The Member Story Project

The Member Story Project celebrates the powerful, personal moments between credit unions and the people they serve. Through heartfelt stories of real-life impact, this initiative highlights the moments when credit unions made a meaningful difference. Whether they offered support during a crisis, helped a dream come true, or simply showed up when it mattered most, these stories speak volumes.

They reflect the essence of the credit union movement: real people helping real people. We hope they inspire you as much as they inspire us.

Do you have a story to share? We’d love to hear it. Submit your story here and be featured on CreditUnions.com.

The Member Story Project is sponsored by Callahan & Associates

Building Futures, One Youth Account At A Time

I recently helped a mother who visited our branch with questions about our youth accounts. She was clearly interested in making informed financial decisions for her children, so I took the time to walk her through our youth account options in detail. I explained the benefits, features, and long-term value of starting financial education early. […]

Big Dreams Wrapped In A Custom Bow Tie

Lake Trust Credit Union

Bleu Bowtique, a men’s clothier in Detroit, started from humble beginnings. Ne’Gyle Beaman’s passion for fashion gave him the idea to make custom bow ties, which he started selling at local craft fairs. But when it was time to scale his business, he couldn’t find funding for the equipment he needed. His business was in […]

Guiding Generations Toward Financial Confidence

I recently helped a member who had opened a share and a checking account based on a recommendation she had received from her friend but had yet to make the final decision to move her entire relationship to Redwood Credit Union. Our member stated she has received positive feedback from friends and RCU and wanted […]

From Summer Home Upgrade To Smart Debt Relief

A Patelco Credit Union member came in to inquire about a home equity loan as he was planning on renovating his summer home. Originally, he requested $75,000 to cover the renovation expenses, however, during our assessment we uncovered the member has debt at quite high interest rates outside of Patelco. Our team brought up the […]

From Estate Accounts To Everyday Banking

When a woman walked into a Redwood Credit Union branch with questions about estate accounts and how to open one at RCU, I saw an opportunity to turn confusion into clarity and hesitation into trust. She wasn’t yet a member and was unfamiliar with the process. To ensure she felt fully supported, I invited our […]

Driven To Do Better

I was recently working with a member who had just purchased a car through CarMax. After sitting down and asking her a few questions, I had a better understanding of the situation and was able to leverage my skills as a certified financial coach to improve her situation. I identified quite a few issues with […]

Making A Difference

Maine Credit Unions Launch Fraud Awareness Video to Protect Older Mainers

Maine Credit Unions have released a powerful new video to warn Mainers—especially older adults—about the alarming rise in fraud. Drawing ...
Making A Difference

SECU Foundation Awards $170,000 Grant to Carolinas Foundation for Hospice and Home Care

SECU Foundation recently awarded a $170,000 grant to Carolinas Foundation for Hospice and Home Care (CFHHC) to assist with the ...
Marketing

EECU Surpasses $5 Billion in Assets, Marking Historic Milestone in Member Growth and Community Impact

FRESNO, Calif. (Sept. 4, 2025) – Educational Employees Credit Union (EECU) is proud to announce it has surpassed $5 billion ...
Personnel Promotions

For Immediate Release – NACUSO Appoints Randy Salser as President/CEO

Rio Rancho, NM, September 2, 2025. The National Association of Credit Union Service Organizations (NACUSO) has announced the appointment of ...
Strategic Partnerships

Prisma Campaigns and Arkatechture Launch Strategic Partnership for Financial Institutions to Turn Data Into Action

MIAMI, September 4, 2025 – Prisma Campaigns, a leading provider of omnichannel marketing automation for financial institutions, and Arkatechture, a ...
Strategic Partnerships

DaLand CUSO and Corelation Partner

DaLand CUSO Just Broke Open the $4 Trillion Digital Asset Vault – While Everyone Else is Still Looking for the ...
Making A Difference

TowerCares Foundation Awards $200,000 in College Scholarships to Support Future STEM Leaders

Recent high school graduate Sarah Voigt will enter her freshman year at Villanova University this fall with an extra $5,000 ...
Personnel Promotions

Securityplus Federal Credit Union Appoints Charissa Martin, Peter Minford, and Michael Gago to Drive Strategic Vision

Baltimore, MD, August 22, 2025. Securityplus Federal Credit Union, one of Maryland’s largest and most innovative credit unions, proudly announces ...
Lending

Credit Unions Expect Tariffs to Dampen Auto Sales but Majority Optimistic About Auto Portfolios

Compared to nine months ago, credit unions are more optimistic about auto finance – 77% vs 57%; majority expect significant ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 29, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Countdown to Momentum 2025

Momentum 2025 expands on the success of Corporate Central’s Economic Outlook event with three powerful days of learning, networking, and ...
Lending

First Northern Credit Union Selects Appli to Modernize Member Lending Experience

Appli, a provider of artificial intelligence-powered financial calculators, today announced that First Northern Credit Union has selected its calculator platform ...
Other

Vizo Financial’s September 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Huntington Beach Credit Union Appoints Aron Harrington as President/CEO

Huntington Beach, CA, August 20, 2025. Huntington Beach Credit Union (HBCU) has announced the appointment of Aron Harrington as its ...
Strategic Partnerships

Strivve Brings One-of-a-Kind Cardholder Experiences as CUNA Strategic Services Newest Alliance Provider

CUNA Strategic Services (CSS) is pleased to introduce their newest strategic alliance with Strivve – a forward-thinking fintech dedicated to ...
Making A Difference

TriUnity Foundation Receives Largest Single Investment to Date with Donation from Google

Google has donated $10,000 as part of its Google Ad Grants, which provides nonprofits such as TriUnity Foundation funds in ...
Marketing

SchoolsFirst Federal Credit Union Receives Four National Awards for Financial Education Initiatives from Credit Union Financial Education Network

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, received ...
Investments

Raymond James Weekly Economics Commentary

Raymond James Weekly Economics Commentary
Industry Analysis & Trends

Baker Market Update – Week in Review: August 22, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SECU Foundation Awards $300,000 Grant to Legal Aid of NC to Expand Services in Rural Areas

SECU Foundation recently announced a $300,000 grant to Legal Aid of NC (LANC). The funding will support the software development ...
Operations & HR

Alogent Celebrated as a 2025 Metro Atlanta Top Workplace for Second Consecutive Year

Alogent is proud to announce its recognition as a 2025 Top Workplaces winner by the Atlanta Journal-Constitution. This marks the ...
Making A Difference

SchoolsFirst Federal Credit Union Donates 3,200 Backpacks Throughout California

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, delivered ...
Lending

EECU Makes Homeownership More Attainable with Expanded Loan Options

FRESNO, Calif. (Aug. 20, 2025) – Educational Employees Credit Union (EECU) is making it easier for members to achieve their ...
Lending

Appli CEO Tim Pranger to Present AI-Powered Financial Calculator Solutions at FinovateFall 2025

Appli, a provider of artificial intelligence-powered financial calculators, today announced that Founder and CEO Tim Pranger will present at FinovateFall ...
Other

Orianna Valentine Recognized as Certified Credit Union Manager through CUES Emerge Program

Corporate Central proudly celebrates the achievement of Orianna Valentine, CCUFC, CDMP, aPCM®, Marketing Strategist, who has earned the Certified Credit ...
Making A Difference

DDJ Myers Becomes One of America’s Credit Unions Inaugural Visionary Providers

Phoenix, AZ – DDJ Myers, the well-known industry thought leader and ALM First Company, has recently joined as one of ...
Technology

New admin portal in Cloudvirga’s Tropos borrower platform puts lenders in the driver’s seat

Cloudvirga, a Stewart-owned provider of digital point-of-sale platforms for lenders, today announced the general availability of an admin portal for ...
Investments

Raymond James Weekly Economics Commentary

Raymond James Weekly Economics Commentary
Lending

More Credit Unions Join National Student Loan Marketplace, Showcasing Unique Solutions to Support Students and Families

Credit unions across the country have been deepening their role in education finance, and now, more and more are showcasing ...
Other

New CUES Governance Toolkit Equips CUs to Lead with Confidence and Clarity

CUES is proud to introduce CUES Governance Toolkit, a self-paced, five-part learning series designed to elevate credit union governance through ...
Making A Difference

Maine Credit Unions Launch Fraud Awareness Video to Protect Older Mainers

Maine Credit Unions have released a powerful new video to warn Mainers—especially older adults—about the alarming rise in fraud. Drawing ...
Making A Difference

SECU Foundation Awards $170,000 Grant to Carolinas Foundation for Hospice and Home Care

SECU Foundation recently awarded a $170,000 grant to Carolinas Foundation for Hospice and Home Care (CFHHC) to assist with the ...
Marketing

EECU Surpasses $5 Billion in Assets, Marking Historic Milestone in Member Growth and Community Impact

FRESNO, Calif. (Sept. 4, 2025) – Educational Employees Credit Union (EECU) is proud to announce it has surpassed $5 billion ...
Personnel Promotions

For Immediate Release – NACUSO Appoints Randy Salser as President/CEO

Rio Rancho, NM, September 2, 2025. The National Association of Credit Union Service Organizations (NACUSO) has announced the appointment of ...
Strategic Partnerships

Prisma Campaigns and Arkatechture Launch Strategic Partnership for Financial Institutions to Turn Data Into Action

MIAMI, September 4, 2025 – Prisma Campaigns, a leading provider of omnichannel marketing automation for financial institutions, and Arkatechture, a ...
Strategic Partnerships

DaLand CUSO and Corelation Partner

DaLand CUSO Just Broke Open the $4 Trillion Digital Asset Vault – While Everyone Else is Still Looking for the ...
Making A Difference

TowerCares Foundation Awards $200,000 in College Scholarships to Support Future STEM Leaders

Recent high school graduate Sarah Voigt will enter her freshman year at Villanova University this fall with an extra $5,000 ...
Personnel Promotions

Securityplus Federal Credit Union Appoints Charissa Martin, Peter Minford, and Michael Gago to Drive Strategic Vision

Baltimore, MD, August 22, 2025. Securityplus Federal Credit Union, one of Maryland’s largest and most innovative credit unions, proudly announces ...
Lending

Credit Unions Expect Tariffs to Dampen Auto Sales but Majority Optimistic About Auto Portfolios

Compared to nine months ago, credit unions are more optimistic about auto finance – 77% vs 57%; majority expect significant ...
Industry Analysis & Trends

Baker Market Update – Week in Review: August 29, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Other

Countdown to Momentum 2025

Momentum 2025 expands on the success of Corporate Central’s Economic Outlook event with three powerful days of learning, networking, and ...
Lending

First Northern Credit Union Selects Appli to Modernize Member Lending Experience

Appli, a provider of artificial intelligence-powered financial calculators, today announced that First Northern Credit Union has selected its calculator platform ...
Other

Vizo Financial’s September 2025 Education Calendar

At Vizo Financial we are committed to providing quality education to credit unions and their staff, which is why we ...
Personnel Promotions

Huntington Beach Credit Union Appoints Aron Harrington as President/CEO

Huntington Beach, CA, August 20, 2025. Huntington Beach Credit Union (HBCU) has announced the appointment of Aron Harrington as its ...
Strategic Partnerships

Strivve Brings One-of-a-Kind Cardholder Experiences as CUNA Strategic Services Newest Alliance Provider

CUNA Strategic Services (CSS) is pleased to introduce their newest strategic alliance with Strivve – a forward-thinking fintech dedicated to ...
Making A Difference

TriUnity Foundation Receives Largest Single Investment to Date with Donation from Google

Google has donated $10,000 as part of its Google Ad Grants, which provides nonprofits such as TriUnity Foundation funds in ...
Marketing

SchoolsFirst Federal Credit Union Receives Four National Awards for Financial Education Initiatives from Credit Union Financial Education Network

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, received ...
Investments

Raymond James Weekly Economics Commentary

Raymond James Weekly Economics Commentary
Industry Analysis & Trends

Baker Market Update – Week in Review: August 22, 2025

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic ...
Making A Difference

SECU Foundation Awards $300,000 Grant to Legal Aid of NC to Expand Services in Rural Areas

SECU Foundation recently announced a $300,000 grant to Legal Aid of NC (LANC). The funding will support the software development ...
Operations & HR

Alogent Celebrated as a 2025 Metro Atlanta Top Workplace for Second Consecutive Year

Alogent is proud to announce its recognition as a 2025 Top Workplaces winner by the Atlanta Journal-Constitution. This marks the ...
Making A Difference

SchoolsFirst Federal Credit Union Donates 3,200 Backpacks Throughout California

SchoolsFirst Federal Credit Union, the largest credit union in California and the largest serving school employees and their families, delivered ...
Lending

EECU Makes Homeownership More Attainable with Expanded Loan Options

FRESNO, Calif. (Aug. 20, 2025) – Educational Employees Credit Union (EECU) is making it easier for members to achieve their ...
Lending

Appli CEO Tim Pranger to Present AI-Powered Financial Calculator Solutions at FinovateFall 2025

Appli, a provider of artificial intelligence-powered financial calculators, today announced that Founder and CEO Tim Pranger will present at FinovateFall ...
Other

Orianna Valentine Recognized as Certified Credit Union Manager through CUES Emerge Program

Corporate Central proudly celebrates the achievement of Orianna Valentine, CCUFC, CDMP, aPCM®, Marketing Strategist, who has earned the Certified Credit ...
Making A Difference

DDJ Myers Becomes One of America’s Credit Unions Inaugural Visionary Providers

Phoenix, AZ – DDJ Myers, the well-known industry thought leader and ALM First Company, has recently joined as one of ...
Technology

New admin portal in Cloudvirga’s Tropos borrower platform puts lenders in the driver’s seat

Cloudvirga, a Stewart-owned provider of digital point-of-sale platforms for lenders, today announced the general availability of an admin portal for ...
Investments

Raymond James Weekly Economics Commentary

Raymond James Weekly Economics Commentary
Lending

More Credit Unions Join National Student Loan Marketplace, Showcasing Unique Solutions to Support Students and Families

Credit unions across the country have been deepening their role in education finance, and now, more and more are showcasing ...
Other

New CUES Governance Toolkit Equips CUs to Lead with Confidence and Clarity

CUES is proud to introduce CUES Governance Toolkit, a self-paced, five-part learning series designed to elevate credit union governance through ...

Corporate Central Welcomes Nikkita Martino as Relationship Development Manager

Corporate Central is pleased to announce the addition of Nikkita Martino as Relationship Development Manager, strengthening the organization’s business development efforts and expanding its reach ...

Corporate One Federal Credit Union Returns $13.6 Million to Members in 2025

Corporate One Federal Credit Union, a trusted investment, funding, and payment solutions partner serving America’s credit unions, announced it concluded the year by returning $13.6 ...

Baker Market Update – Week in Review: January 9, 2026

Released every Friday, BMU is a brief and informative newsletter that provides financial institutions a review of the week’s economic developments.

Altamaha Federal Credit Union Enters New Technology Partnership with Synergent

WESTBROOK, ME (January 9, 2026) – Synergent® is excited to announce Altamaha Federal Credit Union has signed new seven-year agreements for hosted Jack Henry™ Symitar® ...

DUGOOD CREDIT UNION SPOTLIGHTS EMPLOYEE PROMOTIONS

Beaumont, Texas – January 7, 2026 – DuGood Credit Union is proud to celebrate its employees who are stepping into new roles through promotions!

The Next Generation of CU Leaders Takes Shape as Applications Open for CUES Emerge 2026

Applications are now open for the 2026 CUES Emerge leadership development program. Offered in partnership with Currency Marketing, CUES Emerge was designed to equip rising ...
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