In this Partner Perspective, Callahan & Associates and Corrin Maier, Vice President of Payment Protection at TruStage, discuss how credit unions can modernize lending with built-in protection. Drawing from TruStage’s 2025 Consumer Lending Preferences study, Maier shares how member expectations are evolving — especially around digital lending experiences and financial peace of mind. The conversation highlights how awareness, accessibility, and innovation in payment protection can help cooperatives differentiate and better support their members.
TruStage helps credit unions strengthen member relationships and financial security with insurance, investment, and technology solutions.
Consumer lending insights in the video come from TruStage’s 2025 Consumer Lending Preferences Study. 2025, March. TruStageTM is the marketing name for TruStage Financial Group, Inc. its subsidiaries and affiliates. Corporate headquarters are located in Madison, Wis.
LPS-8248416.1-0825-0927
