The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Empowering Access, One Van At A Time

Centric Federal Credit Union

October 13, 2025

A husband and wife wanted to help their community, so they formed an LLC to provide non-emergent medical transportation. Through the business they started, they were able to help those in their community with medical issues and limited means and ensure they had access to the care they needed. Recently, after hearing about the husband […]

Affinity Plus Federal Credit Union

October 9, 2025

I was at the grand opening of a new branch, and a member approached me and told me that she had some medical problems a few years back and while she was in hospital her son got into a car accident and ended up in the same hospital. On top of all that, her husband […]

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LAFCU and Grassroots Giving Lansing to host entrepreneurship mixer focused on lending essentials

LAFCU

February 2, 2026

LANSING, Mich. — LAFCU and Grassroots Giving Lansing will host the second session of their Entrepreneurship Mixer Series, The Lending Essentials, from 11 a.m. to 2 ...

CUES and TruStage® Launch Leadership Pathways to Expand Access to Executive-Ready Talent Across the Credit Union System

CUES

February 2, 2026

CUES and TruStage® today announced Leadership Pathways, a yearlong, integrated leadership development experience designed to expand access to advanced leadership preparation across the credit union ...

Coastal Credit Union Expands Mortgage Options with VA Loan Programs

Coastal Federal Credit Union

February 2, 2026

Coastal Credit Union has announced the rollout of new mortgage programs designed to expand access to homeownership for more North Carolinians, especially military veterans. Coastal ...

Appli Calculator Deployment Drives 23% Conversion Rate for First Source Federal Credit Union

Appli

February 2, 2026

Appli, a provider of AI-powered financial calculators for credit unions and community banks, today released year-one results from First Source Federal Credit Union showing significant ...

Baker Market Update – Week in Review: January 30, 2026

The Baker Group, LP

February 2, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

ALM First Welcomes Jennifer Walker as Director, Sales & Client Relations

ALM First Financial Advisors

January 30, 2026

Dallas, Texas – ALM First, a strategic partner to more than 300 financial institutions nationwide, continues to expand its Sales & Client Relations team in response ...