The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Helping Members Achieve Business Dreams

Navy Federal Credit Union

Bruce Reschke discovered his passion for hands-on work at 16, when he got a summer job at an electric motor repair shop in Jacksonville, FL. Over nearly three decades, Bruce climbed the corporate ladder, eventually making his way to a sales position at Westside Electric, a veteran-owned company that offers electric motor repairs, new motor sales, […]

Compassion Meets Credit

Our call center representative, Marcela, helped a non-member trying to take over his ill brother’s auto loan. When the member passed away without a will, Marcela coordinated with our collections team to pause repossession and support the grieving family. She then helped the sister become a member and secure a personal loan to retain the […]

From Transaction To Connection

Western Vista Federal Credit Union

This summer, one of our members stopped by the branch to make a quick deposit. As we chatted, she mentioned that she’d just finished her last round of chemotherapy. Her whole face lit up when she said it. You could feel the joy radiating from her. I congratulated her, and she smiled, her voice catching […]

Paycheck Program Eases Shutdown Fears

Navy Federal Credit Union

This spring, Army Veteran Cassandra Clouse was concerned about the impact a possible government shutdown would have on her finances. Now an engineer at the Air Force Research Lab in Ohio, Cassandra feared an indefinite furlough, which would leave her without income she needed to pay regular bills. At the time, Cassandra had taken out […]

“Mr. Mayor” Finds His Way Home

Navy Federal Credit Union

When Air Force Veteran Gil Petrosino didn’t return from his daily walk in Lake Elsinore, CA, his wife Sherry feared the worst. As she searched the town, she spotted a crowd — and to her relief, Gil, in his 80s, was at the center, flanked by a police car and the town’s mayor, Natasha Johnson. […]

Nobody Else Came But Her

Navy Federal Credit Union

Navy Federal Credit Union is known for safeguarding its members’ financial health — but for Angelo Stone, the credit union’s care extended far beyond the expected. A loyal member since Navy Federal protected him from fraud years ago, Stone’s appreciation deepened last fall when assistant branch manager Joi Parker came to his rescue during a […]

Personnel Promotions

GTE Financial Promotes Two Leaders In Operations To Vice President

GTE Financial, one of Tampa Bay’s largest locally owned and operated financial institutions, is happy to congratulate the promotion of ...
Making A Difference

TopLine Credit Union And Employees Donate Clothing And Shoes

TopLine held the fourth annual clothing and shoe drive during the month of May benefitting four local non-profits, African Education ...
Industry Analysis & Trends

NASCUS Issues Comments on NCUA’s Part 749 Record Retention and Preservation Rule

NASCUS has submitted a comment letter this week to the National Credit Union Administration (NCUA) outlining potential impacts and improvements ...
New Product Releases

Eltropy Announces Key Enhancements to Unified Conversations Platform

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced significant enhancements to its Unified Conversations Platform. ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Springdale, AR

United Federal Credit Union is pleased to announce the promotion of Kevin Lopez to Mortgage Advisor in Springdale, Arkansas. Lopez ...
Other

NEFCU AND VSECU ANNOUNCE NEW NAME AND BRAND

New England Federal Credit Union and Vermont State Employees Credit Union announced today the merged credit unions’ new name: EastRise ...
Making A Difference

UMassFive Helps Award $4,000 in Scholarships

Hadley, MA – UMassFive College Federal Credit Union (UMassFive) is excited to announce that two high school seniors, Clarice Borges ...
Technology

Velera Introduces Innovative Onboarding and Project Management Platform

Velera today announced it has launched an innovative new onboarding and project management platform.
Other

U.S. Senate Federal Credit Union Honored as Top Workplace by The Washington Post!

The Washington Post’s annual Top Workplaces list celebrates organizations that prioritize their employees’ well-being, job satisfaction, and overall workplace culture. ...
Other

Raymond Dorado Appointed to FFIEC State Liaison Committee

Raymond J. Dorado has been appointed to the Federal Financial Institutions Examination Council’s (FFIEC) State Liaison Committee (SLC). Dorado was ...
Strategic Partnerships

Homefield Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce Homefield Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack Henry™ ...
Operations & HR

Corporate Central Welcomes Prabhakar Konduru as Senior Cloud Solutions Engineer

Corporate Central is pleased to announce the appointment of Prabhakar Konduru as Senior Cloud Solutions Engineer. In this pivotal role, ...
Personnel Promotions

For Immediate Release: Central Willamette Credit Union Selects Luisa Herrera as Chief Experience Officer (CXO)

Albany, OR, June 06, 2024. Central Willamette Credit Union is thrilled to announce the appointment of Luisa Herrera as the ...
Strategic Partnerships

Interra Credit Union Partners With Arkatechture to Build Data Warehouse

Interra Credit Union has formed a strategic partnership with Arkatechture CUSO, a leading data analytics fintech, to elevate their business ...
Making A Difference

Coastal Credit Union Foundation Awards $438k in Grants

The Coastal Credit Union Foundation has awarded $438,000 to 16 nonprofits in North Carolina during its Q2 2024 grant cycle. ...
Charity Events

41st Annual Tower Classic Golf Tournament Raises Over $68,000 for the Johns Hopkins Children’s Center

TowerCares Foundation today announced that the 41st annual Tower Classic Golf Tournament broke its own fundraising record, raising over $68,000 ...
Operations & HR

UMassFive Introduces New Human Resources Manager

UMassFive College Federal Credit Union (UMassFive) is excited to announce Hilary Barnard in her new role as Human Resources Manager.
Making A Difference

SchoolsFirst FCU Honors Classified School Employees in Recognition Events Throughout California

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, recently recognized the exemplary school employees ...
Other

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Industry Analysis & Trends

Conquering Silent Attrition: Credit Union Leaders Invited to Discover Member Retention Strategies in Exclusive Webinar

Support EXP is proud to announce an exclusive webinar on Wednesday, June 26th, at 2:00 pm (Eastern) grappling with the ...
Making A Difference

Coastal Credit Union’s Daymark Realty Reaches Five Million Dollar Savings Milestone

Coastal Credit Union’s real estate subsidiary, Daymark Realty, reached another milestone this month, having saved Coastal members more than $5 ...
Strategic Partnerships

New Co-CEOs Lead with Vision and Resilience

Roanoke Valley Community Credit Union has started 2024 on fire, boasting an impressive $5.5 million in new loans under co-CEOs ...
Personnel Promotions

Tower Federal Credit Union Welcomes Susan Ralston as New Chief Operating Officer

Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Susan ...
New Product Releases

Unitus Community Credit Union’s Tru Checking Receives National Certification by Banking Advocates as Safe, Affordable Account

The Cities for Financial Empowerment Fund’s Bank On National Account Standards Certification of Unitus Tru Checking indicates that it meets ...
Technology

Maxwell Partners with Mortgagebot LOS to Enable a Fully Digital Mortgage Experience

Best-in-class integrations securely sync data bi-directionally between the Maxwell Mortgage Point of Sale and the Mortgagebot LOS, ensuring data integrity ...
Other

Unitus Community Credit Union Rated a “Best in State” Credit Union by Forbes

In its annual rankings of “Best in State” credit unions, Forbes has named Unitus Community Credit Union the third best ...
Lending

CU Student Choice Launches Financing Option for Pilot Trainees with APCU/Center Parc Credit Union and AeroGuard Flight Training Center

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it has collaborated ...
Making A Difference

Coastal Credit Union and Ripe for Revival Debut New Mobile Food Market

On June 13, Coastal Credit Union and Ripe for Revival hosted a ribbon cutting and announcement of their new partnership. ...
Industry Analysis & Trends

Baker Market Update – Week in Review: June 14, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SchoolsFirst Federal Credit Union Sponsors 2025 Santa Barbara County Teacher of the Year and 2024 Classified School Employees of the Year Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Personnel Promotions

GTE Financial Promotes Two Leaders In Operations To Vice President

GTE Financial, one of Tampa Bay’s largest locally owned and operated financial institutions, is happy to congratulate the promotion of ...
Making A Difference

TopLine Credit Union And Employees Donate Clothing And Shoes

TopLine held the fourth annual clothing and shoe drive during the month of May benefitting four local non-profits, African Education ...
Industry Analysis & Trends

NASCUS Issues Comments on NCUA’s Part 749 Record Retention and Preservation Rule

NASCUS has submitted a comment letter this week to the National Credit Union Administration (NCUA) outlining potential impacts and improvements ...
New Product Releases

Eltropy Announces Key Enhancements to Unified Conversations Platform

Eltropy, the leading AI-powered conversations platform for community financial institutions (CFIs), today announced significant enhancements to its Unified Conversations Platform. ...
Personnel Promotions

United Federal Credit Union Names New Mortgage Advisor in Springdale, AR

United Federal Credit Union is pleased to announce the promotion of Kevin Lopez to Mortgage Advisor in Springdale, Arkansas. Lopez ...
Other

NEFCU AND VSECU ANNOUNCE NEW NAME AND BRAND

New England Federal Credit Union and Vermont State Employees Credit Union announced today the merged credit unions’ new name: EastRise ...
Making A Difference

UMassFive Helps Award $4,000 in Scholarships

Hadley, MA – UMassFive College Federal Credit Union (UMassFive) is excited to announce that two high school seniors, Clarice Borges ...
Technology

Velera Introduces Innovative Onboarding and Project Management Platform

Velera today announced it has launched an innovative new onboarding and project management platform.
Other

U.S. Senate Federal Credit Union Honored as Top Workplace by The Washington Post!

The Washington Post’s annual Top Workplaces list celebrates organizations that prioritize their employees’ well-being, job satisfaction, and overall workplace culture. ...
Other

Raymond Dorado Appointed to FFIEC State Liaison Committee

Raymond J. Dorado has been appointed to the Federal Financial Institutions Examination Council’s (FFIEC) State Liaison Committee (SLC). Dorado was ...
Strategic Partnerships

Homefield Credit Union Signs Renewal Agreement with Synergent

Synergent® is pleased to announce Homefield Credit Union has signed a ten-year renewal agreement with Synergent for hosted Jack Henry™ ...
Operations & HR

Corporate Central Welcomes Prabhakar Konduru as Senior Cloud Solutions Engineer

Corporate Central is pleased to announce the appointment of Prabhakar Konduru as Senior Cloud Solutions Engineer. In this pivotal role, ...
Personnel Promotions

For Immediate Release: Central Willamette Credit Union Selects Luisa Herrera as Chief Experience Officer (CXO)

Albany, OR, June 06, 2024. Central Willamette Credit Union is thrilled to announce the appointment of Luisa Herrera as the ...
Strategic Partnerships

Interra Credit Union Partners With Arkatechture to Build Data Warehouse

Interra Credit Union has formed a strategic partnership with Arkatechture CUSO, a leading data analytics fintech, to elevate their business ...
Making A Difference

Coastal Credit Union Foundation Awards $438k in Grants

The Coastal Credit Union Foundation has awarded $438,000 to 16 nonprofits in North Carolina during its Q2 2024 grant cycle. ...
Charity Events

41st Annual Tower Classic Golf Tournament Raises Over $68,000 for the Johns Hopkins Children’s Center

TowerCares Foundation today announced that the 41st annual Tower Classic Golf Tournament broke its own fundraising record, raising over $68,000 ...
Operations & HR

UMassFive Introduces New Human Resources Manager

UMassFive College Federal Credit Union (UMassFive) is excited to announce Hilary Barnard in her new role as Human Resources Manager.
Making A Difference

SchoolsFirst FCU Honors Classified School Employees in Recognition Events Throughout California

SchoolsFirst Federal Credit Union, the largest credit union serving school employees and their families, recently recognized the exemplary school employees ...
Other

SchoolsFirst Federal Credit Union Ranked #1 in California by Forbes

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...
Industry Analysis & Trends

Conquering Silent Attrition: Credit Union Leaders Invited to Discover Member Retention Strategies in Exclusive Webinar

Support EXP is proud to announce an exclusive webinar on Wednesday, June 26th, at 2:00 pm (Eastern) grappling with the ...
Making A Difference

Coastal Credit Union’s Daymark Realty Reaches Five Million Dollar Savings Milestone

Coastal Credit Union’s real estate subsidiary, Daymark Realty, reached another milestone this month, having saved Coastal members more than $5 ...
Strategic Partnerships

New Co-CEOs Lead with Vision and Resilience

Roanoke Valley Community Credit Union has started 2024 on fire, boasting an impressive $5.5 million in new loans under co-CEOs ...
Personnel Promotions

Tower Federal Credit Union Welcomes Susan Ralston as New Chief Operating Officer

Tower Federal Credit Union, one of the largest credit unions in Maryland, is pleased to announce the hiring of Susan ...
New Product Releases

Unitus Community Credit Union’s Tru Checking Receives National Certification by Banking Advocates as Safe, Affordable Account

The Cities for Financial Empowerment Fund’s Bank On National Account Standards Certification of Unitus Tru Checking indicates that it meets ...
Technology

Maxwell Partners with Mortgagebot LOS to Enable a Fully Digital Mortgage Experience

Best-in-class integrations securely sync data bi-directionally between the Maxwell Mortgage Point of Sale and the Mortgagebot LOS, ensuring data integrity ...
Other

Unitus Community Credit Union Rated a “Best in State” Credit Union by Forbes

In its annual rankings of “Best in State” credit unions, Forbes has named Unitus Community Credit Union the third best ...
Lending

CU Student Choice Launches Financing Option for Pilot Trainees with APCU/Center Parc Credit Union and AeroGuard Flight Training Center

CU Student Choice, the leading provider of higher education financing solutions to America’s credit unions, announced that it has collaborated ...
Making A Difference

Coastal Credit Union and Ripe for Revival Debut New Mobile Food Market

On June 13, Coastal Credit Union and Ripe for Revival hosted a ribbon cutting and announcement of their new partnership. ...
Industry Analysis & Trends

Baker Market Update – Week in Review: June 14, 2024

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SchoolsFirst Federal Credit Union Sponsors 2025 Santa Barbara County Teacher of the Year and 2024 Classified School Employees of the Year Awards

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, today ...

TAPP Engine’s 9Squid Private Markets: First to Democratize Securitization for All Credit Unions*

TAPP Engine has launched 9Squid Private Markets*, an AI-powered securitization platform built to help credit unions of all sizes access institutional capital without the traditional ...

Education Foundation for California Schools Awards $280,000 in Grants to California Educators

The Education Foundation for California Schools, a nonprofit created by SchoolsFirst Federal Credit Union and the Orange County Department of Education, awarded 95 grants to ...

OCCU PRESIDENT & CEO NEUMANN RETIRING; SCHUMACHER TO TAKE REINS

OCCU President & CEO Ron Neumann has announced his retirement and the OCCU Board of Directors has unanimously selected current OCCU Executive Vice President Gregory ...

First Independent Bank Selects Square 1 Credit Suite by Suntell

Suntell, a leading provider of loan origination software for commercial and agricultural lending, announced that First Independent Bank has selected the Square 1 Credit Suite ...

PARK COMMUNITY CREDIT UNION FOUNDATION ANNOUNCES $97,960 IN GRANTS THROUGH PATHWAYS TO PROSPERITY PROGRAM

Louisville, KY- Park Community Credit Union Foundation is proud to announce the recipients of its 2025 Pathways to Prosperity grants. Announced at the annual Friendsgiving ...

Call for Entries: LAFCU’s 2026 Write to Educate Essay Contest

LANSING, Mich. — LAFCU is once again turning student voices into opportunity, inviting Michigan high school seniors to share their perspectives through its 2026 Write ...
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