Future Proofing: How to Attract Next Generation Members in the Digital Age

Tune in for an insightful panel discussion among leaders from financial technology company Splash Financial, First Tech Federal Credit Union and CMFG Ventures/CUNA Mutual Group to learn how credit unions are remaining competitive while growing digitally.
By Splash Financial, Inc.

Creating a digital-first experience and the infrastructure to support it can be a daunting task for credit unions, but it’s become essential.

We’re living in a digital age, when engaging Millennials and Generation Z digital natives who not only expect but demand a seamless digital experience is key to attracting and sustaining new members. It’s also a time when debt from student loans has become a fixture of the Millennial financial picture, while the majority of Generation Z will be graduating with student loan debt.

So, how can credit unions better compete for Millennial and Generation Z mindshare to grow market share?

Tune in for an insightful panel discussion among leaders from financial technology company Splash Financial, First Tech Federal Credit Union and CMFG Ventures/CUNA Mutual Group to learn how credit unions are remaining competitive while growing digitally. The panel will share first-hand lessons learned and the realities of building digital, consumer friendly banking experiences, and how fintech companies are disrupting the industry while forging strategic partnerships with credit unions.

Our panel of experts will take questions during an interactive QA portion and want to hear your questions and vision for attracting members in the digital age.

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