ...
Strategic Partnerships

New Co-CEOs Lead with Vision and Resilience

Roanoke Valley Community Credit Union has started 2024 on fire, boasting an impressive $5.5 million in new loans under co-CEOs ...
Personnel Promotions

Tower Federal Credit Union Welcomes Susan Ralston as New Chief Operating Officer

Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Susan ...
New Product Releases

Unitus Community Credit Union’s Tru Checking Receives National Certification by Banking Advocates as Safe, Affordable Account

The Cities for Financial Empowerment Fund’s Bank On National Account Standards Certification of Unitus Tru Checking indicates that it meets ...
Technology

Maxwell Partners with Mortgagebot LOS to Enable a Fully Digital Mortgage Experience

Best-in-class integrations securely sync data bi-directionally between the Maxwell Mortgage Point of Sale and the Mortgagebot LOS, ensuring data integrity ...
Other

Unitus Community Credit Union Rated a “Best in State” Credit Union by Forbes

In its annual rankings of “Best in State” credit unions, Forbes has named Unitus Community Credit Union the third best ...
Lending

CU Student Choice Launches Financing Option for Pilot Trainees with APCU/Center Parc Credit Union and AeroGuard Flight Training Center

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it has collaborated ...
Making A Difference

Coastal Credit Union and Ripe for Revival Debut New Mobile Food Market

On June 13, Coastal Credit Union and Ripe for Revival hosted a ribbon cutting and announcement of their new partnership. ...
Industry Analysis & Trends

Baker Market Update – Week in Review: June 14, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SchoolsFirst Federal Credit Union Sponsors 2025 Santa Barbara County Teacher of the Year and 2024 Classified School Employees of the Year Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Operations & HR

SECU Awarded PLANSPONSOR of the Year for Its Total Retirement Offering for Employees

State Employees’ Credit Union (SECU) has been named 2024 PLANSPONSOR of the Year for its Total Retirement Offering provided to ...
Industry Analysis & Trends

Optimizing Collections: Mitigating Risk Management in Estate Recovery

Inflation has affected many aspects of the economy, with the cost of nearly everything rising – from non-discretionary expenses like ...

Baker Market Update – Week in Review: January 9, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

Altamaha Federal Credit Union Enters New Technology Partnership with Synergent

WESTBROOK, ME (January 9, 2026) – Synergent® is excited to announce Altamaha Federal Credit Union has signed new seven-year agreements for hosted Jack Henry™ Symitar® ...

DUGOOD CREDIT UNION SPOTLIGHTS EMPLOYEE PROMOTIONS

Beaumont, Texas – January 7, 2026 – DuGood Credit Union is proud to celebrate its employees who are stepping into new roles through promotions!

The Next Generation of CU Leaders Takes Shape as Applications Open for CUES Emerge 2026

Applications are now open for the 2026 CUES Emerge leadership development program. Offered in partnership with Currency Marketing, CUES Emerge was designed to equip rising ...

ALM First Executive Benefits Expands Team, Welcoming Cameron Kasteler and Rebecca Myers-Haeussler

Dallas, Texas – ALM First Executive Benefits, LLC, a subsidiary of ALM First that offers unbiased plan design, expert consulting, plan audits, and seamless administration and plan servicing, ...

Callahan & Associates And Quantum Governance, L3C™ Unite to Advance Credit Union Governance

Callahan & Associates has acquired Quantum Governance, L3C™, a consulting firm specializing in governance and strategy. This partnership combines Callahan’s industry leadership with Quantum Governance’s ...
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